Aromaco provides advanced air treatment systems for commercial applications including ambient scenting, olfactory marketing, and odor remediation. Their systems are used in various commercial sectors such as casinos, corporate offices, healthcare facilities, hospitality venues, retail stores, and spas/fitness centers. The document discusses how scent is a powerful marketing tool and can enhance customer experiences and increase sales. It also provides examples of Aromaco's success working with hospitality clients to implement ambient scenting solutions.

1. Aromaco Advanced Air Treatment
Systems

2. Commercial Air Care
Commercial Applications
Ambient Scenting
Olfactory Marketing
Odor Remediation
aromaco.ru

3. aromaco Commercial Sales Segments
Casino
Corporate Offices
Health Care
Hospitality
Retail
Spa & Fitness
aromaco.ru

4. The Power of Scent A Proven & Powerful Marketing Tool
1 Of all the senses, scent is
the most powerful trigger of
memory
aromaco.ru

5. The Power of Scent A Proven & Powerful Marketing Tool
1 Of all the senses, scent is
the most powerful trigger of
memory
2 Creates a powerful and
memorable experience for
patrons
aromaco.ru

6. The Power of Scent A Proven & Powerful Marketing Tool
1 Of all the senses, scent is
the most powerful trigger of
memory
2 Creates a powerful and
memorable experience for
patrons
3 Enhance brand identity by
creating a signature scent
tied to brand values aromaco.ru

7. The Power of Scent A Proven & Powerful Marketing Tool –
Source: Kotler Model -1973
Cognitive Answers Behavioral Answers
Ambiance & Environment Number of purchased
Products & Service products
Location & Brand
Money Spent
aromaco Time spent
Ambient
Decreasing time perception
Scenting
Solution Number of products in hands
Emotional Answers
New visit
Pleasure
Stimulation Brand awareness &
recognition
Moderators
Age / Genre / Congruency of the scent
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8. Customer Benefits
1
Customers are attracted to, prefer,
and spend more time in subtly and
properly scented environments.
aromaco.ru

9. 1 Customers are attracted to, prefer and spend more
time in subtly and properly scented environments.
Customer Benefits
2
A scent diffused with a related visual
makes the communication more
powerful and memorable.
aromaco.ru

10. 1 Customers are attracted to, prefer and spend more
time in subtly and properly scented environments.
2 A scent diffused with a related visual makes the
communication more powerful and memorable.
Customer Benefits
3
Diffusing the scent of a product for
which scent is a key feature increases
customer interest and sales.
aromaco.ru

11. 1 Customers are attracted to, prefer and spend more
time in subtly and properly scented environments.
2 A scent diffused with a related visual makes the
communication more powerful and memorable.
3 Diffusing the scent of a product for which scent is a
key feature increases customer interest and sales.
Customer Benefits
4
Fragrance can be employed to
enhance one’s sense of well-being,
compress the sense of time spent,
and enhance themes and moods.
aromaco.ru

12. 1 Customers are attracted to, prefer and spend more
time in subtly and properly scented environments.
2 A scent diffused with a related visual makes the
communication more powerful and memorable.
3 Diffusing the scent of a product for which scent is a
key feature increases customer interest and sales.
4 Fragrance can be employed to enhance one’s sense
Customer Benefits of well-being, compress the sense of time spent, and
enhance themes and moods.
5
Like music, fragrance can be
formulated to appeal to particular
age groups, genders and other
demographics.
aromaco.ru

13. Aromaco 100
Free-standing floor,
table top or bookshelf
Recyclable cartridge
110/220 VAC
Treats an interior space
up to 10,000 cubic feet per
appliance
aromaco.ru

14. Aromaco 550
Wall or ceiling mounted
Recyclable cartridge
110/220 VAC
Treats any interior space
up to 30,000 cubic feet per
appliance
aromaco.ru

15. Aromaco 1200
Modular - installed in air
handlers
Recyclable cartridge
110/220 VAC
Treats any interior space
served by an air handler
Up to 150,000 cubic feet per
appliance
aromaco.ru

16. Air Care Platform Highest Quality Scents Covering Broad Categories
Categories
Aromatherapy
Fresh/Clean
Nature
Fruit
Citrus
Floral
Niche
Seasonal
aromaco.ru

17. Client Success Stories-
Hospitality
aromaco.ru

18. Case Study | Hospitality| Ambient Scenting
The Challenge
Hilton Brussels was interested in
diffusing a uniform scent in their
lobby
Step 1: Work closely with the hotel
to choose the right scent:
Enchanted Apple
Step 2: Install 1 HVAC delivery unit
Result: A safe, uniform scent effect
can be enjoyed by the guest all
round the hotel lobby

19. Case Study | Hospitality| Ambient Scenting
The Challenge
For Hilton Makkah another uniform
scent was chosen: Pink Grapefruit.
Now it’s can be felt all around the
hotel.

