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M AT AN POU TRY TRAC A I ITY
MEAT AND POULTRY TRACEABILITY 
   IMPLEMENTATION GUIDE


A Document Overview 
for the FDA‐FSIS Public 
        Meeting
Guide Objectives
              Guide Objectives
• Create an industry document that provides a unified 
  approach to product traceability across the meat and 
  approach to product traceability across the meat and
  poultry supply chain in the US and globally
• Minimi e traceabilit differences among all fresh
  Minimize traceability differences among all fresh 
  food sectors for ease of supplier and retailer 
  implementation
• Use global data standards for barcodes and 
  electronic messages
  electronic messages
Background
• Partners include suppliers, retailers, industry 
  trade associations, and GS1 US, a global 
  trade associations and GS1 US a global
  standards organization
• Part of a Fresh Food Trade Association Round‐
  Part of a Fresh Food Trade Association Round
  Table initiative to provide coordinated 
  traceability implementation guidance across all 
  fresh food sectors – produce, meat, dairy, and 
  seafood. 
• I t d d
  Intended as a complementary guide to that issued 
                     l       t    id t th t i    d
  for produce by GS1 in July 2009
Guide Covers:
                  Guide Covers:
All Meat Supply Chain Segments, Except Animal 
Production:
P d i
  • Suppliers (beginning with delivery of live animal)
  • Processors and Distributors
  • Food Service and Retail Channels
Product Case Label Example
Product Case Label Example




 GS1-128 Barcode with Global Trade Item
       Number (GTIN) and Lot #
Consumer Item Label Example
Consumer Item Label Example




Type 2 UPC-A Barcode with Generic Item Reference
Consumer Item Label with New 
     Barcode Technology
          d     h l




GS1 DataBar Barcode with GTIN and Sell-By Date
             (Available in 2010)
Next Steps Towards Publication
  Next Steps Towards Publication
• Now integrating trade comments to create
  Now integrating trade comments to create 
  final document by January 2010.
• Release Final Draft as interim US guidance
  Release Final Draft as interim US guidance
• GS1 US will coordinate draft review with GS1 
  Canada and GS1 Mexico
  C     d     d GS1 M i
• Depending upon response, will publish as an 
  official US, North American, or global GS1 
  traceability document by late 2010
QUESTIONS AND DISCUSSION
     QUESTIONS AND DISCUSSION

       Douglas Bailey
     Chairman, mpXML
     Chairman mpXML
douglas.bailey@ams.usda.gov

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Doug Bailey Ams

  • 1. M AT AN POU TRY TRAC A I ITY MEAT AND POULTRY TRACEABILITY  IMPLEMENTATION GUIDE A Document Overview  for the FDA‐FSIS Public  Meeting
  • 2. Guide Objectives Guide Objectives • Create an industry document that provides a unified  approach to product traceability across the meat and  approach to product traceability across the meat and poultry supply chain in the US and globally • Minimi e traceabilit differences among all fresh Minimize traceability differences among all fresh  food sectors for ease of supplier and retailer  implementation • Use global data standards for barcodes and  electronic messages electronic messages
  • 3. Background • Partners include suppliers, retailers, industry  trade associations, and GS1 US, a global  trade associations and GS1 US a global standards organization • Part of a Fresh Food Trade Association Round‐ Part of a Fresh Food Trade Association Round Table initiative to provide coordinated  traceability implementation guidance across all  fresh food sectors – produce, meat, dairy, and  seafood.  • I t d d Intended as a complementary guide to that issued  l t id t th t i d for produce by GS1 in July 2009
  • 4. Guide Covers: Guide Covers: All Meat Supply Chain Segments, Except Animal  Production: P d i • Suppliers (beginning with delivery of live animal) • Processors and Distributors • Food Service and Retail Channels
  • 5. Product Case Label Example Product Case Label Example GS1-128 Barcode with Global Trade Item Number (GTIN) and Lot #
  • 6. Consumer Item Label Example Consumer Item Label Example Type 2 UPC-A Barcode with Generic Item Reference
  • 7. Consumer Item Label with New  Barcode Technology d h l GS1 DataBar Barcode with GTIN and Sell-By Date (Available in 2010)
  • 8. Next Steps Towards Publication Next Steps Towards Publication • Now integrating trade comments to create Now integrating trade comments to create  final document by January 2010. • Release Final Draft as interim US guidance Release Final Draft as interim US guidance • GS1 US will coordinate draft review with GS1  Canada and GS1 Mexico C d d GS1 M i • Depending upon response, will publish as an  official US, North American, or global GS1  traceability document by late 2010
  • 9. QUESTIONS AND DISCUSSION QUESTIONS AND DISCUSSION Douglas Bailey Chairman, mpXML Chairman mpXML douglas.bailey@ams.usda.gov