RETAIL DESIGN . ARCHITECTURE COMMERCIALE . MERCHANDISING
BRIO est né en 2005 de l’association de compétences tant issues des annonceurs et de la distribution que des meilleures agences de design et d’architecture. Brio crée le lien entre stratégie retail, la marque, et la création design 3D.
Eléonore GOLOVANOFF , créatrice et co-dirigeante de l’agence
Eléonore Golovanoff est spécialiste des marques et de la création de concepts retail innovants. Après avoir dirigé une agence d’architecture parisienne elle a assuré dès 2005 la création des différents concepts de points de vente de l’opérateur leader (700 boutiques). Ses connaissances tant du design et de l’architecture que de la distribution lui permettent de coordonner la création et le développement des projets de l’agence. Eléonore Golovanoff est Architecte DPLG, intervenante à l'IFM (institut français du merchandising) et à la fédération française du prêt à porter.
Brio eurl - siège social au 9 place du busca 31400 Toulouse - RCS toulouse 495 377 905 - (00)33 1 45 83 00 61 – contact@brioretail.com
Awards : enseigne d’or / popai europe / prix stratégie concept point de vente
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CONSEIL EN MERCHANDISING - BRIO AGENCE RETAIL
1.
2. BRIO SAS —
CONFIDENTIAL
01/01/2014
#1
BRIO IS A DYNAMIC
& FULL-SERVICE AGENCY
WITH A STORIED HISTORY
OF CREATIVE EXCELLENCE.
Brio provides a broad range of
strategy and creative services, including :
Retail Design & Brand-Identity
Merchandising Strategy
Retail Architecture
Global Design
WE BELIEVE THAT
DESIGN MUST
FULFILL RETAIL
3. BRIO SAS —
CONFIDENTIAL
01/01/2014
#2
WHAT
WE
OFFER ?
Brio creates the link
between
retail channel strategies,
brand creation &
3D design...
A creative design to develop retailers brands identities
An answer to consumer needs
A customer experience to increase in-store sales
An intuitive understanding for the shopper
4. BRIO SAS —
CONFIDENTIAL
01/01/2014
#3
A CONSULTANCY AGENCY
To stimulate and guide innovation
To build a consistent instore strategy
To deliver tools for your teams
To federate brands and retailers
To secure costs, planning and quality
A CREATIVE & INNOVATIVE AGENCY
To create retail design and retail architecture
To build instore shopper experiences
To manage design development & deployment
OUR
EXPERTISE
A MERCHANDISING AGENCY
To develop simple and innovative merchandising solutions
To share our exclusive & innovative process to drive your category management strategy
5. BRIO SAS —
CONFIDENTIAL
01/01/2014
#4
PROGRAM
CREATION
Benchmark & recommandations
Instore strategy
3D brand identity
Documentation for
administrative agreements
Contractors competiton
Art direction
Project management
Retail design
Brand signage
Customer journey
DESIGN DEVELOPMENT
DEPLOYMENT
Store prototype
Furniture prototype
Nomenclature / toolbox
Cost, planning and quality
Faisability
Process déployment
Specific merchandising
configurations
Concept guidelines
HOW
WE WORK ?
6.
7. BRIO SAS —
CONFIDENTIAL
01/01/2014
#6
WHO
WE
WORK
WITH ?
ORANGE
SONY
COLORII
COYOTE
SEB
CARREFOUR
FEDERATION FRANCAISE DU PAP
CHACOK
CASINO
SONY ERICSSON
RENAULT
ATLAS
SAMSUNG
CARAC
VOYAGEPRIVE.COM
UNIVERSAL MUSIC
FERRERO
GUY DEGRENNE
MICROSOFT
ADVANTAIL
AEW EUROPE
USINES CENTER PARIS OUTLET
NAILLOUX OUTLET VILLAGE
CORIO
8. BRIO SAS —
CONFIDENTIAL
01/01/2014
#7
Enseigne d’or — Orange flagship store
Popaï Europe — Mobistore concept (Telecom store)
Prix Stratégie — Orange retail concept
Prix jeunes créateurs Unibail — Colorii retail concept
Oscar de l’innovation LSA — Beauty Box kiosk concept
Janus du Commerce 2013 — Guy Degrenne retail concept
(by the French Design Institute)
AWARDS
10. BRIO SAS —
CONFIDENTIAL
01/01/2014
#9
GET
IN
TOUCH
BRIO PARIS
69 rue de Rochechouart 75009 Paris
T/+33 (0)1 45 83 00 61
BRIO TOULOUSE
Siège Social
10 Place du Busca 31400 Toulouse
T/+33 (0)1 45 83 00 61
F/+33 (01) 82 83 62 52
Studio de Création
10 rue Croix Baragnon 31000 Toulouse
T/+33 (0)1 45 83 00 61
www.brioretail.com
contact@brioretail.com