From Cesar Trujillo's, founder, Binario, 2011 Social Media Week Bogota presentation: Twenty years ago, the almighty promise of digital media was simple: speed, simplicity, multitasking, ubiquity, control, connection. Over time it is clear that while all these things are enforced, there was an implicit little trap, a set of then unintended consequences in the use of tools, software, media. And eventually we see that professional and life choices are increasingly looking for simple things, that even go against these ideas: slowness, focus, reflection, clarity, lightness.

1. Reflexiones
sobre Digital
140 caracteres, a la vez.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011 1

2. Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
2

3. Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
3

4. 1982
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
4

5. Introduced: January 1985 (Announcement)
CPU: 6502C, 1.79 MHz
Memory: 128K RAM (64K+64K banked), 24K ROM
Operating System: XE Operating System
Input/Output: 130XE-specific Enhanced Cartridge Interface (ECI)
Port, two joystick ports, composite video output,
serial bus connector for floppy drive or printer
Resolution: 320x192 max, up to 256 colors, 40x24 text
Bus: Atari XE ECP
Other Items in XF551 Floppy Drive, Power Supply
Collection:
Items Needed: Operating System versions
1985
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
5

6. Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
6

7. Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
7

8. y luego,
el arte
(1992 -->)
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
8

9. 1995,
Imagen Digital
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
9

10. desde 2000...
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
10

11. ...durante toda la década...
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
11

12. ...hasta 2010.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
12

13. 2010
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
13

14. DIGITAL
CORE
‣ Runs on a screen? That’s our arena!
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
14

15. Cambios
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
15

16. Recuerdan esto?
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
16

17. + +
1996: Mi ancho de banda
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
17

18. ‣ Un computador en cada universidad?
‣ Un computador en cada oficina?
‣ Un computador en cada casa?
‣ Un computador para cada persona?
Recuerdan cuando teníamos....
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
18

19. ...un computador completo en la mano!
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
19
9

20. Es un mundo digital!
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
20

21. Habitado también por nativos digitales
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
21

22. Nativos
Digitales?
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
22

23. Pensemos
en 1990
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
23

24. ‣ Manejaron su primer computador?
‣ Tuvieron su primer celular?
‣ Pasaron de la cámara de película a la cámara digital?
‣ Testificaron el cambio cassette/CD/MP3?
‣ Mandaron su primer email?
Desde 1990 hasta ahora,
cuantos de ustedes....
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
24

25. Alguien nacido
en 1990
ya tiene
21 años
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
25

26. La digitalización está afectando todo
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
26

27. La digitalización está afectando todo
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
27

28. La digitalización está afectando todo...
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
28

29. La digitalización está afectando todo...
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
29

30. ...y a todos.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
30

31. ...y a todas las industrias.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
31

32. ... y ya no es solo un problema del futuro...
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
32

33. ...está aquí y ahora.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
33

34. Nicholas
Negroponte:
El teclado, sin duda,
es el mejor
nivelador social.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
34

35. One Laptop Per Child
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
35

36. Fundador & Editor
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
36

37. http://www.ted.com/talks/nicholas_negroponte_in_1984_makes_5_predictions.html
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
37

38. 1984,
5 predicciones
‣ Utilizaremos pantallas
como libros del futuro.
‣ Utilizaremos interfaces táctiles.
‣ Usaremos “libros digitales”
como dispositivos de aprendizaje
http://t.co/EAVYhLAb y conocimiento .
‣ Todos este conocimiento vendrá
empaquetado, como un producto.
‣ Habrá un computador por niño.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
38

39. 1995,
Ser
Digital
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
39

40. Control:
La generación
“por demanda”
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
40

41. Personalización:
Los usuarios deciden que se
ajusta a sus preferencias.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
41

42. Medios Sociales:
Yo confío en mis amigos y
conocidos (y en su criterio)
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
42

43. 1996-2011
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
43

44. 1996-2011
Multimedia
Hypermedia
Interactivo
Online
Web
Web 2.0
Comunidades
Digital
Social Media
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
44

45. Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
45

46. De 1 Pantalla, por persona
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
46

47. A 3 ó 4 Pantallas, por persona
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
47

48. De 36MM de A 2100MM de
usuarios online usuarios online
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
48

49. De 603,000 A 130,000
websites millones de
websites
http://www.techmadeeasy.co.uk/2011/04/15/ http://www.techmadeeasy.co.uk/2011/04/15/
qa-how-many-websites-are-there-on-the-internet/ qa-how-many-websites-are-there-on-the-internet/
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
49

50. De 0 usuarios Al tercer país más
de redes sociales grande del planeta
(sixdegrees.com) (750+ millones)
http://jcmc.indiana.edu/vol13/issue1/boyd.ellison.html https://www.facebook.com/press/info.php?statistics
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
50

51. + información
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
51

52. Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
52

53. Productividad
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
53

54. Productividad
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
54

55. Productividad
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
55

56. JAY DONOVAN 18 posted 17 hours ago
MG SIEGLER 24 SARAH PEREZ
posted 10 hours ago
DISRUPT
posted 13 hours ago
With%Version%2.0,%Instagram%Focuses Klip%Debuts%Sleek%Mobile%Video
ROBIN WAUTERS 2
NumberFire%Raising%Seed%Round%To
posted on Septem
Graphical%Resume%Site%Vizualize.Me
posted 21 hours ago
Build%The%Last%Fantasy%Football%Tool BEIJING Sharing%App%For%iOS,%Raises%$2M MyHeritage.com%Acquires%Family Finally
Launches,%We%Talk%To%The%Founder. On%Re[engineering%The%Camera The%E
You’ll%Ever%Need With over 200,000 pre-launch signups and 40,000 October%31st— It was exactly one year ago today that I wrote up From%Matrix%Partners Tree%Backup%Service%BackupMyTree
Ah, the life of young startups is exciting isn’t it?
users in their beta program, it’s very likely that you November%1st,%2011 my initial lengthy preview of Instagram. I had a
saw a vizualize.me resume link show up in a A new startup is throwing its hat into the mobile video sharing and MyHeritage.com, a relatively heavily-funded
Beijing,%China feeling that when it launched, it was going to be
Pivots. Ramen. Courting investors. A year ago, we friend’s Facebook status update last week when discovery space this morning—Klip. Klip’s newly launched free app Israeli startup operating a huge family-based
big. I underestimated it.
covered a fledgling startup called numberFire that the site soft launched. I know I did. LEARN%MORE allows users to capture, share, discover and view mobile videos. While social network, this morning announced that it
is attempting to bring a deep, scientific approach to Fast forward to today. Instagram is just about to has acquired BackupMyTree, which enables
many mobile video apps focus on the capture, editing and sharing of
your fantasy football picks. Not long before our The Toronto based company (and winner of hit 10 million users. They are the nimble
videos, Klip’s focus is on the discovery and providing the highest quality people to automatically backup their family history
initial coverage, numberFire Founder and CEO Nik Startup Weekend Toronto 2011, and upstart that has become the gold standard in the
video streaming around for mobile device. for free.
Bonaddio won $100,000 from Regis Philbin on the International Startup Festival’s Top Elevator mobile social photo space . Everyone is gunning
one-and-only “Who Wants To Be A Millionaire”. Pitch) has been gradually taking their resume for them. And so it’s fitting that today, a year after You simply shoot a new ‘Klip’ or grab one from your Camera Roll and This is the sixth acquisition by MyHeritage.com –
(Check out Nik’s performance here.) Now, visualization service live over the last week or so. my initial post, they’re unveiling version 2.0 of their share it with the Klip community, your friends on Facebook, Twitter, on recent purchases include Germany’s OSN ,
Bonaddio could have taken that money and gone But they are considering their site fully load tested app. → Read More Poland’s Bliscy.pl and Dutch Family Network
your YouTube channel, or by email. Within the app, you can watch Klips
in on a timeshare in Aspen or a one-way ticket to and “officially” launched today.
from around the world, follow other Klippers, re-klip the Klips you think ZOOOF. → Read More
