Facebook can be a sea of sameness. Look at what's possible on facebook when you customize the landing tab to add personality and tell your story. This deck looks at examples and points out the goal behind each tab's design.
2. Custom Facebook Tabs
Custom tabs set your page apart from the “sea of sameness” on
Facebook.
Design your tab with a goal in mind.
•What do you want viewers to “know” when they see the tab.
Make it simple, so the purpose easily comes through to viewers.
Installation of custom tabs can be done yourself, if you are handy
with code. If not, hire a programmer.
•You supply the artwork, programmer installs it.
•I use Tammy at Social Heavy for my clients.
3. Facebook Tab Examples
Following are custom tab examples and the message
they convey.
Note: Tabs shown are tabs I think are good examples
of what is possible. They aren’t clients.
Some tabs could be improved, sure. But they show
what’s possible.
4. Red Bull goal: convey “energy”, create a stampede of
fans. Get viewers to notice the other custom tabs and
explore. Simple artwork achieves a lot. That’s hard to
do, make sure your artist is hugely talented.