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Strategic Management and the Entrepreneur
A Major Shift . . . ,[object Object],[object Object],[object Object],[object Object]
Strategic Management ,[object Object],[object Object]
Is Strategic Planning Really That Important? ,[object Object],[object Object],[object Object],[object Object]
Strategic Management and Competitive Edge ,[object Object]
Key: Core Competencies ,[object Object],[object Object],[object Object]
Strategic Management Process ,[object Object],[object Object],[object Object],[object Object]
Strategic Management Process ... ,[object Object],[object Object],[object Object],[object Object],[object Object],(continued)
Step 1:  Develop a Vision  and  Create a Mission Statement ,[object Object],[object Object],[object Object],[object Object],[object Object]
Step 1: Develop a Vision and   Create a Mission Statement ,[object Object],[object Object],[object Object],[object Object]
Step 2: Assess Company Strengths  and Weaknesses ,[object Object],[object Object],[object Object],[object Object]
Step 3: Scan for Opportunities  and Threats ,[object Object],[object Object],[object Object],[object Object]
External Market Forces Competitive Economic Political and Regulatory Technological Social and Demographic
Step 4: Identify Key Success Factors ,[object Object],[object Object]
Step 5: Analyze Competitors ,[object Object],[object Object],[object Object],[object Object],[object Object]
Step 5: Analyze Competitors ,[object Object],[object Object],[object Object],[object Object],[object Object]
Step 5: Analyze Competitors ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Knowledge Management ,[object Object],[object Object],[object Object],[object Object]
Step 6: Create Company Goals and Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Step 7: Formulate Strategies ,[object Object],[object Object],[object Object],[object Object],Strategy? Cost leadership Differentiation Focus
Cost Leadership ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Differentiation ,[object Object],[object Object],[object Object],[object Object]
Focus ,[object Object],[object Object],[object Object],[object Object]
Step 9: Translate Strategies  into Action Plans ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Step 10: Establish Accurate Controls ,[object Object],[object Object],[object Object],[object Object]

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SME Chapter 2

Hinweis der Redaktion

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