5 must haves for your 2016 digital marketing strategy
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5 must haves for your 2016 digital marketing strategy
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5 must haves for your 2016 digital marketing strategy
- 1. “5 Must-Haves for Your 2016 Digital Marketing Strategy”
- 2. “I forgot to SEND this month’s newsletter”
- 3. “I didn’t have TIME to follow-up with leads”
- 4. “I don’t know what I did today… I wish I read my DIARY first”
- 5. “I keep reading books and attending events… but rarely take ACTION”
- 6. “Failing to PLAN is planning to fail”
- 7. “I've been on a calendar, but I've never been on time” ~M.M.
- 8. A workout buddy? You'll workout harder (and smarter).
- 9. I need a PLAN I need a CALENDAR I need a WORKOUT BUDDY
- 11. Rodolfo Melogli @rmelogli Digital Marketing Consultant ~ Author ~ Web Developer Lego builder Road builder Digital Marketing Plan builder
- 12. ACTION TIME!
- 13. 1. Must-Haves for Your Digital Marketing Plan
- 14. Website that works Inbound Mktg plan Tracking & KPIs Lead Capture Follow-up strategy
- 15. 2. Let’s Hear From Actual Business Owners
- 16. WHO are you? WHAT do you sell? HOW are you planning to sell?
- 17. 3. Tips to Hold Yourself Accountable
- 18. Meet/call SOMEONE who can hold you accountable Hire a coach “Googlecalendar it”, once/wk, 50/50 Use a business friend (not a friend!) Join a Mastermind/Meetup
- 19. Get a 12-months view calendar (like “normal” businesses do…) Mark your events / fairs / product launches / promos Be smart: work backwards. Events need preparation Define today’s goals based on YR > MO > WK plan
- 20. Gain momentum Focus. No distractions (StayFocusd App) Be Consistent, otherwise you can’t even build momentum :) Define “Quick Wins”. Big goals are difficult to achieve
- 21. Delegate / Outsource / Automate Write on PAPER what you don’t like doing: 1.Is this something I care about? 2.Is this how I want to spend my day? 3.Will this light me up and want to keep me going?
- 22. NEXT 4 WEEKS a.Review the 5 Digital Marketing Plan Must-Haves b.Find a Buddy / Coach! c.Buy a 12-mo-on-1-page Calendar d.Set income goals & work backwards e.Join the “Take the Challenge” contest
- 23. “Take the Challenge” a.Raise your hand to enter! I’ll email you b.Take action on this month’s learnings c.Present here next month, for 10 minutes, with actions taken, goals, failures & successes (yes, you can make an offer / CTA)