Online Communities and Marketing

•

16 gefällt mir•1,140 views

Dawn Foster

An overview of how to engage with online communities targeted toward people in marketing roles.

Business Technologie

Online Communities and Marketing

Dawn Foster
dawn@fastwonder.com
Fast Wonder Consulting
http://FastWonderBlog.com

08/01/08 FastWonderBlog.com 1

Agenda
●
Introduction: Community is Key
●
Case Studies and Best Practices
●
Engaging with Existing Communities
●
Building and Managing a New Community
●
Incorporation into Existing Online Marketing Efforts

08/01/08 FastWonderBlog.com 2

Weitere ähnliche Inhalte

Was ist angesagt?

Get Caerphilly Online Presentation to Caerphilly Homeslessness Forum (Sept 2012)Matthew Lloyd

How Community Facilitators can help power the CommunityMichael Norton

NYC civic engagement thought leaders forumMatt Leighninger

Empowering Young People to Take Action - Online davidkeyes

Building civic infrastructure - NMIFC keynoteMatt Leighninger

Knowledge Hub: Social intranet | Liz CopelandDepartment for Communities and Local Government Local Digital Campaign

Leading change insights on trends that could lead to growth or extinctionGreg Melia, CAE

Online civic engagement & community building workshop Seattle 3 25-14davidkeyes

Communities of Practice In The Public SectorCollabor8now Ltd

Driving Broadband Adoption e-NATOA April 2011SeaCommunityTech

Insights and ideas to drive association successGreg Melia, CAE

Austin Community Technology Symposium January 2010SeaCommunityTech

Social Licence to Operate: What and Why Undp standleyUN Migration Agency (IOM)

The Collaboration Project: Building an Open, Participatory and Collaborative ...Dan Munz

Building delegate engagement into a community: Getting more from your event p...Associations Network

SFScon17 - Mirko Boehm: "Open Source Governance between Community and Business"South Tyrol Free Software Conference

7 Measures of Success: What Remarkable Associations Do That Others Don'tGreg Melia, CAE

What is a community manager? (updated 22 May 2011)Zipipop Freud

DiversaTech First General MeetingKaitlen Nguyen

Making Networks WorkRobert Jake Jacobs

Was ist angesagt? (20)

Get Caerphilly Online Presentation to Caerphilly Homeslessness Forum (Sept 2012)

How Community Facilitators can help power the Community

NYC civic engagement thought leaders forum

Empowering Young People to Take Action - Online

Building civic infrastructure - NMIFC keynote

Knowledge Hub: Social intranet | Liz Copeland

Leading change insights on trends that could lead to growth or extinction

Online civic engagement & community building workshop Seattle 3 25-14

Communities of Practice In The Public Sector

Driving Broadband Adoption e-NATOA April 2011

Insights and ideas to drive association success

Austin Community Technology Symposium January 2010

Social Licence to Operate: What and Why Undp standley

The Collaboration Project: Building an Open, Participatory and Collaborative ...

Building delegate engagement into a community: Getting more from your event p...

SFScon17 - Mirko Boehm: "Open Source Governance between Community and Business"

7 Measures of Success: What Remarkable Associations Do That Others Don't

What is a community manager? (updated 22 May 2011)

DiversaTech First General Meeting

Making Networks Work

Ähnlich wie Online Communities and Marketing

Maksym Pecherskyy - StartUpfor a Brandecommerce poland expo

Net Impact Pune Chapter 2012Net Impact Pune Professional Chapter

LLC Webinar on Networks 2.14.2012Leadership Learning Community

Connected Online Communities of Practice: An Ecology of Educational Improvementdcambrid

UUCAVAJune Herold

Online communities Michael Norton SE branch presentationAssociation for Project Management

Embracing & Sustaining Your Community EcosystemDell Social Media

The Emerging Role of the Community ManagerJim Storer

COMMUNITIES of PRACTICELouise Chen

Social Networks for Social Change (WSP 166)Working Wikily

Cape town activa an introductionBruce Wade

Social Marketing With Online CommuitiesAutomotive Social Media Marketing Reputation Management

Network Effectiveness Presentation: Packard Working Session, May 27guest504cd

Enterprise Hive Webinar: Deploying Social Business Software in Member-Driven ...Enterprise Hive

More Than Just a Meeting Place: Leveraging online tools for actionifPeople

Using Social Communities in Product DevelopmentJeanne Bradford

Online community Rafael Paragas

Internet Strategic Communications - Presentation for AACN by Chris Wolz, Foru...Forum One

The Community Manager Certificate ProgramComBlu, Inc.

