If you’re social media strategy is moving from traditional marketing and beginning to expand throughout your company – especially customer service. Then hear from 20+ leading corporate speakers like Citi, Zappos, KLM, Coca-Cola, Xbox and more. All with first-hand experience at leveraging the power of social media for better customer service

1. The No 1 business event for Social Media
Marketing & Customer Service Executives
The Social Media for Customer Service Summit 2011
Maximize the power of Social Media
to enhance your customer service
function, improve brand reputation
and boost competitive advantage
Two day business conference, October 27–28, 2011 usefulsocialmedia.com/customerservice
The New Yorker, New York, NY #CSMCS
Strategic development:
Fast-track your social customer
service strategy to get it
Maintain and Keep Friends:
Learn how to better serve
current customers, boost
100%
Of speakers are leading
up and running within your retention rates and create brand strategists from
multinational corporations
organization advocates – and calculate the
Of sessions are designed
bottom line value to enhance and improve
Profitable customer: your customer service
through social media
Learn the do’s and don’ts to Don’t Miss A Conversation:
Of topics have been
creating exceptional customer Learn how to stop and listen to requested by your peers
and deal with the major
service through social media your customer’s comments in
issues affecting your
the right social media channels company today – and
in the future
Get exclusive insight from our senior corporate speaker lineup including:
LOOK INSIDE to see the top quality corporate speakers and business focussed agenda

2. Six reasons why this
Dear colleague show is a must-attend if
you’re a senior executive,
professionally involved with
The advent of social media has changed the Social Media, Customer
game of customer service beyond recognition. Service, or CRM:
That’s why you need to join us this October for
the Social Media for Customer Service Summit. 1. Targeted Agenda
Goes to the heart of both the Social
In today’s competitive landscape customer service If you’re going to get ahead in 2012, you need to Media and CRM functions of your
is more important than ever, and a company’s think about how to integrate social media across your business – and shows you how to
integrate them for maximum impact
reputation for satisfying their customers has never customer service function. And, as per usual, you need a
been so vulnerable. It takes three times as much well thought-out strategy to get ahead in the game.
internal resources to acquire a new customer as it
So time to get better: This is where we come in 2. Learn From
does to retain one - so customer retention is the
new acquisition. Everyone knows that good customer service leads to The Best
positive sentiment about your company. The Social High caliber speaker faculty – hear only
• The voice of the consumer has never been more
Media for Customer Service Summit is the only from those who are walking the walk
powerful, or influential, and has potential to spread instead of just talking the talk
conference that gives you practical insights and
virally in an instant. Reacting quickly can often quell
strategies on how to harness the power of social media
negative comments and amplify positive ones – the
through your customer touch points.
term ‘theatre of public opinions’ has never been 3. An Independent
It’s built on 3 months primary research with your peers
so applicable. 79 out of the top 100 Fortune500
- the guys on the front line experiencing this on a daily Forum
companies use social media for than just marketing
basis. Learn how to harness the full power of social for The Summit Agenda is the product
• In the US the average person spends a ¼ of there on of primary research with leading
customer service – creating better brand reputation,
line time on social media sites. social media and customer service
increased customer recognition and competitive professionals, and it is entirely
• 79 out of the top 100 Fortune500 companies use advantage over your competitors to create a fully social independent. We’re not here to sell you
social media for than just marketing CRM function. solutions, software or services. Instead,
we guarantee to deliver a well-balanced,
With the growth of social media your company is in the • Our speakers are seasoned professionals from big innovative and informative briefing that
consumer spot light constantly – platforms such as business; they combine expertise from their roles enables you to make the best decisions
Twitter, Facebook, Blogs,LinkedIn and Google + have as Customer Care advocates and Social Media for your business
levelled the playing field enabling businesses of all sizes professional to give you a 360 insight into all issues
to interact directly with customers like never before. regarding social media for customer service.
4. Meet The
More importantly it gives your customers the ideal • Companies like Citi, AT&T, Coca-Cola, Zappos, KLM
platform to voice their opinions and seek resolutions and more will all be sharing insight: there will be Community
to their queries. But your peers realise the importance practical case studies and absolutely no abstract Make plenty of valuable new contacts…
of social media for customer service, with 75% of US thinking on the subject. everyone who’s anyone in Social Media
& CRM is taking part!
companies planning on using social media as a touch
• The conference offers 11 sessions of dynamic and
point for customer service in 2012.
interactive sessions across a range of formats that
So if it is important arm of your social policy – will answer every key question you’re struggling 5. Business
why is there still plenty to do? with regarding your social CRM platform.
