Perspectives by Datamatics Digital Publishing & Retails Solutions Group 18th Apr 2012, by Sandeep Dhawan

1. Thinking & Planning the EPUB 3 Way
Perspectives by
Digital Publishing & Retails Solutions Group
18th Apr 2012
Sandeep Dhawan
sandeep.dhawan@datamatics.com

2. Mission
Experts in
improving enterprise productivity
through
process engineering &
information management
solutions.

3. Next Generation Enterprise Solutions
Entreprise Information Entreprise Information Entreprise Mobility
Management Solutions Systems Solutions
Unstructured & Structured Data Management • Workflow & BPM Solutions • Hand Held & Mobile Solutions
• Portal Solutions • Social Media Solutions • Enterprise Mobility Platforms
• Content Management • Enterprise Cloud Solutions
• Document Management • Enterprise Application Services Smart Devise Solutions
• Output Management
• Big Data & Data Warehousing • Fare Collection
• Billing Solutions
• Business Intelligence & Analytics Entreprise Information • Infotainment Solutions
• Finance & Accounting Solutions Services • Self Service Terminal Solutions
• Claims Processing
• Research Data Analysis • Data Life Cycle Management
• Content Life Cycle Management

4. Global Presence
Datamatics’ Footprint Across 9 Countries Through 22 Offices
Santa Clara Denver
USA USA Detroit Stockholm
USA Sweden
London
Boston UK
USA
Bosnia
Frankfurt
Germany Ahmedabad
Nashik India
New York
India
USA
Mumbai Singapore
India
Melbourne
Australia
Bangalore
Vorstadt India
Switzerland
Pondicherry Chennai
India India

5. Digital Publishing & Retails Solutions
Focuses on all services and solutions
Pre-Publishing
before a publication gets published
Focuses on all digital services and
e-Publishing solutions that are offered post
publication
Services and solutions focusing
e-Retail
on the Online Platforms, including
Solutions
Retail segment

7. What did we originally think & want?
 Book in digital form
 Use on
 Computers
 Smart phones
 Tablets…
 Will only read text files
 Static content…

8. And then we wanted more…
 Color
 Graphics
 Videos
 Interactivity
 MathML
 Audio, semantics, social…

9. And more…
 Formats...
 ePDF
 EPUB
 Mobipocket
 HTML
 Palm…
T hen there were many devices,
platforms, distribution channels.…

10. Market thoughts
 In one of the surveys with publishers, response showed that 85% will be
producing eBooks in addition to print
Market
 Modest activity in the College, School and STM markets towards eBooks
 Digital adoption with-in Trade & Semi-Trade faster
 My content is not suitable for Tablet / Readers…
 Limited feature-set / functionality within standards..
Issues
 I don’t have the needed skillset in-house….
 Monetization…

13. EPUB 3.0 Features
Supports HTML 5 and CSS 3

14. Semantic Tagging using HTML5
Supports semantic tagging, a feature introduced
HTML-5 will provide advantage of having
improved accessibility

15. Multicolumn using CSS3
Multicolumn display is now a reality
in EPUB3 by using CSS3

16. Animation using HTML5 and CSS3
Simple animations can be done for with the
support from HTML 5 and CSS 3

17. JavaScript
Support scripting in EPUB providing
opportunities for user interactivity

18. MathML
Supports for rendering MathML markup

19. Language Support
Enhanced global language support
Enables vertical writing, or defining writing
directions

20. Semantic Inflection
epub:type=“this is a footnote”
epub:switch=“to MathML”
epub:trigger=“start Playing”
Enhance the reading experience for Users

21. Audio / Video
Audio / Video can be synchronized with text using
Media Overlay specification

22. Fixed Layout
Fixed Layout EPUB renders design heavy books
look exactly like printed books

23. Comparison
EPUB 3.0 EPUB 2.0.1
1. XHTML5 1. XHTML 1.1 and DTBook
2. SVG appear in spine 2. SVG nested inside XHTML file
3. Support for MathML 3. Replaced with images
4. EPUB Navigation 4. NCX Navigation
5. Supports CSS 3 5. CSS 2.1
6. Scripting feature - interactivity 6. No scripting support
7. Audio - text synchronization 7. No audio-text synchronization
8. Multicolumn 8. No interactivity
9. Fixed Layout 9. No multicolumn support

25. Thinking and Planning the EPUB3 way
 JavaScript
 Interactivity on textbook exercises
 Interactive practical sessions
 Interactive children books
 Interactivity on STM content

28. Thinking and Planning the EPUB3 way
 Video and Audio
 Cookbooks
 for 'how to' learning guides
 Subject lectures

29. Thinking and Planning the EPUB3 way
 Synchronized Text and Audio
 For rhymes
 Children books
 Learning languages

30. Video and Audio

31. SVG & MathML

32. Foreign language support

33. Devices and User Agents on EPUB 3
Popular reading systems have gradually started
supporting EPUB3 but still more to come with
full feature set

34. Apple iBooks 2
Apple launched iBooks 2: focusing on textbooks
with enriched media in the formats

35. Kindle KF8 and EPUB 3
Kindle Fire supports KF8 format. The common
factor between KF8 and EPUB3 is that both
supports HTML5 and CSS3

36. Thinking and Planning the EPUB3 way
 HTML 5 - CSS 3 - EPUB Navigation
 EPUB for Educational textbooks with
semantic approach
 Efficiency in handling layout and accessibility
 Opportunities for broader range of interactive
products
 Books, magazines, professional and
educational textbooks

37. Conclusion
 EPUB3 standard is available
 Content that we were not sure to be good for digital is now
much needed content to be digitized!
 Typesetting / composition workflows need to take into
account the new requirements
 Back files can be new revenue generators
 Add updated content
 Enhance the content with video and audio components
 Work with the service provider to unleash the full potential
of EPUB3

38. EPUB 2
EPUB 3
Q&A
Sandeep Dhawan
Meet us at W855 sandeep.dhawan@datamatics.com