This document give insight about Promoting Internal Communication of an organization. It describe how do you promote internal communication in organization.

1. Copyright © 2014 by The University of Kansas
Promoting Internal Communication

2. Copyright © 2014 by The University of Kansas
What is internal communication?
Both "official" communication - memos, guidelines,
policies and procedures, etc. - and the unofficial
communication that goes on among and between
the staff members of all organizations.

3. Copyright © 2014 by The University of Kansas
Why should you promote internal
communication?
• It improves the effectiveness of the organization.
• It keeps everyone informed of what's going on in
the organization.
• It allows the organization to respond quickly and
efficiently to change, emergencies, etc.
• It makes problem-solving easier.
• Makes the organization a pleasant place to work.

4. Copyright © 2014 by The University of Kansas
Why should you promote internal
communication? (cont.)
• It gives people more of a sense of ownership of
the organization.
• It promotes fairness and equity.
• It shows respect for everyone in the organization.
• It gets problems and potential problems out in the
open.
• It forestalls the spread of rumors.
• It improves the work of the organization.

5. Copyright © 2014 by The University of Kansas
How do you promote internal
communication?
• Organizational climate and culture.
• Clear definitions of what needs to be
communicated, and by whom.
• Systems.

6. Copyright © 2014 by The University of Kansas
Organizational climate and culture
• Practice what you preach.
• Treat everyone similarly.
• Be sensitive to your - and others' - style of
communication.
• Be culturally sensitive.
• Make sure information flows in all directions.

7. Copyright © 2014 by The University of Kansas
Clear definitions of what needs to be
communicated and by whom
• Receptionists need to know schedules.
• Anything affecting someone's work should
immediately be communicated to him/her.
• Problems between staff members should be
addressed immediately.
• Information important to the working of the
organization should be communicated to everyone
by the director
• Positive information should be communicated by
directors or supervisors

8. Copyright © 2014 by The University of Kansas
Systems
• Hiring
• Staff Training
• Supervision
• Regular Meetings
• Procedures and clear lines of communication for
dealing with out-of-the-ordinary situations
• Accessibility of everyone in the organization
• Occasional or institutionalized opportunities to
socialize, either at work or elsewhere

9. Copyright © 2014 by The University of Kansas
How do you monitor and improve
internal communication?
• Check staff satisfaction of the communication they
receive.
• Ask for feedback at staff meetings.
• Make internal communication a topic at
organization meetings.
• Test information flow.
• Make an internal problems evaluation compared
to the previous period.