2017智慧聯網商區國際論壇暨計畫成果發表會講者簡報

1. IoT’s Tipping Point
Moving beyond the Tech
@CRASingapore

2. @CRASingapore

3. IoT will change your world
@CRASingapore

4. IoT can connect the world
@CRASingapore

5. The IoT Dilemma
What we
deliver
What we
promise
@CRASingapore

6. Drivers for IoT in Asia
@CRASingapore
1 Increase productivity
2 Improve product quality/time to market
3 Process automation
4 Reduce costs
5 Faster/better decision making
Source: IDC

7. @CRASingapore

8. “IoT is too important to be
left to the technologists”
Anil Menon, Cisco @CRASingapore

9. Collaboration is the key
@CRASingapore

10. #1 Internal Collaboration
@CRASingapore

11. Management
Finance
Operations Marketing
Strategy Users
Technology
Collaborate Beyond IT
IoT Drives
Digital Transformation
@CRASingapore

12. Singapore | SingPost
@CRASingapore

13. #2 Vendor Collaboration
@CRASingapore

14. Platforms
Storage
Networks
Data
IoT Ecosystem
Security Support
Integration
Apps
Things

15. What does it mean
for Taiwan?
DEVICES CONNECTIVITY PLATFORMS APPLICATIONSSTORAGE
@CRASingapore

16. #3 Data Collaboration
@CRASingapore

17. acquired
120
million
users
who had that use
Direct Relationship
@CRASingapore

18. From: UNDER ARMOUR
Today was the coldest day of
the year – were you prepared?
Check our our latest winter
running gear.
@CRASingapore

19. Predictive
Maintenance
Smart
Streetlights
Asset
Tracking
Smart
Buildings
Environmental
Sensors
@CRASingapore
IoT is making progress

20. What’s Next for IoT?
@CRASingapore

21. 2017: Rise of the IoT OTT
@CRASingapore

22. More Intelligence,
not more Information
@CRASingapore

23. NB-IoT
2017: Low Power WANs
@CRASingapore

24. The Low Power WAN Conundrum
@CRASingapore
NB-IoT

25. Backers Operators
@CRASingapore
NB-IoT

26. Backers Operators
@CRASingapore
Hardware
Solutions
Operators
Mobile Operators
Fixed Operators

27. Operators
@CRASingapore
Backers
Early Round Investors
Nov 2016 EUR 150m Funding Round

28. LPWANs: The Critical Questions
Can
mobile
operators
sell
solutions?
Can
Sigfox
& SNOs
scale fast
enough?
@CRASingapore
NB-IoT
How well
will
do?

29. LPWANs will SUCCEED!
Dedicated
IoT
Network
Low
Cost
Deployment
90+%
Cost Savings
for Customers
Market
(Smart City)
Demand
@CRASingapore

30. LPWANs will FAIL!
Fragmented
Vendor
Market
Limited
Use
Cases
Skills Shortage
Across the
Ecosystem
The Race
to
Zero
@CRASingapore

31. Only time
will tell… @CRASingapore

32. How to reach
your IoT Goals
@CRASingapore

33. What problem do you
want to solve?
@CRASingapore

34. Industries
No More Tech Déjà Vu…
Build &
Connect
Processes
Users
apply to
@CRASingapore

35. Not Déjà vu, we need Vuja De…we need Vujà De
@CRASingapore
Users
Process
Industry

36. www.charlesreedanderson.com
cra@charlesreedanderson.com
@CRASingapore

37. @CRASingapore
We help customers understand, enter & engage
the Asia/Pacific Internet of Things market
Understand
Enter
Engage
Whether the customer is new to IoT, or new to Asia, we help them understand the market dynamics they will
encounter, including the macro- and micro-industry trends, competitive analysis, customer/end user insights
at regional and country level, and an assessment of their IoT solution offering and capabilities. Once this
Business Context has been established, we then identify the risks and opportunities and jointly-create a
prioritised list of next steps
As customers prepare to enter the market, we help them identify IoT ecosystem partners to
strengthen their market positioning, conduct sales enablement sessions to train their staff
on a solutions-focused approach to engaging the market, advise on market messaging for
both technical- and business-minded audiences, and develop customer-facing content (e.g.,
videos, infographics, webinars, blogs) to enhance their go-to-market offering
We help our customers better engage with their customers by leading
customer roundtables, moderating panel discussions, and delivering
keynote presentations at their events. Our thought-provoking
presentations deliver insights on industry trends and provide guidance
on how to avoid the potential pitfalls of IoT solution deployment

38. @CRASingapore
About Charles Reed Anderson & Associates
Charles Reed Anderson & Associates help technology companies and governments identify the value of IoT, understand
their role in the IoT ecosystem and develop their go-to-market strategies.
Its founder, Charles Reed Anderson, is a globally-recognised IoT industry thought leader who has presented at over 150
industry events on topics that include Smart Cities, Wearables, Mobility, and Digital Transformation. He is renowned for
his thought-provoking presentations that not only deliver insights on the latest industry trends, but also provide
guidance to both technical and business-minded audiences on avoiding the potential pitfalls of IoT solution
deployment.
Charles has over 25 years’ experience in Asia/Pacific, Europe and the US advising technology vendors, enterprise
customers and government organisations on utilising emerging technologies and solutions to drive business and
industry transformation.
Prior to starting Charles Reed Anderson & Associates, Charles led the Internet of Things and Mobility Practices for IDC
Asia/Pacific, where he led a team of analysts in delivering syndicated research, market forecasts and consulting
engagements for leading organisations across the region.
Charles sits on the Advisory Boards of numerous IoT start-ups, industry associations and event organisations. In
addition, he has been selected to be the Conference Chair for IoT Asia 2017 in Singapore, Asia’s leading IoT event.