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Insights about Product Development Nelson Ayala, Ph.D., MBA Senior Product Development Scientist Fleet Pharmaceuticals
#1 Customers expect that a product will delight them ,[object Object],[object Object],[object Object],[object Object]
#2 Without a point of difference, a product will not last long on the market ,[object Object],[object Object],[object Object]
#3 Successful product developers include talented sensory evaluators as early as possible in the product development cycle ,[object Object],[object Object]
#4 Ask as many of your customers as you can afford what they think of your product idea before you launch ,[object Object]
#5 Let the data speak ,[object Object],[object Object],[object Object]
#6 Technical managers must train and motivate their staff to succeed ,[object Object],[object Object],[object Object]
#7 The cost of not training your staff far exceeds the cost of training them ,[object Object],[object Object],[object Object]
#8 New product ideas need strong champions to reach the marketplace ,[object Object],[object Object],[object Object],[object Object]
#9 The process of New Product Development is more than important than any one product launch ,[object Object],[object Object],[object Object]
#10 Best practices utilize  professional project managers ,[object Object],[object Object],[object Object],[object Object]
#11 Successful project managers lead the  project and the people on a day to day basis ,[object Object],[object Object],[object Object]
#12 Successful projects are successful because all the stakeholders to agree to work together ,[object Object],[object Object]
#13 Market research plants the seeds for a successful launch ,[object Object],[object Object],[object Object],[object Object]
#14 Project Brief needed for  successful project outcome ,[object Object],[object Object]
#15 Preformulation saves time and money ,[object Object],[object Object],[object Object],[object Object]
#16 It is far less expensive when a product fails a stability test than having to formulate after the launch ,[object Object],[object Object],[object Object]
#17 Quality by Design (QBD) saves money ,[object Object],[object Object],[object Object]

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Product Development Insights

  • 1. Insights about Product Development Nelson Ayala, Ph.D., MBA Senior Product Development Scientist Fleet Pharmaceuticals
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