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Enterprise Social Media – The hidden treasure
Rick Mans
Capgemini

@rickmans
slideshare.net/rickmans
dontmindrick.com
2010 s
                                                                       Social
                                                       2000 s Mobile
                                                                     Revolution
                                             1990 s       Cloud
                               1980 s       Desktop     Computing
                           Client/Server     Cloud
             1970 s Mini    Computing      Computing
  1960 s
             Computing
Mainframe
Computing




   Data       Business       Process          Web          Mobile    Social
Management   Logic Apps     Automation        Apps         Apps      Apps
   Apps                        Apps
Social tools a disruptive technology?
I see you’re wasting
   company time,
would you like help
     with that?
Discovering your hidden treasure
       (calculation based on an organization of 1000 people)
Costs
Fees
Avg. €3 - €15 euro
per user per month
1000 x 15 x 12 = €180.000
Administration
1 FTE per year
€50.000
Implementation
4 FTE for three months
€50.000
Training
2 trainers training
1000 people for 1 hour
€25.000   (employee time)



      +
€50.000(trainers have to be paid)
Fees:                180.000
Adminstration:        50.000
Implementation:       50.000
Training:             75.000


         Total: €355.000
Key Finding: People Invest Their Time Differently
                                                        Transactional/Process
  Leader/Executive         People Manager                                        Knowledge Worker
                                                        Execution Worker




 New Employee            Administrative Assistant      Contributor              Networker




Professional Track/SME    Mobile Worker/Road Warrior
                                                              Relationship Management/Decision Making
                                                              Knowledge Work
                                                              Collaboration
                                                              Business Processes
Your Business Case
 (assuming an employee costs €25 per hour)
Decrease time to solution
13 incidents per year
  500 people affected
For 1 hour per incident
       Save 33%
Solve the problem
500 x 0.33 x 13 x 25 =

      €53.625
Reduce duplicate work
10 projects
10 people doing duplicate work
   80 hours duplicate work
      per year per team
Solve the problem
10 x 80 x 9 x 25=

   €180.000
Improved productivity
20% of the employees are highly engaged
  Save 1 hour per week in productivity
Solve the problem
1000 x 0.20 x 1 x 40 x 25 =

        €200.000
Improved productivity (2)
20% of the employees are less highly
               engaged
Save 0.5 hour per week in productivity
Solve the problem
1000 x 0.20 x 0.5 x 40 x 25 =

         €100.000
Onboarding
Every year there is a 5% turnover in
            employees
     Onboarding takes 5 days
     Save 40% in onboarding
Solve the problem
1000 x 0.05 x 2 x 8 x 25 =

        €20.000
Meetings
80% of the employees have meetings for
           20% of their time
     Reduce 50% of the meetings
      Free up 30% of their time
Solve the problem
1000 x 0.8 x 8 x 0.3 x 25 =

        €48.000
Telephone
600 people with an
average of 4 conversations per day
   3 minutes per conversation
     €0.01 costs per minute
Solve the problem
600 x 4 x 3 x 0.01 x 200=

        €14.400
Travel
100 people
have 4 meetings per month which requires
                  travel
   50% of the attendees have to travel
        Avg cost to travel is €50
Solve the problem
100 x 4 x 0.5 x 50 x 12 =

       €120.000
International travel
   Solve the problem
100 x 4 x 0.5 x 750 x 12 =

      €1.800.000
Decrease solution time:                           53.625
Reduce duplicate work:                           180.000
Improve productivity:                            300.000
Onboarding:                                       20.000
Meetings:                                         48.000
Telephone:                                         14.400
Travel                                           120.000




          Total: €736.025
            Or €2.416.025 including international travel
Year 1
        Costs: €355.000
       Benefits €736.025

Positive return €481.025
Year 2
        Costs: €230.000
       Benefits €736.025

Positive return €506.025
We haven’t even talked about
Finding experts faster
Reducing Office Space
Increase employee retention
Increased innovation
Process optimizations
Eliminating email
Collaborating with your customers
Social as a job will disappear
Typist
Williamina Fleming (May 15, 1857 – May 21, 1911, standing) with her computers in the
astronomy department at Harvard in the late 1800s, hired to carry out the mathematical
calculations required to classify stars.
Social will be in every enterprise in the
            upcoming 5 years
With or without you
Though with a solid and obvious
        business case
Rick Mans
Capgemini

@rickmans
slideshare.net/rickmans
dontmindrick.com

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Enterprise Social Media – The hidden treasure #socbiz2012