SlideShare ist ein Scribd-Unternehmen logo
1 von 14
Designing for the
                                   tablet experience




                                            Alexis Lloyd | The New York Times | @alexislloyd




image: http://ohnodoom.com/ibap/
first, some context
think about the tablet as part of an ecosystem
the consumption of content is
    more mobile and interstitial


   be aware of the user’s context
(location, parallel experiences, etc.)
users expect content and services to
be well-tailored to all of their devices.


       understand the inherent
        qualities of the device
larger screen
more functionality




  more portable
simpler interface
(semi)mobile
Consider where your users will be. How does this affect their state of mind?


tactile
Enhance the sense of “touchability”, of physically manipulating on-screen media.


intimate
Make your interactions human, personal. Encourage emotional connection.
a (very brief) look at the tablet as a reading device
emulates some of the best qualities of print




“
         IT’S NO WONDER WE LOVE OUR PRINTED BOOKS
         we physically cradle them close to our heart. Unlike computer
         screens, the experience of reading on a Kindle or iPhone (or
         iPad, one can assume) mimics this familiar maternal embrace.
         And the seemingly insignificant fact that we touch the text
         actually plays a very key role in furthering the intimacy of the
         experience.
         - Craig Mod, “Books in the Age of the iPad”
but let’s be careful not to assume the constraints of print




        “Acknowledge the physical boundaries of the device, while also embracing
        the effective limitlessness of space just beyond those edges.”




                                http://craigmod.com/journal/ipad_and_books/
design for context

understand the emotional experience of the device

    create a holistic experience across devices
thank you

Weitere ähnliche Inhalte

Andere mochten auch

Pencils Down: Stop Designing & Start Developing
Pencils Down: Stop Designing & Start DevelopingPencils Down: Stop Designing & Start Developing
Pencils Down: Stop Designing & Start DevelopingAaron Hursman
 
Airbnb Pitch Deck From 2008
Airbnb Pitch Deck From 2008Airbnb Pitch Deck From 2008
Airbnb Pitch Deck From 2008Ryan Gum
 
Intercom's first pitch deck!
Intercom's first pitch deck!Intercom's first pitch deck!
Intercom's first pitch deck!Eoghan McCabe
 
3 Storytelling Tips - From Acclaimed Writer Burt Helm
3 Storytelling Tips - From Acclaimed Writer Burt Helm3 Storytelling Tips - From Acclaimed Writer Burt Helm
3 Storytelling Tips - From Acclaimed Writer Burt HelmEthos3
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at WorkGetSmarter
 
Mattermark 2nd (Final) Series A Deck
Mattermark 2nd (Final) Series A DeckMattermark 2nd (Final) Series A Deck
Mattermark 2nd (Final) Series A DeckDanielle Morrill
 
Dwolla Startup Pitch Deck
Dwolla Startup Pitch DeckDwolla Startup Pitch Deck
Dwolla Startup Pitch DeckJoseph Hsieh
 
10 Things To Be Thankful For by: @empoweredpres
10 Things To Be Thankful For by: @empoweredpres10 Things To Be Thankful For by: @empoweredpres
10 Things To Be Thankful For by: @empoweredpresEmpowered Presentations
 
15 Quotes To Nurture Your Creative Soul!
15 Quotes To Nurture Your Creative Soul!15 Quotes To Nurture Your Creative Soul!
15 Quotes To Nurture Your Creative Soul!DesignMantic
 
Unlocking Creativity: How to Harness the Powers of Design, Art Direction & Cr...
Unlocking Creativity: How to Harness the Powers of Design, Art Direction & Cr...Unlocking Creativity: How to Harness the Powers of Design, Art Direction & Cr...
Unlocking Creativity: How to Harness the Powers of Design, Art Direction & Cr...Digital Surgeons
 
The X factor: The Secret to Better Content Marketing
The X factor: The Secret to Better Content Marketing The X factor: The Secret to Better Content Marketing
The X factor: The Secret to Better Content Marketing Mathew Sweezey
 
Art, Meet Copy: A Copywriting Primer for Designers
Art, Meet Copy: A Copywriting Primer for Designers Art, Meet Copy: A Copywriting Primer for Designers
Art, Meet Copy: A Copywriting Primer for Designers Digital Surgeons
 

