The problem is rarely the quality of the strategy, it is almost always the quality of the execution The approach of this concise book is to focus on seven questions that will ensure the best implementation of your strategy. It is the result of Prof Simon's 25 years of working with companies and his research. The first two questions test whether you've built a strong foundation for strategy execution. The next two address your ability to focus everyone's attention on your strategic agenda. Questions five and six ask whether you have done enough to facilitate the behaviours needed for success. The final question focuses on the future and your company's ability to adapt to change. Find out more...

1. BEST BUSINESS BOOKS
PRESENTED BY IAN MANN 1

2. Gateways is a strategy, leadership and execution consultancy.
For 16 years, Gateways consultant Ian Mann has been hosting
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3. Who is your primary customer?
 Mary Kay Cosmetics
 Toyota
 Amazon
 GM
 P&G
 Loreal
 Bezos
 Cisco
 JPMorgan Chase

4. How do your core values
prioritize
 Shareholders, employees and customers?
 Who put’s shareholder’s first?
 Jack Welsh
 Employee's first
 Have staff surveys clarify this

5. What critical performance
variables are you tracking?
 CEO Bill Marriott's theory widely understood
 Is more better?
 Old MacDonalds
 Warren buffet
 Measures

6. What strategic boundaries have
you set?
 Under pressure to perform
 Telling what to do vs. what not
 Hire
 Toyota
 Walmart
 Starbucks

7. How are you generating creative
tension?
 Cornered rat theory of creativity
 Toyota
 Ranking individuals
 Allocating real costs to BU

8. How committed are your employees to
helping each other?
 Not important where you eat what you kill
 SWA
 John Chambers Cisco
 Military
 Nucor

9. What strategic uncertainties
keep you awake at night?
 J&J's competitors
 AOL
 Brosidy‐ quest for 1% of information
 Interactive control systems
 Choosing which system to use interactively
 Keep it simple
 Top down questioning, bottom up learning

10. Click.
Discover business greatness.
gateways.co.za