20. Case Study | Hospitality| Ambient Scenting
The Challenge
Intercontinental Makkah was
interested in diffusing a uniform
scent in their lobby & hallways
Step 1: Work closely with the hotel
to choose the right scent: Jasmine
Step 2: Install 50 direct delivery
units
Result: A safe, uniform scent effect
can be enjoyed by the guest all
round the hotel

21. Case Study | Hospitality| Ambient Scenting
The Challenge
Sofitel Montreal was interested in
diffusing a uniform scent in their
lobby & hallways
Step 1: Work closely with the hotel
to choose the right scent:
Ipanema
Step 2: Install 2 HVAC delivery
units
Result: A safe, uniform scent effect
can be enjoyed by the guest all
round the hotel lobby & hallways

22. Case Study | Hospitality| Ambient Scenting
The Challenge
Radisson Blue Brussels was
interested in diffusing a uniform
scent in their lobby
Step 1: Work closely with the hotel
to choose the right scent: Lotus
Flower
Step 2: Install 1 HVAC delivery unit
Result: A safe, uniform scent effect
can be enjoyed by the guest as
soon as they walked in the lobby

23. Case Study | Hospitality| Ambient Scenting
The Challenge
Montcalm Hotel was interested in
diffusing a uniform scent in their
room with a quiet system and a
variety of scent. 300 delivery units
were installed with one unit per
room.
Result: Each guest can now
choose the scent he wants in his
room when checking in and even
bring it back home. Montcalm
already rolled out the same
concept to one more hotel and is
looking at more location for 2012.

24. Success Story | Hospitality | Ambient Scenting
The Challenge
Omni Hotels launched ambient
scenting with a competitor at most
of their properties in 2007.
Guests responded positively to the
experience but Omni discovered
that the scent experience waned
about two weeks following the
scent cartridge change. So they
were left with a weak effect for
roughly half the month between
changes.

25. Case Study | Hospitality | Ambient Scenting
The Solution
Delivery units were deployed via
HVAC in lobby, guest corridors,
banquet corridors and outside coffee
shops. Hotels were allowed to choose
one of 5 scents based on their
geography and physical design. .
Result: Omni Hotels realized a
consistent scent effect week to week,
month to month and rolled out with our
technology chain wide. Positive
customer feedback has more than
doubled.

26. Success Story | Retail | Olfactory Marketing
The Challenge
The MGM Grand, the largest hotel &
casino in the world, was scenting its
space with a competitive service but
was having two issues. The service
was not neutralizing the smoking
odor and the scent was not
appealing to its considerable Asian
clientele.
aromaco.ru

27. Success Story | Retail | Olfactory Marketing
The Solution
aromaco created two custom scents
• Lime Blossom for the casino floor which
was diffused by 20 appliances through
HVAC and direct means
• Mandarin Zest, a delightful citrus of
Sicilian mandarin paired with a subtle
fruity accord of juicy apple, fuzzy peach,
and honeydew melon for the VIP Mansion
areas. 42 AQ510s were deployed
covering the welcome atrium, hallways
and two spa treatment areas
Both fragrances were formulated with
aromaco.ru proprietary odor remediation agents
effective against smoke & human odors.

28. Success Story | Retail | Olfactory Marketing
The Result
Result: Smoke odor was
cancelled, the scents were
universally appealing and have
been established as an integral
part of the MGM Grand brand.
aromaco.ru

29. The Company We Keep - Retail
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30. The Company We Keep - Hospitality
aromaco.ru

31. The Company We Keep - Casino
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32. The Company We Keep - Transportation
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33. Thank you for your time. We look forward to serving you.
Aromaco
Т: +7 495 669 37 78
М: +7 985 199 91 99
Е: karina@aromaco.ru
I: www.aromaco.ru