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Suzlon Energy Limited Chandra M Verma  PGPM508_56 07/28/09
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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Source : RENEWABLES GLOBAL STATUS REPORT | 2009 Update Source : RENEWABLES GLOBAL STATUS REPORT | 2009 Update
•  De-growth in industry’s sales - Slowdown in US and European markets in 2009 - China may be major growth market •  Pricing pressure and raw material cost decline •  Availability of debt funds •  Deal sizes have shrunk •  Latent demand strong but subdued due to funding uncertainty •  Implementation of stimulus packages in various large markets awaited - demand resurgence should take hold •  Slow improvement in orders being placed industry-wide in current year •  Delays in funding and implementation of incentive programs can result in risk to projected growth
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],•  Company founded 1995 in India •  5th largest wind turbine supplier world wide •  Presence across 5 continents and 14 countries •  15,000 employees – installed 5600 MW+ •  R&D in Germany and Holland •  Production facilities in India, China, Belgium and USA •  End-to-end supplier of high quality wind turbines •  Extended product programme and technologies through acquisition of Repower and Hansen Transmissions
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Top Tier Turbine OEMs •  Vestas •  GE Energy •  Gamesa Eólica •  Enercon GmbH •  Siemens Wind Power •  Acciona Windpower •  REpower Systems AG •  Goldwind Science and Technology •  Sinovel Wind Co •  Nordex AG •  Dongfang Turbine
Porter Five Forces
 
• Develop next-generation products with focus on improving efficiency/cost-per-kWh • Increasing production capacity and strengthening vertical integration • Augmenting Management Bandwidth • Strong focus on driving global growth • Moving up Value Chain with comprehensive end-to-end solutions
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Business Strategy of Suzlon Energy Ltd.

  • 1. Suzlon Energy Limited Chandra M Verma PGPM508_56 07/28/09
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  • 4. • De-growth in industry’s sales - Slowdown in US and European markets in 2009 - China may be major growth market • Pricing pressure and raw material cost decline • Availability of debt funds • Deal sizes have shrunk • Latent demand strong but subdued due to funding uncertainty • Implementation of stimulus packages in various large markets awaited - demand resurgence should take hold • Slow improvement in orders being placed industry-wide in current year • Delays in funding and implementation of incentive programs can result in risk to projected growth
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  • 7. Top Tier Turbine OEMs • Vestas • GE Energy • Gamesa Eólica • Enercon GmbH • Siemens Wind Power • Acciona Windpower • REpower Systems AG • Goldwind Science and Technology • Sinovel Wind Co • Nordex AG • Dongfang Turbine
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  • 10. • Develop next-generation products with focus on improving efficiency/cost-per-kWh • Increasing production capacity and strengthening vertical integration • Augmenting Management Bandwidth • Strong focus on driving global growth • Moving up Value Chain with comprehensive end-to-end solutions
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