Intelligence
• Over 58% of tweeters who have tweeted about a • With 12+ hours of networking you’re guaranteed As the sessions knit together you’ll
bad experience, have never received a response from abundant time to share and learn from your peers understand what’s working well for other
the offending company and full that contact book with like-minded folks! corporations, and learn how to recognize
– and avoid – the mistakes they’ve
• 55%of consumers expect a response the same day to Failure to attend could be detrimental to the future of already made
an online complaint – where by only 29% receive one your business by failing to turn brand critics into brand
• 43% of consumers say that companies should use advocates!
social media to solve customers’ problems
Sincerely, 6. Expert Answers
Every session on the Summit Agenda
Gone are the days when ‘corporate social media’ is all about ends with questions from you and your
marketing through Twitter and Facebook. It’s out about being fellow delegates
responsive not reactive, contactable not aloof and authentic
not robotic. But mostly it is about solving customer’s issues
in real time through social channels showing your dedication Harry Rollason
and transparency to your customers. Useful Social Media

3. Finally, a show that “Conf has ended. What great
delivers first rate content for us Corp social
media types. Thanks”
market intelligence Kelly Feller, Social Media Strategist, Intel
This one-of-a-kind Business Summit combines best
practice from the trailblazers in Social Media and
the leaders in Social Media Customer Service
What you won’t get:
A procession of self-styled social media gurus and so-called
customer service experts who pontificate on broad issues that
have little or no relevance to a corporate audience.
What you WILL get:
The Social Media for Customer Service Summit zones
in on your day-to-day corporate concerns – and every
session are addressed by hands-on, high-ranking
business leaders, eager to share their front-line
experience with you.
Take a look at the Agenda and you’ll see what we mean!
• Designed for you – the corporate. • High end discussion
3 months of research to ensure every session speaks directly The conversation is on how to take your business to the
to a corporate audience. next level with advanced topics and high end strategy.
• Unrivalled networking opportunities • A proven track record of success
Last year Hertz, McDonalds, Frito-Lay, US Bank were some 95% of past attendees say they learnt useful strategies and
of the 120+ top firms who attended our summits. best practice at the Corporate Social Media Summit.
• Best practice from leading corporate peers
All speakers are from big corporates with skin in the game experience.
15+ of the leading strategists in corporate social media customer service – in one place
Citi Coca-Cola KLM Air France UPS Best Buy Boingo
Frank Eliason Mike Bowers Victor van der Wijk Debbie Curtis-Magley Gina Debogovich Baochi Nguyen
Senior Vice President Director, Contact Center Director E-Acquisition Public Relations Manager Director & Social Media Leader PR and Social Media
of Social Media Operations Manager
KLM Air France XBox Zappos
AT&T 3M Joyce Veekman McKenzie Eakin Scott Klein Verizon
Molly Demaagd Clair Spinti Director Corporate LIVE Community Programs Customer Loyalty Team Becky Carroll
Customer Service Social Global Community Specialist Communications & Media Manager Manager Community Program
Media Director Manager
Kodak Samsung Zappos TurboTax
Comcast Tom Hoehn Jessica Kalbarczyk Marlene Kanagusuku Chelsea Marti FedEx
Kip Wetzel Director of Interactive Social Media Analyst Customer Loyalty Team Corporate Communications, Tony Turnage
Senior Director: Social Marketing Manager Social Media Manager Senior Customer
Media Servicing & Strategy Samsung Care Manager
Carla Saavedra TELUS Intuit
Social Media Strategist Carol Borghesi Jeff Stevenson
Senior Vice President Live Community Manager

4. Catch Every Presentation...
It can be difficult to catch every word of
every presentation - and with the expertise
REGISTER NOW IN 3 EASY STEPS
on offer, you’ll want to. We will record every
presentation so you don’t miss a thing.
Simply purchase a Premium Pass when you
Social Media for Customer Service Summit, October 27–28, 2011
register. You’ll be given access to the online
video within 10 days of the event.
The New Yorker, New York, NY
Register for a Premium Pass
on the form opposite!
