At the MESH Camp in Berlin - the medical enterpreneur startup hospital - I had the possibility to show my top 25 Growth Hacks for all Healthcare startups. Hopefully everybody can find at least a handful ideas that can be implemented immediately. If not, let me know ;-)

1. 25+ Growth Hacks for
Medical Enterpreneurs
100% recommended by @Lennarz

2. What is a Growth Hacker?
What my parents think I do What my friends think I do What my clients think I do
What I think I do What I actually doWhat society thinks I do

4. 2 level of Growth Hacking
Growth Hacks
Tricks how to win & hold users
Build a GH
environment
- Agile teams
- User-centric
- data driven
- no limits

5. First “official” Growth Hack...1996
“Get your free hotmail account.”

6. Trust matters - show reviews

7. Genuine testimonials
Source:www.medexo.com

8. Size matters....
- “We have more than 300 old
women only in Berlin, we are
taking care of.”
- “Our caregivers are certified and
have at least more than 10 years
experience…”
Source:www.nextcare.de/

9. Artificial Shortage / Usage

10. Start the AB-testing engine
+34% with testimonials
Source: http://whichtestwon.com

11. Be value driven not feature driven
Source:www.vitameter.org/

12. Be king of your conversion rate
Source:www.medikeep.eu/
Never forget taking your pills!

13. Shorten your customer lifecycle

14. Very warm welcome
“Sent from my iPhone”

15. Clean up your email list

16. Gain traffic via Q&A sites / forums

17. Start writing a blog / free content

18. Don´t call it “Newsletter”
“Join like 5000+ other experts before”

19. Exit Intend Popups

20. Send Trigger Notifications
Find emotional moments (good/bad)
“Hey Hendrik, your last visit was 11 months ago - visit us to stay healthy..…Your dentist”

21. Launch before you´re done
“Congrats,you´re an early bird.
Make your reservation right now and
help us improving...
>> Email
Source:www.serona.co

22. Easiness beats pricing...

23. Pricing is psycho stuff
Focus on the package in the middle
- Put a “recommended” or “popular” tag on it
- Make an extra expensive package

24. Build best FAQs
- increase conversions
- for SEO

25. Recycle content
- on slideshare
- as guest postings
- in your newsletter
- ...

26. Never get tired….
- nicht müde werden
- maratho0n

27. Follow me on Twitter
@lennarz
Never miss a Growth Hack:
www.growthhackerlove.com