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IT Services Marketing

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Purplepatch Services LLC
Purplepatch Services LLC

A short presentation to help IT Services and Staffing companies get started on their marketing communications overhaul.

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IT Services Marketing: making a difference in the vanilla market. (A dozen slides to help you get started.) Karthik Sundaram President & CEO [email_address] 408.743.4424
Typical Identity Problems ,[object Object],[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com
Typical Services Marketing Jargon © 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com ,[object Object],[object Object],[object Object],[object Object],[object Object]
Who is hearing what you say? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com
How, now do we build a conversation? ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com Over years, we have found the following 5C’s helpful in creating, checking, and constantly measuring marketing for IT Services companies
Clarify ,[object Object],[object Object],[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com
Clarify ,[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com Focus. Focus. Focus. Did we say focus ?
Convince ,[object Object],[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com ,[object Object]
Communicate: ah, this one is the toughest ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com
Communicate: ,[object Object],[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com
Connect ,[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com
Collaborate ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],© 2009 All rights reserved | Purplepatch Services LLC | info@purplepatchservice.com

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IT Services Marketing

  • 1. IT Services Marketing: making a difference in the vanilla market. (A dozen slides to help you get started.) Karthik Sundaram President & CEO [email_address] 408.743.4424
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