1 Choose Your Pass
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Group Discounts • Access to all super-panels, • Access to all super-panels,
Take advantage of Useful Social Media’s workshops and case studies workshops and case studies
unique team discounts. Every third person
• Networking lunch and coffee • Networking lunch and coffee
in your group comes for half price.
breaks breaks
Contact the Useful Social Media • Evening drinks reception • Evening drinks reception
team on +1 800 814 34 59
+ Access to presentation slides + MP3s of every session
or info@usefulsocialmedia.com
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Book by September 16 $1650 SAVE $150 Book by September 16 $1850 SAVE $150
Meeting key figures from within the industry
in person can be an invaluable experience. Full price $1800 Full price $2000
We know that a formidable chunk of you have
networking as your primary reason for attending.
The Summit is designed to maximize networking
2 Give Us Your Contact Details
time - with highlights including a networking
party on the close of day one – Thursday 27
October. Over 20 hours of applied discussion
time will take place over the 2 days. You’ll also
have the chance to arrange meetings with
other attendees before the event. First name: Telephone:
Last name: Email:
Title: Address:
Solution and Service Providers – ever
find yourself asking these questions? Company:
• Where can I find new customers for my social media ZIP:
analytics products and services?
• Which emerging challenges will offer my business lucrative
opportunities going forward?
• Which partnerships will allow me to take my solutions into
new markets and add significantly to my bottom line?
3 Register Your Place
Well ask no more! Secure a sponsorship or exhibition package
at the Social Media for Customer Service Summit and you’ll be
guaranteed to meet and do business with your focused and senior
audience of corporate executives with a responsibility for social CALL US: EMAIL US:
media strategy – all of whom need your solutions and services!
+1 800 814 34 59 register@usefulsocialmedia.com
The Social Media for Customer Service Summit offers an excellent
range of sponsorship and exhibition opportunities to suit every need
and budget. We can literally tailor-make a sponsorship package FAX US: VISIT OUR WEBSITE:
to your needs – meaning you speak, build your band or organize +1 800 814 34 60 www.usefulsocialmedia.com/customerservice
meetings with the leading figures in the Corporate Social Media
space. DO not miss out on the unrivalled opportunity to do business
and secure sales from the Corporate Social Media industry.
TERMS & CONDITIONS Places are transferable without any charge. Cancellations after August 29th 2011
Contact or email Andrew Bold today: incur an administrative charge of 25%. If you cancel your registration after September 30th 2011 we will be
obliged to charge the full fee. Please note – you must notify Useful Social Media in writing of a cancellation, or
Call 1 800 814 3459 ext 7188 we will be obliged to charge the full fee. The organizers reserve the right to make changes to the programme
or email andrew.bold@usefulsocialmedia.com without notice. All prices displayed are exclusive of VAT unless otherwise stated, but VAT will be charged,
where applicable, at the prevailing rate on the invoice date and the relevant details will appear on the invoice.
NB: FULL PAYMENT MUST BE RECEIVED BEFORE THE EVENT

5. DAY ONE October 27, 2011
Aligning a social media customer How to use social media as
service function within your a customer service tool to
company and utilizing it fully proactively engage with your
external customer
Leverage social media to enhance your Absolute must-have core skills to Crisis Management: Keep out of
customer service function: Preparing create the right customer centric hot water and prevent escalating
your organization for success internally and socially savy business situations
Across America, businesses of all shapes and sizes With the advent of social media, corporate customer Bad social media through customer service often gets
are frantically experimenting with social media as a service has changed almost beyond recognition. 58% of blamed for creating and amplifying a PR crisis. Yet the
marketing and communications tool – some with more people using Twitter have pushed out public messages simple truth is that it is your most powerful tool to flag
success than others. claiming a bad customer experience and that message up and mitigate problems that are starting to escalate.
But the game is moving on every day, marketing and has a tendency to snow ball into bigger problems.
What better way to stop a problem than to deal with
communications is no longer enough for the social In short, your firm’s conversational skills are now it before anyone else notices it’s an issue? Use social
media as a tool. And at the same time the expectations business-critical and it’s not just what you say – the media correctly, and you can most likely halt a threat
of what constitutes ‘good customer service’ have way that you say it is equally important. to your brand right away. But how DO you spot trouble
evolved. Remember that 55% of people who complain So how exactly do you build an online presence and before it’s too late?
via Twitter expect a same-day response – on the same personality that’s trusted by your customers?
network. The old rules no longer apply. Online-savvy In this session Samsung will give you a clear strategy
corporations are becoming aware of the importance In this session learn from arguably the best at profitable to manage crisis and escalating situations to minimize
and benefit of social media as a customer service tool. customer service engagement, Zappos, who will give the risk to your brand.
