Prezentace z Ad Campu 2015

1. NEW TREND
Glamping

14. BENEFITS OF ALTERNATIVE APPROACHES
FULLY BOOKED RESORT FROM FIRST DAY ON (prices set high)
95% OF DIRECT BOOKINGS
WHAT IS GOOGLE ADWORDS? BOOKING.COM?
ALMOST NO FAIRS, NO BROCHURES – EXTREMELY LOW MARKETING BUDGET
BIGGEST TOUR OPERATORS (TUI) ACCEPTED OUR CONDITIONS
TUI CATALOGUE OF LUXURY BRANDS – AIRTOURS (free of charge)
FAMOUS WORLDWIDE + INNOVATIVE SALES CHANNELS
RESORT RENTALS (Škoda event, American cooking chef, weddings for 2015, TB,…)
RAINY SUMMER SEASON – RESORT FULLY BOOKED, NO STORNATIONS
TOURISM AND LEISURE CONGRESSES INVITATIONS
SEVERAL MAGAZINES CONTACTS / LUXURY GLAMPING ARTICLES

15. AUSTRALIAN MAGAZINE - GET LOST
GARDEN VILLAGE BLED
AMONG 25 GLAMPING GETAWAYS FROM BALI TO BOTSWANA

16. AMERIŠKI
Online Men’s Lifestyle Magazine
The Pup-up Hotel, UK
Tree Hotel, SWEDEN
Gondwana R.,
S.AFRICA
Paws Up, MONTANA

18. WHAT DO YOU THINK …
WHAT WAS OUR MARKETING BUDGET?

19. EXTREMELY SATISFIED GUESTS FROM
ALL OVER THE WORLD
Bahamas, Saudi Arabia, Australia, New Zealand, Europe, UAE, Mexico, China, India, Kenya, Chile, Angola,..
WE FOUND NEVER, NEVER LAND
AMAZING RESORT,
BEST HOTEL EVER,
JOURNALISTS, BLOGERS, …
THE MOST IMPORTANT ACHIEVEMENT

21. DESTINATION MARKETING
and
SUCCESSFUL LOW BUDGET MARKETING
ATTRACTIVE WEB PAGE
SOCIAL NETWORKS
BOOKING PORTALS FIND YOUR CUSTOMERS
CONNECT WITH LOCALS
TRIPADVISOR
A SATISFIED GUEST IS THE BEST MARKETING TOOL
GLAMPING PORTALS
NON BOOKING PORTALS

23. FACEBOOK
PAY ATTENTION ON YOUR VISITS!
FACEBOOK
PAY ATTENTION ON YOUR VISITS!
visits
likes
IMPORTANT TOOL
REGULAR POSTS
FACEBOOK LANGUAGE
IMPLEMENT WITH PHOTOS
COMMUNICATE WITH FACEBOOK USERS
PAYABLE POSTS INCREASE YOUR VISIBILITY
WHEN, WHOM, WHAT TO POST

24. GOOD CONCEPT
UNIQUE OFFER AND SPECIAL DETAILS (different wellness, private hot tubs,
herbal garden, natural swimming pond, combine your accommodation, …)
BE DIFFERENT
DEVOTED EMPLOYEES
PERSONAL TOUCH (small details matters; birthdays, anniversaires, welcome and children gifts)
INNOVATIVE ACCOMMODATION
PRIVACY
SMALL ATTENTIONS (before / after emails, …)
SATISFY (almost) EVERY DESIRE (Activities, tours, …)
HOW TO WIN THE HEARTS OF YOUR GUESTS

25. http://dev.edsolution.si/charmingslovenia/herbal-glamping-ljubno/map.html

26. ALWAYS REMEMBER
KEY PEOPLE - YOUR WAY TO SUCCESS

27. THANK YOU FOR YOUR ATTENTION
IF YOU HAVE ANY QUESTIONS, I‘M HERE FOR YOU
Maja Dimnik maja.dimnik@charmingslovenia.com
Maja Dimnik maja.dimnik@charmingslovenia.com