Andere mochten auch (16)

task.ly pitch deck
task.ly pitch decktask.ly pitch deck
task.ly pitch deck
 
Kibin
Kibin Kibin
Kibin
 
Pencils Down: Stop Designing & Start Developing
Pencils Down: Stop Designing & Start DevelopingPencils Down: Stop Designing & Start Developing
Pencils Down: Stop Designing & Start Developing
 
Airbnb Pitch Deck From 2008
Airbnb Pitch Deck From 2008Airbnb Pitch Deck From 2008
Airbnb Pitch Deck From 2008
 
Intercom's first pitch deck!
Intercom's first pitch deck!Intercom's first pitch deck!
Intercom's first pitch deck!
 
Front series A deck
Front series A deckFront series A deck
Front series A deck
 
3 Storytelling Tips - From Acclaimed Writer Burt Helm
3 Storytelling Tips - From Acclaimed Writer Burt Helm3 Storytelling Tips - From Acclaimed Writer Burt Helm
3 Storytelling Tips - From Acclaimed Writer Burt Helm
 
12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work12 Ways to Increase Your Influence at Work
12 Ways to Increase Your Influence at Work
 
Mattermark 2nd (Final) Series A Deck
Mattermark 2nd (Final) Series A DeckMattermark 2nd (Final) Series A Deck
Mattermark 2nd (Final) Series A Deck
 
Dwolla Startup Pitch Deck
Dwolla Startup Pitch DeckDwolla Startup Pitch Deck
Dwolla Startup Pitch Deck
 
10 Things To Be Thankful For by: @empoweredpres
10 Things To Be Thankful For by: @empoweredpres10 Things To Be Thankful For by: @empoweredpres
10 Things To Be Thankful For by: @empoweredpres
 
15 Quotes To Nurture Your Creative Soul!
15 Quotes To Nurture Your Creative Soul!15 Quotes To Nurture Your Creative Soul!
15 Quotes To Nurture Your Creative Soul!
 
How To Win That Next Sales Presentation - @High_Spark @cliffatkinson
How To Win That Next Sales Presentation - @High_Spark @cliffatkinsonHow To Win That Next Sales Presentation - @High_Spark @cliffatkinson
How To Win That Next Sales Presentation - @High_Spark @cliffatkinson
 
Unlocking Creativity: How to Harness the Powers of Design, Art Direction & Cr...
Unlocking Creativity: How to Harness the Powers of Design, Art Direction & Cr...Unlocking Creativity: How to Harness the Powers of Design, Art Direction & Cr...
Unlocking Creativity: How to Harness the Powers of Design, Art Direction & Cr...
 
The X factor: The Secret to Better Content Marketing
The X factor: The Secret to Better Content Marketing The X factor: The Secret to Better Content Marketing
The X factor: The Secret to Better Content Marketing
 
Art, Meet Copy: A Copywriting Primer for Designers
Art, Meet Copy: A Copywriting Primer for Designers Art, Meet Copy: A Copywriting Primer for Designers
Art, Meet Copy: A Copywriting Primer for Designers
 

Kürzlich hochgeladen

Call Girls Meghani Nagar 7397865700 Independent Call Girls
Call Girls Meghani Nagar 7397865700  Independent Call GirlsCall Girls Meghani Nagar 7397865700  Independent Call Girls
Call Girls Meghani Nagar 7397865700 Independent Call Girlsssuser7cb4ff
 
How to Be Famous in your Field just visit our Site
How to Be Famous in your Field just visit our SiteHow to Be Famous in your Field just visit our Site
How to Be Famous in your Field just visit our Sitegalleryaagency
 
办理学位证(NUS证书)新加坡国立大学毕业证成绩单原版一比一
办理学位证(NUS证书)新加坡国立大学毕业证成绩单原版一比一办理学位证(NUS证书)新加坡国立大学毕业证成绩单原版一比一
办理学位证(NUS证书)新加坡国立大学毕业证成绩单原版一比一Fi L
 