you insight into:
That’s where the game is moving. Discover the • Escalating Situations: How to assess a potential
• Humanize Your Brand: What sort of a face do you crisis – and know when stepping in rather than
most effective ways to structure your new-look
want to show to your public – how to get everyone keeping out is the best thing to do
customer service department, secure buy-in from
talking in the right way
your employees, and zone in on the tools you need to • Eyes Wide Open: Establishing a company policy
quickly begin to maximize the huge upside potential: • Authenticity: Creating a transparent external so that everyone involved in your social media
voice that reflects the culture of your business by operation knows what they need to do to limit the
• Quickstart your Social Customer Service
using appropriate customer service language and negative impact when you’re fire-fighting
strategy: How to get it up and running within your
assuring you do not come over as robotic
organization and make sure your employees know • Rogue Customers: How to deal with liars, cheats
what it is – and what it isn’t • The Real Time Environment: Avoiding the trap of
and scoundrels
being reactive, but making sure you are on time
• The role of the skilful social media customer Samsung Jessica Kalbarczyk Social Media Analyst
and ensuring you stay constant in your approach
service specialist: How to empower your customer
to customer service exchanges Samsung Carla Saavedra Social Media Strategist
service team and/or acquire new staff with the
necessary skill set to succeed Zappos Scott Klein Customer Loyalty Team Manager
• Overcome organizational challenges: How to
conquer traditional silohed functions and replace
Zappos Marlene Kanagusuku Customer Loyalty Case study analysis: ask
Team Manager
them with a fully-functioning integrated business unit those burning questions in an
Citi Frank Eliason Senior Vice President of Social Media Turning your customers – and your interactive break out session
AT&T Molly DeMaagd Customer Service Social Five customer complaints – how would you and your
Media Director
critics - into brand ambassadors by peers have dealt with the problem?
Best Buy Gina Debogovich Director & Social
productively engaging people in As simple as that. Get practical insights into how you,
Media Leader their preferred online channels our speakers and your peers would have dealt with
customers through on line channels and ask those
Never underestimate the importance of using social
burning questions.
media as a customer touchpoint.
Beyond Social Media: What if you
We know the advantages of good customer service,
can’t answer important questions and from positive sentiment generated, better brand
complaints in 140 characters or less? reputation, and increased customer retention to
competitive advantage and the ability to differentiate
Twitter is a massive customer service tool – but what yourself from competitors - It’s a long list.
happens if you cannot answer the complaint through
this medium? Or even Facebook and Google +? You Equally, the opportunity to turn disbelievers into success
still need to solve the customer complaint, right? cases and amplify the change when your biggest critics
become brand advocates has never been greater.
A more long form - and even offline - response is sometimes
essential, in order to engage in productive conversation In this session get practical advice on how to engage:
in the location appropriate for both parties. And when • Exceptional Service: Learn how to better serve current “Great day one of the
this is the case, you need to route customers back into customers, boost retention rates and create brand
your traditional customer service channels. advocates – and calculate the bottom line value Corporate Social Media
Easier said than done? In this session learn practical • Customer Therapy: Learn how to build a broad
answers and solutions to your questions. 3M and UPS framework that embeds the idea of social media and Summit! Pumped for
will address the following: customer service throughout your interactions with
• Confidentiality: How do you proceed if the conversation customers – and deals with customer issues and tomorrow – the schedule
complaints in a way that gets your critics back onside
needs to take place on a confidential platform?
• Customer Service Best Practice: Modifying your existing
looks awesome”
• Risk Management Required: What can you do
policies and procedures to make them relevant
when conversations get too ‘hot’ for comfort?
and appropriate for delivery through social media
• ‘Follow Me’: When is especially appropriate to use
Twitter as a touchpoint to address serious issues? Coca-Cola Mike Bowers Director, Contact Center Operations Lisa D’Aromando,
3M Claire Spinti Global Community Specialist XBox McKenzie Eakin LIVE Community Social Media Manager, Sprint
Programs Manager
UPS Debbie Curtis-Magley Public Relations Manager
TELUS Carol Borghesi Senior Vice President
The earlier you book, the less you pay: Register by August 19 to SAVE $400!

