Customer expectations of banks increases every day. Omnichannel banking gives the bank an opportunity to meet the customer demands and deliver a seamless customer experience. This allows the bank to build long-term, loyal and profitable relationships. Learn what the industry trends are for Omnichannel banking and where the banking industry is going with Omnichannel 2.0.

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INDUSTRY TRENDS IN OMNICHANNEL BANKING
“...a holistic customer
experience across channels,
including synchronized views of
account data across branches,
digital banking, ATMs, and call
contact centers.”
Built on a multichannel strategy
that allows anytime, anywhere,
any device access with
consistent experience across
channels, omnichannel enables
interactions across multiple
customer touch points where
intents are captured, insights are
derived and conversations are
personalized and optimized.
In omnichannel banking, customers
enjoy a consistent experience across
channels. The customer is seamlessly
transferred from one channel to
another, almost in real time.
Customers can access products and
services of the bank anytime,
anywhere … In addition, the bank’s
channels have a consistent view of
transit data to monitor the
customer’s context, transaction and
experience across business processes.
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ATM
Tablet
Mobile
Internet
Branch
Call Center

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CSI’s OMNICHANNEL STRATEGY

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CSI’s Omnichannel Strategy
Empower banks to fully engage their
customers consistently across any
channel. This is achievable through modern
infrastructure, integrated channel solutions,
and analytical tools that provide insights and
measurements of customer
interactions. This allows the bank to better
understand each customer, create a great
user experience, predict the customer’s next
buying decision and enhance cross sales.

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CSI Omnichannel Solutions

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Delivering An Integrated Customer Engagement
CSI’s Executive Report: Banking Priorities 2017
Which
omnichannel
strategies
will you
pursue in
2017?

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