Passbook project document_april_21__.pdf
Passbook project document_april_21__.pdfPassbook project document_april_21__.pdf
Passbook project document_april_21__.pdfvaibhavkanaujia
 
Design Portfolio - 2024 - William Vickery
Design Portfolio - 2024 - William VickeryDesign Portfolio - 2024 - William Vickery
Design Portfolio - 2024 - William VickeryWilliamVickery6
 
group_15_empirya_p1projectIndustrial.pdf
group_15_empirya_p1projectIndustrial.pdfgroup_15_empirya_p1projectIndustrial.pdf
group_15_empirya_p1projectIndustrial.pdfneelspinoy
 
Mookuthi is an artisanal nose ornament brand based in Madras.
Mookuthi is an artisanal nose ornament brand based in Madras.Mookuthi is an artisanal nose ornament brand based in Madras.
Mookuthi is an artisanal nose ornament brand based in Madras.Mookuthi
 
Call In girls Bhikaji Cama Place 🔝 ⇛8377877756 FULL Enjoy Delhi NCR
Call In girls Bhikaji Cama Place 🔝 ⇛8377877756 FULL Enjoy Delhi NCRCall In girls Bhikaji Cama Place 🔝 ⇛8377877756 FULL Enjoy Delhi NCR
Call In girls Bhikaji Cama Place 🔝 ⇛8377877756 FULL Enjoy Delhi NCRdollysharma2066
 
Call Girls in Okhla Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Okhla Delhi 💯Call Us 🔝8264348440🔝Call Girls in Okhla Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Okhla Delhi 💯Call Us 🔝8264348440🔝soniya singh
 
Architecture case study India Habitat Centre, Delhi.pdf
Architecture case study India Habitat Centre, Delhi.pdfArchitecture case study India Habitat Centre, Delhi.pdf
Architecture case study India Habitat Centre, Delhi.pdfSumit Lathwal
 
PORTAFOLIO 2024_ ANASTASIYA KUDINOVA
PORTAFOLIO   2024_  ANASTASIYA  KUDINOVAPORTAFOLIO   2024_  ANASTASIYA  KUDINOVA
PORTAFOLIO 2024_ ANASTASIYA KUDINOVAAnastasiya Kudinova
 
Design principles on typography in design
Design principles on typography in designDesign principles on typography in design
Design principles on typography in designnooreen17
 
Call Girls Satellite 7397865700 Ridhima Hire Me Full Night
Call Girls Satellite 7397865700 Ridhima Hire Me Full NightCall Girls Satellite 7397865700 Ridhima Hire Me Full Night
Call Girls Satellite 7397865700 Ridhima Hire Me Full Nightssuser7cb4ff
 
'CASE STUDY OF INDIRA PARYAVARAN BHAVAN DELHI ,
'CASE STUDY OF INDIRA PARYAVARAN BHAVAN DELHI ,'CASE STUDY OF INDIRA PARYAVARAN BHAVAN DELHI ,
'CASE STUDY OF INDIRA PARYAVARAN BHAVAN DELHI ,Aginakm1
 
毕业文凭制作#回国入职#diploma#degree澳洲弗林德斯大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
毕业文凭制作#回国入职#diploma#degree澳洲弗林德斯大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree 毕业文凭制作#回国入职#diploma#degree澳洲弗林德斯大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
毕业文凭制作#回国入职#diploma#degree澳洲弗林德斯大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree ttt fff
 
办理学位证(SFU证书)西蒙菲莎大学毕业证成绩单原版一比一
办理学位证(SFU证书)西蒙菲莎大学毕业证成绩单原版一比一办理学位证(SFU证书)西蒙菲莎大学毕业证成绩单原版一比一
办理学位证(SFU证书)西蒙菲莎大学毕业证成绩单原版一比一F dds
 
原版美国亚利桑那州立大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
原版美国亚利桑那州立大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree原版美国亚利桑那州立大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
原版美国亚利桑那州立大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degreeyuu sss
 
MT. Marseille an Archipelago. Strategies for Integrating Residential Communit...
MT. Marseille an Archipelago. Strategies for Integrating Residential Communit...MT. Marseille an Archipelago. Strategies for Integrating Residential Communit...
MT. Marseille an Archipelago. Strategies for Integrating Residential Communit...katerynaivanenko1
 