6. DAY TWO October 28, 2011
Customer service measurement:
How to Stop, Look and Listen for
what matters to you
Conversation Overload: How to Achieve seamless integration by Should you put a price on good
ensure you respond to a rapidly ensuring what’s said on social customer service? What metrics
increasing number of customer media platforms integrates with should you look for to measure
requests your existing CRM system success?
Social Media has changed the playing field. Your Using social media as a customer service tool is Getting customer service through social media to
customers have another tool to get in touch with you. on the rise. But still very few companies fully integrate deliver tangible financial value is still easier said than
It follows that therefore the number of interactions with what they hear on social media with traditional done. But in searching for ROI are we simplifying
consumers will increase. CRM platforms. the issue? Are there better metrics for your
Unfortunately, the average amount of potential items Why is this? Well let’s not beat around the bush – it is a company’s aims?
in your inbox increases to. Issues that were previously big challenge to fully integrate what you hear on social How should you measure the success of your social
seen as too minor to bother picking up the phone for media with your traditional CRM platform. But when media for customer service? Some people suggest
can now be tweeted – and are out there in the public you think of the rewards – like being able to serve your improving sentiment. Others brand loyalty. What
domain regardless. customer better, getting an insightful and more detailed about the traditional customer service success metrics
So how can you cope with an increasing amount of insight into their behaviour, and a full appraisal of their like customer satisfaction, agent utilisation and time
potential interaction with your customer base? In this past complaints – then one begins to see that it’s a to resolution - Do these work in a post-Social
session we examine: challenge worth taking. Media world?
• Are phones redundant? Does the advent of social So how do you put it all together? And is seamless In this session you’ll learn from the best. The team
media mean that your call centre is out of business? integration a necessity – the foundation of good from TurboTax - Intuit will show you how ROI models
customer service from here on in – or simply an are being applied to justify the effectiveness of social
• Do you automate? One way to stem the tide is option? media customer service.
by allowing automation to deal with certain minor
issues. But what are the limits to this technique? • The 360° Customer: How to create a full picture • Finding the right balance: How do you identify
– cross reference, track, log, and record every and use the right metrics to match your
• Don’t miss a thing: How to zone in on everything Tweet, blog post, Facebook mention and hashtag organisations goals
that’s important by identifying the most relevant you monitor
questions and conversations • Evaluating Your Initiatives: Is financial ROI the right
• The Virtuous Circle: Make sure that what you metric to use – or not?
Comcast Kip Wetzel Senior Director, Social Media learn from social media is routed back to your
Servicing & Strategy • What KPI’s should you set your customer service
CRM platform and used to inform your customer team – how to set tangible objectives
strategies
TurboTax Chelsea Marti Corporate
Internal training: How to avoid • Is it for you? Evaluate the pros and cons of setting Communications, Social Media Manager
up fully integrated CRM platform and is you should
and regulate the chances of bother Intuit Jeff Stevenson Live Community Manager
negatives about your business KLM Air France Joyce Veekman Director Corporate Air France KLM Victor van der Wijk Director
appearing online Communications & Media E-Acquisition
The wrong message is not only bad for business – Verizon Becky Carroll Community Program Manager
it can also land you in hot water. And as we all know, What Are Your Customers Saying
social media customer service has the capacity to
create a huge amount of trouble out of the smallest About You? How to monitor customer
mistake. The perfect example being when a leading conversations about your brand
British Telecom’s employee tweeted about their
excitement for the weekend – unfortunately from “I normally find social The benefits of better monitoring of customer
sentiment and experience for your customer service
the corporate account. What followed can only be
described as a barrage of social media complaints. media events frustrating team are great. After all, an integral part of good
customer service is knowing what is being said about
So how can you protect yourself whilst avoiding – they don’t provide you. It results in you learning your lessons the easy way
choking the natural flow of conversation, especially and avoiding making costly mistakes.
given that you can’t dictate what’s being said. You content on my level. But part of the problem also knowing where to find that
need you customer service team to be on alert, aware conversation. Also Social Media monitoring delivers a
and have the skill set in place to utilise this critical This event was different. deluge of data – some relevant and some not. It’s easy
customer touch point.
This vital session will show you how to avoid mistakes and I learned new things... to feel overwhelmed sometimes.
