Hybrid cloud connectivity capabilities are a key enabler of the near and long term usage of cloud services. We are delighted that our proposal "Hybrid Cloud Connectivity - Integrate the Enterprise with the Cloud" has been selected by the conference review committee, for inclusion in the Virtual agenda of second annual UP2011 Conference on December 08, 2011 via Webex. But because today is a special day - I started with a famous quote by John Lennon: „Life is what happens to you - while you're busy making other plans.” I remember todays day before 31 years when I was 12 years old. I was in school and someone told me that John Lennon died that day. Sad day. That’s why today is a special day. „Life is what happens to you - while you're busy making other plans.” Why do I mention this? Because Cloud happens to us in these days to our "IT life" and a lot of people want to wait to use the new capabilities till there is standardized interoperability and integration. Don't wait - start today - in this presentation I show you how! Happy to talk about the details :-)

1. Hybrid Cloud Connectivity – UP 2011
My quote in today’s speech at UP2011
„Life is what happens
to you while you're
busy making other
plans”, John Lennon
www.x-integrate.com

2. Hybrid Cloud Connectivity – UP 2011
Hybrid Cloud Connectivity

3. Hybrid Cloud Connectivity – UP 2011
Hybrid Cloud Connectivity –
Integrate the Enterprise with the Cloud
Public cloud Trusted cloud
Wolfgang Schmidt
X-INTEGRATE
Software & Consulting GmbH
Enterprises Resources
3 www.x-integrate.com

4. Hybrid Cloud Connectivity – UP 2011
What will we cover?
• what kind of different hybrid scenarios are applicable today from a service
and deployment perspective
• what are the detailed challenges in the hybrid scenario
• what are the key obstacles from a customer point of view
• how different approaches like home-grown-development, messaging, ESBs,
appliances and as-a-Service offerings could be used in providing on-to-off
premise agility to the Enterprise
• best practices for a quick start in Cloud Service Integration
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5. Hybrid Cloud Connectivity – UP 2011
Your specialist for Business & Cloud Integration
• X-INTEGRATE solve your interface challenges and create flexible process integrations
along the value chain using established methodology, open standards and IBM
middleware
• Our target: an integration scenario shall strengthen your business strategy and should
help to realize your operational aims
Consulting – Infrastructure – Development – Support – Managed Services
Connectivity Integration BPM
• Messaging • B2B / EDI • Process modelling
• Security • Enterprise Service Bus • BPM in the Cloud
• Cloud Connectivity • Enterprise Application • Linear optimization
• Managed File Integration • Business Activity Monitoring
Transfer • SaaS & Cloud Service • Rules Management
Integration
Enterprise Architecture – Service Oriented Architecture – Best Practices – Methodology
5 www.x-integrate.com

6. Hybrid Cloud Connectivity – UP 2011
Challenges of SaaS & Cloud Integration
Cloud Computing as distribution model

7. Hybrid Cloud Connectivity – UP 2011
Challenge: Cloud distribution options
Internal/Private Hybrid Public
IT resources distributed “as a Both internal and IT resources distributed
Service,” via Intranet, inside external usage patterns “as a Service,” via
customer net, behind firewall internet
Third-party Third-party hosted
operated and operated
Client Client Client
Client A Client B Users
data center data center A B
Private cloud Managed Hosted private Shared cloud Public cloud
private cloud cloud services services
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8. Hybrid Cloud Connectivity – UP 2011
Challenges of cloud apps in the value chain
Only data migration (ETL, etc.)
is not sufficient
• Most Cloud services and SaaS
applications are special purpose
solutions for line of businesses (LoB)
• Synchronization of data between LoBs
is necessary
“TheLack of synchronization is solutions will for the
• successful adoption of SaaS a high risk transform
usage from purpose built point solutions to integration
automation of core business processes
into mission critical processes.”
• Market needs require Forrester Research
Ray Wang (2008), Analyst at agility

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Hybrid Clouds: requirements for IT management
• Management of services & workloads
- monitoring, events, availability, performance, …
- Service Request Management (administration of service provisioning)
- Dashboard for service transparency
• Security (identity management, compliance, isolation, …)
• Management of workload migration
• Integration of services,
applications and
data
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10. Hybrid Cloud Connectivity – UP 2011
Challenge for Hybrid IT - Heritage
Cloud Applications &
Services
 Trusted  Account Sync
Enterprise Solution  Service Enterprise
Provider Management IT Infrastructure
Business Solutions  Data (z.B.
Integration Monitoring,
 Service Provisioning)
Integration
©2010 ©2010 Cast Iron Systems, Inc. • Confidential
Cast Iron Systems, an IBM Company • Confidential www.x-integrate.com

11. Hybrid Cloud Connectivity – UP 2011
A bunch of different business solutions
Packaged Home-grown
Applications Applications
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12. Hybrid Cloud Connectivity – UP 2011
Integration - to maximize the value of cloud services
How to connect my new
Cloud Business Solution
(aka SaaS) to existing on
premise applications?
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13. Hybrid Cloud Connectivity – UP 2011
Open questions and top concerns
Source: Saugatuck
Technology Inc., 2010
Global User Survey;
n=1793
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14. Hybrid Cloud Connectivity – UP 2011
What are the ways for SaaS & Cloud
integration?