办理(USYD毕业证书)澳洲悉尼大学毕业证成绩单原版一比一
办理(USYD毕业证书)澳洲悉尼大学毕业证成绩单原版一比一办理(USYD毕业证书)澳洲悉尼大学毕业证成绩单原版一比一
办理(USYD毕业证书)澳洲悉尼大学毕业证成绩单原版一比一diploma 1
 
8377877756 Full Enjoy @24/7 Call Girls in Nirman Vihar Delhi NCR
8377877756 Full Enjoy @24/7 Call Girls in Nirman Vihar Delhi NCR8377877756 Full Enjoy @24/7 Call Girls in Nirman Vihar Delhi NCR
8377877756 Full Enjoy @24/7 Call Girls in Nirman Vihar Delhi NCRdollysharma2066
 

Kürzlich hochgeladen (20)

Call Girls Meghani Nagar 7397865700 Independent Call Girls
Call Girls Meghani Nagar 7397865700  Independent Call GirlsCall Girls Meghani Nagar 7397865700  Independent Call Girls
Call Girls Meghani Nagar 7397865700 Independent Call Girls
 
How to Be Famous in your Field just visit our Site
How to Be Famous in your Field just visit our SiteHow to Be Famous in your Field just visit our Site
How to Be Famous in your Field just visit our Site
 
办理学位证(NUS证书)新加坡国立大学毕业证成绩单原版一比一
办理学位证(NUS证书)新加坡国立大学毕业证成绩单原版一比一办理学位证(NUS证书)新加坡国立大学毕业证成绩单原版一比一
办理学位证(NUS证书)新加坡国立大学毕业证成绩单原版一比一
 
Passbook project document_april_21__.pdf
Passbook project document_april_21__.pdfPassbook project document_april_21__.pdf
Passbook project document_april_21__.pdf
 
Design Portfolio - 2024 - William Vickery
Design Portfolio - 2024 - William VickeryDesign Portfolio - 2024 - William Vickery
Design Portfolio - 2024 - William Vickery
 
group_15_empirya_p1projectIndustrial.pdf
group_15_empirya_p1projectIndustrial.pdfgroup_15_empirya_p1projectIndustrial.pdf
group_15_empirya_p1projectIndustrial.pdf
 
Mookuthi is an artisanal nose ornament brand based in Madras.
Mookuthi is an artisanal nose ornament brand based in Madras.Mookuthi is an artisanal nose ornament brand based in Madras.
Mookuthi is an artisanal nose ornament brand based in Madras.
 
Call In girls Bhikaji Cama Place 🔝 ⇛8377877756 FULL Enjoy Delhi NCR
Call In girls Bhikaji Cama Place 🔝 ⇛8377877756 FULL Enjoy Delhi NCRCall In girls Bhikaji Cama Place 🔝 ⇛8377877756 FULL Enjoy Delhi NCR
Call In girls Bhikaji Cama Place 🔝 ⇛8377877756 FULL Enjoy Delhi NCR
 
Call Girls in Okhla Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Okhla Delhi 💯Call Us 🔝8264348440🔝Call Girls in Okhla Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Okhla Delhi 💯Call Us 🔝8264348440🔝
 
Architecture case study India Habitat Centre, Delhi.pdf
Architecture case study India Habitat Centre, Delhi.pdfArchitecture case study India Habitat Centre, Delhi.pdf
Architecture case study India Habitat Centre, Delhi.pdf
 
PORTAFOLIO 2024_ ANASTASIYA KUDINOVA
PORTAFOLIO   2024_  ANASTASIYA  KUDINOVAPORTAFOLIO   2024_  ANASTASIYA  KUDINOVA
PORTAFOLIO 2024_ ANASTASIYA KUDINOVA
 
Design principles on typography in design
Design principles on typography in designDesign principles on typography in design
Design principles on typography in design
 
Call Girls Satellite 7397865700 Ridhima Hire Me Full Night
Call Girls Satellite 7397865700 Ridhima Hire Me Full NightCall Girls Satellite 7397865700 Ridhima Hire Me Full Night
Call Girls Satellite 7397865700 Ridhima Hire Me Full Night
 
