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© facebook.com/JanBernetPhotography
marcelbernet.ch
HSLU Alumni
Homecoming Night
16. September 2013
Ich bin vernetzt,
also bin ich.
1
Reichweite
Noch nie so
- einfach
- schnell
- günstig
Entscheidend:
Inhalt!
marcelbernet.ch
2
1. Persönlich
Inhouse
Alumni
Interessen!
2. Effizient
E-Mail max. 2x/Tag
Leere Inbox
Pendent Wo/Monat
3. Fokussiert
Social Media wenig
Ziele <–> Inhalt/Aufwand
LI/Xing, Twitter, Slideshare, Blog, YouTube, G+, IGram, Fb
marcelbernet.ch
3
marcelbernet.ch
Verlockt,
lenkt ab.
4
Rückhalt
Was will ich?
Was bewegt mich?
Atme ich noch?
marcelbernet.ch
5
4. Mit sich selbst
befreundet sein.
Zeit mit sich allein.
Was bewegt meine Seele?
Natur, Musik, Sport:
ohne Leistungsdruck.
Stille, Atmen, sich Gutes tun.
5. Freunde, Familie
Zeit mit den Nächsten.
Bewusst, spielerisch, frei.
Ganz da sein.
marcelbernet.ch
6
Ich.
Reichweite nach innen.
marcelbernet.ch
7
Wen wir uns gestatten,
die Person zu sein,
die wir sind,
dann wird alles seinen
Rhythmus finden.
John O'Donohue,
Landschaft der Seele,
dtv 2000
©marcelbernet.ch
Huserstock zwischen Klingenstock und Fronalpstock
8
54 Minuten/Tag Sozial Netzwerken:
http://www.ftd.de/it-medien/medien-internet/:facebook-twitter-co-fast-eine-
stunde-pro-tag-fuer-das-online-netzwerk/70079032.html
71% E-Mail, 13% Facebook als erstes am Morgen:
http://allfacebook.de/zahlen_fakten/morgen-und-abendrituale-in-
deutschland-e-mail-vor-facebook
10 Thesen zu Stress und Überforderung:
http://imgriff.com/2012/12/03/ein-psychiater-erklaert-warum-es-gar-kein-
burnout-gibt-10-neue-thesen-zu-stress-ueberforderung/
Wilhelm Schmid, Mit sich selbst befreundet sein - und andere Bücher:
http://www.perlentaucher.de/buch/wilhelm-schmid/mit-sich-selbst-
befreundet-sein.html
John O'Donohue, Landschaft der Seele:
http://www.amazon.de/Landschaft-Seele-John-ODonohue/dp/342324223X
Marcel Bernet:
+41 44 533 08 08 mail@marcelbernet.ch
Rämistrasse 44, 8001 Zürich
www.marcelbernet.ch
www.twitter.com/marcelbernet
marcelbernet.ch
9

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Reichweite mit Rückhalt mb HSLU Alumni Handout - Networking, Identität

  • 1. Fünf Schritte zu Reichweite mit Rückhalt. © facebook.com/JanBernetPhotography marcelbernet.ch HSLU Alumni Homecoming Night 16. September 2013 Ich bin vernetzt, also bin ich. 1
  • 2. Reichweite Noch nie so - einfach - schnell - günstig Entscheidend: Inhalt! marcelbernet.ch 2
  • 3. 1. Persönlich Inhouse Alumni Interessen! 2. Effizient E-Mail max. 2x/Tag Leere Inbox Pendent Wo/Monat 3. Fokussiert Social Media wenig Ziele <–> Inhalt/Aufwand LI/Xing, Twitter, Slideshare, Blog, YouTube, G+, IGram, Fb marcelbernet.ch 3
  • 5. Rückhalt Was will ich? Was bewegt mich? Atme ich noch? marcelbernet.ch 5
  • 6. 4. Mit sich selbst befreundet sein. Zeit mit sich allein. Was bewegt meine Seele? Natur, Musik, Sport: ohne Leistungsdruck. Stille, Atmen, sich Gutes tun. 5. Freunde, Familie Zeit mit den Nächsten. Bewusst, spielerisch, frei. Ganz da sein. marcelbernet.ch 6
  • 8. Wen wir uns gestatten, die Person zu sein, die wir sind, dann wird alles seinen Rhythmus finden. John O'Donohue, Landschaft der Seele, dtv 2000 ©marcelbernet.ch Huserstock zwischen Klingenstock und Fronalpstock 8
  • 9. 54 Minuten/Tag Sozial Netzwerken: http://www.ftd.de/it-medien/medien-internet/:facebook-twitter-co-fast-eine- stunde-pro-tag-fuer-das-online-netzwerk/70079032.html 71% E-Mail, 13% Facebook als erstes am Morgen: http://allfacebook.de/zahlen_fakten/morgen-und-abendrituale-in- deutschland-e-mail-vor-facebook 10 Thesen zu Stress und Überforderung: http://imgriff.com/2012/12/03/ein-psychiater-erklaert-warum-es-gar-kein- burnout-gibt-10-neue-thesen-zu-stress-ueberforderung/ Wilhelm Schmid, Mit sich selbst befreundet sein - und andere Bücher: http://www.perlentaucher.de/buch/wilhelm-schmid/mit-sich-selbst- befreundet-sein.html John O'Donohue, Landschaft der Seele: http://www.amazon.de/Landschaft-Seele-John-ODonohue/dp/342324223X Marcel Bernet: +41 44 533 08 08 mail@marcelbernet.ch Rämistrasse 44, 8001 Zürich www.marcelbernet.ch www.twitter.com/marcelbernet marcelbernet.ch 9