Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Pwp congress 2012 greg moesser
1. CONFERENCE
“Attracting European Buyers and
Foreign investors”
Greg Moesser
Vic e Pr e s i d e n t o f th e Pr i va te Es ta te D i vi s i o n
o f R o d e o R e a l ty, L o s An g e l e s
2. International buyers
&
Foreign investors
A fabulous NICHE market for Luxury
Agents . . .
“Attracting European Buyers and Foreign
investors”
Greg Moesser
3. Foreign Buyer Demographics
All Cash Transactions
Strong Financial Portfolio
Seeking A Stable Investment
Second Home or Vacation Property
Seeking to Invest Capital
Desire For Country Residency
Desire For Country Education
Luxury Real Estate Buyers
“Attracting European Buyers and Foreign
investors”
Greg Moesser
4.
5. Foreign Buyer Demographics
All Cash Transactions
Strong Financial Portfolio
Seeking A Stable Investment
Second Home or Vacation Property
Seeking to Invest Capital
Desire For Country Residency
Desire For Country Education
Luxury Real Estate Buyers
“Attracting European Buyers and Foreign
investors”
Greg Moesser
6. Where Are Foreign Buyers Coming
From?
- CANADA
- MEXICO
- CHINA
- ASIA
- USA
- EUROPE-RUSSIA
- MIDDLE EAST
- LATIN AMERICA
“Attracting European Buyers and Foreign
investors”
Greg Moesser
7. Understand the concerns of international
Buyers...
- Foreigner Property Ownership Rights
- Property Title Guarantee
- Visa & Residency Requirements
- Property & Individual Taxes
- Market Stability
- Rental Market Opportunities
- Re-Sale Requirements
$$$
“Attracting European Buyers and Foreign
investors”
Greg Moesser
8. Example : buyers seeking USA properties
-Foreign Buyers have all the same “Property” rights as USA citizens.
- 2nd HOME VACATION BUYERS
- Yearly restrictions on length of stay in USA
- PERMANENT RESIDENCY BUYERS
- Specialty Employment Status
- Family Relationships Residency
- Asylum & Political Reasons
- THE EB-5 INVESTOR PROGRAM
“Attracting European Buyers and Foreign
investors”
Greg Moesser
9. The eb-5 investor program
• Foreign Investors & Their Family Can Apply For Permanent Residency
Immediately.
• Applications Can Sometimes Be Processed In 4-6 Months
• A Special USA Investor Program
• Develop Relationships With Immigration Attorneys
“Attracting European Buyers and Foreign
investors”
Greg Moesser
10. Market data & resources...
1. Identify the international composition of your market.
WorldProperties.com and National Association of REALTORS’ State-
by-State International Business Reports provides information
regarding population demographics, immigration trends, foreign
investment trends in your state, and more.
2. Find the local foreign companies and facilities in your market.
Contact the Human Resources departments of these companies to
form relationships and start becoming the go-to real estate agent for
foreign expats relocating to your area.
3. Create relationships with foreign investment officials. Build
relationships with economic development agencies, which are on the
leading edge of foreign direct investment. Seek out state, regional,
and local development organizations as well as industry groups and
the Chambers of Commerce to expand your reach.
“Attracting European Buyers and Foreign
investors”
Greg Moesser
12. Certified international specialist...
- Global List of Referral Agents
- Connect With Over 2000 CIPS Certified Global Agents
- Listings on WorldProperties.com
- Learn International Business Customs
The CIPS Designation is the only designation of its kind in the real estate community. It’s synonymous
with advanced expertise, a global perspective and distinct understanding of a global buyer, and comes
with powerful brand recognition with designees in nearly 40 countries.
By earning your CIPS Designation, you instantly align yourself with the best in the business, and join our
influential network of international professionals. Don’t just give your business a global spin; take your
business to the global level.