15. Hybrid Cloud Connectivity – UP 2011
Ways to integrate Cloud Services
continously increasing agility
Home grown EAI ESB or Cloud Integration Integration as a Service
point-to-point focus on SOA appliances solution Focus on
development application Focus on Focus on ease of use
integration Service reuse On-/Off-prem & agility
15 www.x-integrate.com

16. Hybrid Cloud Connectivity – UP 2011
Ways to integrate Cloud Services: Home Grown
• Home grown interface development based on
SaaS API
• Connectivity continously increasing agility
• direct, synchronous coupling
• decoupled, asynchronous integration
• “Does anyone feel like our world is getting more
and more stable every day?”, Eric Ries
• possible way if this is true for you
• or the interface won’t change
• Requirements:
• Programming capabilities
• Knowledge needed about SaaS API and on-
premise system
• Pre-invest
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17. Hybrid Cloud Connectivity – UP 2011
Ways to integrate Cloud Services: EAI, ESB, …
• Usage of traditional integrations platforms (EAI,
ESB, SOA appliances)
• SOA appliances continously increasing agility
• special purpose solution for XML-based
integration
• will fit if the on-/off-premise services have
“good” webservice interfaces
• Generate new composites via existing services
• Most flexible – mostly highest costs structures
• Requirements:
• SaaS API knowledge needed
• EAI/ESB/SOA Knowledge needed
• Programming knowledge needed
• Pre-invest
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18. Hybrid Cloud Connectivity – UP 2011
Ways to integrate Cloud Services: Cloud integration
• Special purpose solution to integrate on- / off-
premise services in days – instead of weeks
• Configuration and visual design of integration continously increasing agility
flows – instead of programming
• Prebuild templates for common integration
problems
• Prebuild adapters for common on premise
enterprise systems and current SaaS offerings “No Coding” Only Prebuild Templates
Configuration
• Deployment options
• appliance & virtual appliance
• cloud / hosted solution
• Functions: Connectivity, Migration,
Transformation, Workflow, Management,
Monitoring
• Requirements:
• Technical understanding and handling the
visual development environment
• Pre-invest
www.x-integrate.com

19. Hybrid Cloud Connectivity – UP 2011
Ways to integrate Cloud Services: Integration-aaS
• Special purpose prebuild solution to integrate on-
/ off- premise services – on demand
• Self-service continously increasing agility
• configuration for common on premise
enterprise systems and current SaaS
offerings
• visual design of prebuild integration
mappings for common integration problems
• deployment of the adapted integration flow
• Embedable components for ISVs and Cloud
provider
• Cheaper on-ramp of new customers
• Ability to adress new markets
• Requirements:
• NO pre-invest
• NO technical know-how
• prebuild endpoints and templates fit to your
situation
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20. Hybrid Cloud Connectivity – UP 2011
How to choose the right cloud integration
tool?

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Cloud Integration: What should you look for?
Muliple scenarios Fit for all company sizes
Templates and patterns Adapter library

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Benefits of a cloud integration solution
Quick ROI
Ready in days – quick & systematic by high quality
Low TCO
Easy operations and low-priced management
No CAPEX
Flexible licensing
No Coding
Configuration instead of coding

23. Hybrid Cloud Connectivity – UP 2011
It„s always easy to start … Integration as a Service
Sign-up for early access
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24. Hybrid Cloud Connectivity – UP 2011
Video Chanel
Cloud Integration Videos

25. Hybrid Cloud Connectivity – UP 2011
Thank you

26. Hybrid Cloud Connectivity – UP 2011
Back up slides
Example: IBM WebSphere Cast Iron

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Cast Iron approach
“No Coding” Only Konfiguration Prebuild Templates
(TIPs)

28. Hybrid Cloud Connectivity – UP 2011
Example of an integration flow
 Oracle EBS to Salesforce.com product synchronisation
–Synchronisation via HTTP Request or via Cast Iron Scheduler
–Synchronise all products regarding a special timestamp

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A Template Integration Project
Objekte
Invoices Quotes
Products Pricing
Orders Shipping
Assets Accounts
Credit Install Base
Prozesse
Transformations
Data Validation
Data Cleansing
Business Logic
Workflow
Error Handling
Alerts
Timing
Batch or Real Time