Mobile for health care supporting statistics

1. A WHOLE NEW WORLD Mobility in Health Care

2. Contents Summary Mobile Health Care Market Technology Break Down Opportunity Reach and Awareness Value Proposition Estimates

3. Summary 302,499,000* US Population 285,600,000* Wireless Subscribers 91%* Wireless Penetration % of total U.S. population 22.7% Mobile-Only Households1 152.7 Billion* Monthly SMS Messages 1.56 Trillion* Yearly SMS Messages 2.3 Billion* Mobile Users World Wide 1Wireless Substitution: Early Release of Estimates from the National Health Interview Survey, January-July 2009, National Center for Health Statistics, December 2009. *CTIA Wireless

4. Mobile Health Care Market Deloitte Center for Health Care Solutions Six segments of US consumer market Three Involved in Health Care Decisions Sick & Savvy Online and On Board Out & About 40% of total US population Sick & Savvy Sick & Savvy 24% Out & About 9% Online & Onboard 8% 40%

5. 2% Increase of active health participation Mobile Health Care Market Pew Internet & American Life Project An initiative of the Pew Research Center 1615 L St., NW – Suite 700 Washington, D.C. 20036

6. Technology Break Down 31% US Population has technology to utilize mobile data and expected to increase Pew Internet & American Life Project An initiative of the Pew Research Center 1615 L St., NW – Suite 700 Washington, D.C. 20036

7. 2010 Opportunity % of Mobile data users 37% % of Involved health care participant 42% mHealth Target 15.7%

8. Reach and Awareness mHealth Target Opportunity Year Over Year

9. Value Proposition The mobile solution broad value statement Defines a complete Ecosystem for developing and delivering mobile applications Combines an enterprise scale service based platform and mobile engine to power the most adaptable and robust mobile experience possible Provides a unique interactive delivery mechanism with powerful and extensible features to allow for: Rapidly integrating disparate data sources Easily supporting existing and new mobile devices and operating systems Fully customizable user interfaces and functionality for supported handsets

10. Estimates “Adoption Rates”

11. Estimates “Realizable Market”

12. Markets with Health Care Mobile Operations 5000 Mobile Health Apps 20 Countries 5 Million Active Users

13. Indirect to consumer marketing Summary Employer Groups Payers Distribution Partners Engagment Vendor Integration Integrated Networks Consumers Mobile Platform

14. Service App Dev Mobile Technology Innovation Integration MarketExperience Mobile Platform Platform approach reaches broader market faster creating distribution and channels. Conclusion “Platform Profitability”