So how do you filter the information, and identify
ensure your team understands company policy and strategy
• Ambassadors Or Liabilities? How much power
because of the real where action is required? Learn how to monitor the
right things and ensure you know how track your
should you give your employees? world experience and customers’ comments about your brand:
• Fine-Tuning Your Voice: Creating a customer • Stop and Listen: Techniques for monitoring your
service voice that your lawyers are comfortable expertise” customer’s comments in the right social media
with, while remaining true to the trend and working channels. Don’t miss out on a thing
within the confines of your industry without • Create synergy: Learn how to work with your
prohibiting natural conversation marketing department’s monitoring team to get the
• Manage risk: How to safe guard your company with full picture on exactly how your customers behave
an effective and cohesive internal rules for engagement Kelly Feller, Senior Social • What To Do With What You Hear: Recognizing and
FedEx Tony Turnage Senior Customer Care Manager Media Strategist, Intel responding to official complaints and pertinent yet
random comments
Boingo Baochi Nguyen PR and Social Media Manager
Kodak Tom Hoehn Director of Interactive Marketing
The only conference designed for customer service and social media professionals alike

7. Who you’ll meet Who’s in the Room? Seniority of Attendees
4%
28% 19% CEOs 3%
At the Corporate Social media summit you will have the Service Vice Presidents Others
Providers
unique opportunity to connect with unrivalled numbers
of peers from across large corporates in the US. It is a
9%
forum for the best practitioners and strategists to share Senior
experience and learn from each other. Managers
2%
Extensive networking time and interactive forums Other
mean you’ll be leaving with a multitude of new 65%
contacts to bounce ideas off. Corporates
24% 41%
5% Journalists Directors Managers
and Instituitions
Looking to fill that contact book?
Take a look at the leading US companies who have attended our summits in the past...
A few facts about our previous summits:
1 56% of our
attendees were
Senior Manager/
2 We’ve had senior
directors speak from
Coca-Cola, Whole
3 We have about
500 delegates
from over
4 65% of past
attendees are
from big
5 95% of previous
attendees said
they would
Director-level Foods, Pfizer, Best 130 companies corporates recommend
executives, Buy, AMD, Citi and throughout the the summit
or more senior many more US and Europe
Join the conversation! You can follow us at:
@usefulsocial facebook.com/usefulsocialmedia linkd.in/USMgroup

8. The No 1 business event for Social Media
Marketing & Customer Service Executives
The Social Media for Customer Service Summit 2011
Maximize the power of Social Media
to enhance your customer service
function, improve brand reputation
and boost competitive advantage
Two day business conference, October 27–28, 2011 usefulsocialmedia.com/customerservice
The New Yorker, New York, NY #CSMCS
A practical and interactive business conference built for both OUR PROMISES:
customer service and social media audience:
Citi
Frank Eliason
Senior Vice President
KLM Air France
Victor van der Wijk
Director E-Acquisition
XBox
McKenzie Eakin
LIVE Community Programs
1 Only top level senior
speakers from leading
of Social Media Manager
US corporations
AT&T KLM Air France Zappos
Molly Demaagd
Customer Service Social Media
Director
Joyce Veekman
Director Corporate
Communications & Media
Marlene Kanagusuku
Customer Loyalty Team
Manager 2 Practical business issues
that aim to boost your
Comcast Samsung Zappos company’s performance
Kip Wetzel Jessica Kalbarczyk Scott Klein
Senior Director: Social Social Media Analyst Customer Loyalty Team Manager and boost competitive
Media Servicing & Strategy
advantage
Coca-Cola Samsung TurboTax
3
Mike Bowers Carla Saavedra Chelsea Marti
Director, Contact Center Social Media Strategist Corporate Communications, An interactive forum
Operations Social Media Manager
3M UPS Intuit to get solutions to your
Clair Spinti Debbie Curtis-Magley Jeff Stevenson social media problems
Global Community Specialist Public Relations Manager Live Community Manager
Boingo
Baochi Nguyen
PR and Social Media Manager
Verizon
Becky Carroll
Community Program Manager
FedEx
Tony Turnage
Senior Customer
4 An extensive and
unique networking
Care Manager forum to meet your
Kodak TELUS Best Buy
Tom Hoehn Carol Borghesi Gina Debogovich
peers and learn
Director of Interactive Marketing Senior Vice President Director and Social Media Leader
Join the conversation! You can follow us at:
5 A collective learning
pool from leaders from
customer service and
social media: The best
@usefulsocial facebook.com/usefulsocialmedia linkd.in/USMgroup of both worlds
LOOK INSIDE to see our extensive array of top quality speakers and social media shaping agenda
LOOK INSIDE to see the top quality corporate speakers and business focussed agenda