The CIPS Designation can also increase your earning potential – on average, CIPS designees earn
$50,000 more than non-CIPS designees from real estate sales annually
“Attracting European Buyers and Foreign
investors”
Greg Moesser
13. CIPS Worldwide networking . . .
(1) give and get referrals to exchange transaction referrals with worldwide
agents
(2) take advantage of the CIPS Network worldwide
(3) obtain online real estate market information on nearly 100 countries
(4) Get referrals from the online CIPS Directory
(5) earn prestige and new business with the CIPS Designation
(6) stay ahead of the pack
(7) Market yourself in international real estate organizations.
.
“Attracting European Buyers and Foreign
investors”
Greg Moesser
14. It’s nothing
new...
It’s all about networking...
It’s just
personal networking on
an international scale...
“Attracting European Buyers and Foreign
investors”
Greg Moesser
15. Prestige MLS for Luxury Real Estate
Prestige MLS is a Business Club
exclusively dedicated to Luxury Real
Estate in Europe and throughout the
world. Members are strictly selected
for their experience and reputation in
the Luxury Real Estate market.
By pooling their exclusive offers, and
combining their skills according to the
MLS rules and principles, Prestige
MLS members collaborate actively for
the success of your real estate project
: Purchase, Sale or Rental
“Attracting European Buyers and Foreign
investors”
Greg Moesser
16. The Prestige-MLS Luxury Real Estate
Conferences
“Attracting European Buyers and Foreign
investors”
Greg Moesser
18. Asian Market MLS site: Camijiau
Newest tool for Chinese Real Estate Marketing
Utilize Chinese Social Media Sharing Functionality for Promotion
Property listings and company information translated in Chinese and company
information to Chinese social media, real estate, and video sharing sites
Chinese SEO: Be found on top Chinese Local search engines like Baidu,
Google China, Bing.CN and Yahoo Taiwan with top Chinese keywords like "美
国房产 U.S. Housing
Enables you to share listings with Chinese Investors
Searchable in Chinese Search Engines
How to join?
$50/Month for the first listing and $25/Month per additional listing. Agents with
5 or more listings qualify for the premium agent page
Contact: 1(888)267-2889 www. caimeiju.com
“Attracting European Buyers and Foreign
investors”
Greg Moesser
20. Targeting Asian Market:
Chinese Version of YouTube
• NO costs associated to use the
service
• Provides monthly market updates
about ultra-luxury homes in Los
Angeles
• Great window of opportunity for
Foreign Buyers
• China’s leading internet television
site
• 203 million monthly visitors
• In an effort to stimulate the
housing market, Congress is also
considering legislation that would
grant visas to international buyers
who spend more than $500,000
on a residential property in the
U.S.
“Attracting European Buyers and Foreign
investors”
Greg Moesser
21. World Properties included with Proxio
Membership
Increase your international business
with the certification for brokers and
agents interested in making and
receiving referrals for foreign buyers
and sellers
How to be a member of International
Consortium of Real Estate
Associations:
Agents must take an online
certification course for $129
Visit trc@worldproperties.com for
more details
“Attracting European Buyers and Foreign
investors”
Greg Moesser
22. PROXIO: Social Marketing
Proxio is a International MLS and
Global Real Estate Networking
Platform that brings together real
estate professionals in 132 countries
to more efficiently share and market
their listings
Proxio's platform includes , a
professional network connecting over
400,000 agents from 115 countries
with millions of residential and
commercial listings, all translated into
19 languages.
Other services for agents, brokerages
and associations include multilingual
websites, global data exchanges,
targeted syndication, private
networks, online marketing tools, and
analytics “Attracting European Buyers and Foreign
investors”
There is an annual fee of $99.00 Greg Moesser
23. More real estate networking
conferences...
MIPIM Real Estate , Cannes, France
LP Luxury Property Show, Beijing, China
London Property Show
Moscow Luxury Real Estate Conference
LRE Real Estate Conferences, USA & Europe
“Attracting European Buyers and Foreign
investors”
Greg Moesser
24. Market Your Website To The World...
Add Foreign Buying Information
Use Foreign Languages to Attract Global Buyers
Use Foreign Languages For Search Optimization on Foreign Search
Engines
Develop Partnerships with Global Agents
“Attracting European Buyers and Foreign
investors”
Greg Moesser