'CASE STUDY OF INDIRA PARYAVARAN BHAVAN DELHI ,
'CASE STUDY OF INDIRA PARYAVARAN BHAVAN DELHI ,'CASE STUDY OF INDIRA PARYAVARAN BHAVAN DELHI ,
'CASE STUDY OF INDIRA PARYAVARAN BHAVAN DELHI ,
 
毕业文凭制作#回国入职#diploma#degree澳洲弗林德斯大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
毕业文凭制作#回国入职#diploma#degree澳洲弗林德斯大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree 毕业文凭制作#回国入职#diploma#degree澳洲弗林德斯大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
毕业文凭制作#回国入职#diploma#degree澳洲弗林德斯大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
 
办理学位证(SFU证书)西蒙菲莎大学毕业证成绩单原版一比一
办理学位证(SFU证书)西蒙菲莎大学毕业证成绩单原版一比一办理学位证(SFU证书)西蒙菲莎大学毕业证成绩单原版一比一
办理学位证(SFU证书)西蒙菲莎大学毕业证成绩单原版一比一
 
原版美国亚利桑那州立大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
原版美国亚利桑那州立大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree原版美国亚利桑那州立大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
原版美国亚利桑那州立大学毕业证成绩单pdf电子版制作修改#毕业文凭制作#回国入职#diploma#degree
 
MT. Marseille an Archipelago. Strategies for Integrating Residential Communit...
MT. Marseille an Archipelago. Strategies for Integrating Residential Communit...MT. Marseille an Archipelago. Strategies for Integrating Residential Communit...
MT. Marseille an Archipelago. Strategies for Integrating Residential Communit...
 
办理(USYD毕业证书)澳洲悉尼大学毕业证成绩单原版一比一
办理(USYD毕业证书)澳洲悉尼大学毕业证成绩单原版一比一办理(USYD毕业证书)澳洲悉尼大学毕业证成绩单原版一比一
办理(USYD毕业证书)澳洲悉尼大学毕业证成绩单原版一比一
 
8377877756 Full Enjoy @24/7 Call Girls in Nirman Vihar Delhi NCR
8377877756 Full Enjoy @24/7 Call Girls in Nirman Vihar Delhi NCR8377877756 Full Enjoy @24/7 Call Girls in Nirman Vihar Delhi NCR
8377877756 Full Enjoy @24/7 Call Girls in Nirman Vihar Delhi NCR
 

Designing for the Tablet

  • 1. Designing for the tablet experience Alexis Lloyd | The New York Times | @alexislloyd image: http://ohnodoom.com/ibap/
  • 3.
  • 4. think about the tablet as part of an ecosystem
  • 5.
  • 6. the consumption of content is more mobile and interstitial be aware of the user’s context (location, parallel experiences, etc.)
  • 7. users expect content and services to be well-tailored to all of their devices. understand the inherent qualities of the device
  • 8. larger screen more functionality more portable simpler interface
  • 9. (semi)mobile Consider where your users will be. How does this affect their state of mind? tactile Enhance the sense of “touchability”, of physically manipulating on-screen media. intimate Make your interactions human, personal. Encourage emotional connection.
  • 10. a (very brief) look at the tablet as a reading device
  • 11. emulates some of the best qualities of print “ IT’S NO WONDER WE LOVE OUR PRINTED BOOKS we physically cradle them close to our heart. Unlike computer screens, the experience of reading on a Kindle or iPhone (or iPad, one can assume) mimics this familiar maternal embrace. And the seemingly insignificant fact that we touch the text actually plays a very key role in furthering the intimacy of the experience. - Craig Mod, “Books in the Age of the iPad”
  • 12. but let’s be careful not to assume the constraints of print “Acknowledge the physical boundaries of the device, while also embracing the effective limitlessness of space just beyond those edges.” http://craigmod.com/journal/ipad_and_books/
  • 13. design for context understand the emotional experience of the device create a holistic experience across devices

Hinweis der Redaktion

  1. What are some of the key elements of the tablet experience?