NMC Commons LaunchNew Media Consortium

Ähnlich wie Online Communities and Marketing (20)

Maksym Pecherskyy - StartUpfor a Brand

Net Impact Pune Chapter 2012

LLC Webinar on Networks 2.14.2012

Connected Online Communities of Practice: An Ecology of Educational Improvement

UUCAVA

Online communities Michael Norton SE branch presentation

Embracing & Sustaining Your Community Ecosystem

The Emerging Role of the Community Manager

COMMUNITIES of PRACTICE

Social Networks for Social Change (WSP 166)

Cape town activa an introduction

Social Marketing With Online Commuities

Network Effectiveness Presentation: Packard Working Session, May 27

Enterprise Hive Webinar: Deploying Social Business Software in Member-Driven ...

More Than Just a Meeting Place: Leveraging online tools for action

Using Social Communities in Product Development

Online community

Internet Strategic Communications - Presentation for AACN by Chris Wolz, Foru...

The Community Manager Certificate Program

NMC Commons Launch

Mehr von Dawn Foster

CHAOSS Metrics Overview and ExamplesDawn Foster

Be a Good Corporate Citizen in KubernetesDawn Foster

Overcoming Imposter Syndrome to Become a Conference Speaker!Dawn Foster

How to Be a Good Corporate Citizen in Open SourceDawn Foster

Open Source Collaboration and Companies: Finding the Right BalanceDawn Foster

Navigating Open Source RiskDawn Foster

Measuring Project Health at VMwareDawn Foster

Navigating Open Source RiskDawn Foster

Collaborative Leadership: Governance Beyond Company AffiliationDawn Foster

Is this Open Source Project Healthy or Lifeless?Dawn Foster

Collaboration in Linux Kernel Mailing Lists Dawn Foster

Be a Good Corporate Citizen in KubernetesDawn Foster

Being a Good Corporate Citizen in Open SourceDawn Foster

Building Community for your Company’s OSS ProjectsDawn Foster

Building Community for your Company’s OSS ProjectDawn Foster

How to be a terrible hiring managerDawn Foster

A week in the Life of KubernetesDawn Foster

Mehr von Dawn Foster (20)

CHAOSS Metrics Overview and Examples

Be a Good Corporate Citizen in Kubernetes

Overcoming Imposter Syndrome to Become a Conference Speaker!

How to Be a Good Corporate Citizen in Open Source

Open Source Collaboration and Companies: Finding the Right Balance

Navigating Open Source Risk

Measuring Project Health at VMware

Navigating Open Source Risk

Collaborative Leadership: Governance Beyond Company Affiliation

Is this Open Source Project Healthy or Lifeless?

Collaboration in Linux Kernel Mailing Lists

Be a Good Corporate Citizen in Kubernetes

Being a Good Corporate Citizen in Open Source

Building Community for your Company’s OSS Projects

Building Community for your Company’s OSS Project

How to be a terrible hiring manager

A week in the Life of Kubernetes

Kürzlich hochgeladen

Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9

Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...Call Girls In Delhi Whatsup 9873940964 Enjoy Unlimited Pleasure

Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangaloreamitlee9823

Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pillsAbortion pills in Kuwait Cytotec pills in Kuwait

Organizational Transformation Lead with CultureSeta Wicaksana

Famous Olympic Siblings from the 21st Centuryrwgiffor

Regression analysis: Simple Linear Regression Multiple Linear RegressionRavindra Nath Shukla

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller

Best VIP Call Girls Noida Sector 40 Call Me: 8448380779Delhi Call girls

Cracking the Cultural Competence Code.pptxWorkforce Group

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE AbudhabiAbortion pills in Kuwait Cytotec pills in Kuwait

M.C Lodges -- Guest House in Jhang.Aaiza Hassan

Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best ServicesDipal Arora

A DAY IN THE LIFE OF A SALESMAN / WOMANIlamathiKannappan

Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...anilsa9823

Call Girls in Gomti Nagar - 7388211116 - With room Servicediscovermytutordmt

Value Proposition canvas- Customer needs and painsP&CO

Boost the utilization of your HCL environment by reevaluating use cases and f...Roland Driesen

Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen

Kürzlich hochgeladen (20)

Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...

Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available

VVVIP Call Girls In Greater Kailash ➡️ Delhi ➡️ 9999965857 🚀 No Advance 24HRS...

Call Girls Hebbal Just Call 👗 7737669865 👗 Top Class Call Girl Service Bangalore

Mifty kit IN Salmiya (+918133066128) Abortion pills IN Salmiyah Cytotec pills

Organizational Transformation Lead with Culture

Famous Olympic Siblings from the 21st Century

Regression analysis: Simple Linear Regression Multiple Linear Regression

Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...

Best VIP Call Girls Noida Sector 40 Call Me: 8448380779

Cracking the Cultural Competence Code.pptx

unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi

M.C Lodges -- Guest House in Jhang.

Mysore Call Girls 8617370543 WhatsApp Number 24x7 Best Services

A DAY IN THE LIFE OF A SALESMAN / WOMAN

Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...

Call Girls in Gomti Nagar - 7388211116 - With room Service

Value Proposition canvas- Customer needs and pains

Boost the utilization of your HCL environment by reevaluating use cases and f...

Ensure the security of your HCL environment by applying the Zero Trust princi...