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Alawar At A Glance
1. 901 N. Pitt Street, Suite 325,
Alexandria, VA 22314, USA
www.alawar.com
AT-A-GLANCE
About Alawar Entertainment
Founded in 1999, Alawar Entertainment specializes in the development, publication and distribution of casual
games, reaching audiences in over 60 countries worldwide. The company is the leading distributor of casual titles in
Eastern Europe and has published more than 100 casual PC games globally, including some of the industry’s leading
downloadable series like Farm Frenzy®, Craze® and The Treasures of Montezuma®. Alawar recently extended its offerings
onto the iPhone®, PLAYSTATION®3, Nintendo DS® and Mac® gaming platforms, and in 2010 plans to enter the social
games and MMO markets as well as expand onto other leading-edge platforms.
Alawar games Alawar today Development facility
• Alawar is a premier casual game publisher. Five internal game studios:
In 2009 Alawar Entertainment published 24
casual downloadable games for PC, one MMO
game, 8 titles for iPhone® and 2 games for Sony
PLAYSTATION® 3. In addition, company created
over 100 localized version of popular titles,
translated to 12 languages;
• Alawar is the leading distributor of casual games
in Russia. More than 350 Web sites in Russia
use Alawar’s solution to sell casual games,
including major portals;
• Alawar distributes casual games via own
websites and exclusive channels in Finland, +30 independent
Germany, Ukraine, Poland and other countries development partners
of Eastern Europe.
Casual games by
Distribution
• Through Alawar-owned and operated Web sites;
the numbers
• According to the Casual games
+ more than 90 games • Through more than 60 online distribution Association, the international
partners worldwide; casual games market reached
Localizations • Through more than 30 CD publishers in 25
$2.7 billion in 2009;
Chinese Italian countries. • More than 250 million people
play casual games;
English Japanese
French Korean • Casual games are available in
German Russian more than 30 countries;
Hebrew Spanish • The average casual game
+9 more European languages player is a 35-year-old female;
•
Platforms The Russian casual games
market reached $32 million
in 2009 and is expected to hit
$40 million in 2010. Russian
Internet users bought over 5.3
million copies of casual games
in 2009.