the Caribbean. But, being the pirate that he is,
If you haven’t heard about it yet (unlikely), vizualze.me is a web service that imports your Linkedin are worth sharing again, or stay on top of hot topics by following
Bonaddio made the bold decision to sink that storage.
resume information and expresses it as an infographic. It’s a neat idea and an appropriate format for hashtags. → Read More
game show moola right into his startup.
the attention-span-challenged medium in which it lives…the Internet. → Read More My initial revie
Bonaddio first tested the waters with numberFire SARAH PEREZ 5
posted yesterday something inno
last year at the TechCrunch Disrupt DemoPit. scale?), it’s har
SARAH PEREZ 6
Local%Recommendations%App%Alfred
Since then, Bonaddio says he’s consumed an entire state’s worth of Ramen, Red Bull, and things are posted 13 hours ago technology wor
starting to look up. The Pittsburgh native and his small team are part of the current summer class at LEENA RAO 6
New%Startup%Accelerator
posted 12 hours ago details, here th
Hits%iPad,%Plans%To%Add%Deal
Entrepreneurs Roundtable Accelerator in New York, were able to officially relaunch numberFire earlier ROBIN WAUTERS 9
this month, and traffic is on the rise. (Monthly actives, the founder tells me, are near the 6-digit range.)
→ Read More Simplee%Takes%On%Cake%Health,%Adds Advise.me%Launches
posted 17 hours ago
Bill%Payment%Feature%First Magisto%Debuts%Automatic%Video Curation%Soon
Editing%Tool,%Raises%$5.5M%From%Li
Advise.me is a newly launched startup accelerator
RIP EMPSON Simplee, a Mint-like platform for your healthcare bills, is and incubator with locations in the San Francisco Local recommendations mobile app Alfred has arrived in a new,
Ka[shing,%Others
posted 8 hours ago and New York areas. However, through its “Global iPad-optimized format (iTunes) which includes deeper
launching a new feature today that will help simplify the process
musiXmatch,%The%IMDB%For%Song
of paying medical bills. Startup Initiative,” the group is encouraging integration with Facebook. The optional Facebook Connect sign-in
companies to apply no matter where in the world feature enables Alfred to better learn about its users’ preferences
Just like with Mint and your financial accounts, you give Simplee
Lyrics,%Comes%To%iTunes%&%Spotify;
they are located. Advise.me says it will structure by mining Facebook data for likes and check-ins.
access to your medical insurance accounts. It then brings in all of Magisto, which offers a cloud-based video editing service, is
things appropriately to work where the startup is
your medical, dental, and pharmacy bills and presents them in an easy-to-understand dashboard. launching its tool in public beta today, in an effort to “make your Alfred, which comes from a startup called Clever Sense, is
based, or it will help the company to relocate to one of its local areas instead.
Passes%1M%Mobile%Downloads Simplee tells your total medical costs, how much you’ve paid out-of-pocket, your deductible, and how
many doctor’s visits you and your family have had. If you’ve ever looked at an insurance statement, this
→ Read More
videos worth sharing”. The company is also announcing that it has
raised a $5.5 million Series B Round led by Hong Kong billionaire
focused heavily on its use of algorithms to surface
recommendations as a differentiating factor between it and other,
information isn’t easy to find on these papers. But Simplee lays everything out clearly for users. Li Ka-shing’s private investment arm, Horizons Ventures, with similar applications. → Read More
I don’t know about you, but I’m awful at
→ Read More earlier backer Magma Venture Partners participating.
remembering the lyrics to songs, and I often find
JOHN BIGGS 11
myself turning to Google search to answer my posted 13 hours ago Magisto is an intriguing product. It basically takes unedited video footage and automatically – as in,
lyrical questions — and frequently, to lose without the help of actual people – turns it into short movies that are more fit for sharing with others. LATEST%ON
arguments. Apparently, I’m not alone, as “lyrics”
is one of the most searched-for terms on
ERICK SCHONFELD 6
posted 12 hours ago Origo:%A%3D%Printer%For%Kids → Read More Keen On… Sir
Owner Masqu
Google. While a quick search is often all one
FOTOPEDIA CREATES As predicted in “Mimsy Were the Borogoves,” The TechCrun
needs to flick on the light switch, overall, lyric search remains a pretty disappointing (and frustrating) Gaming, Movi
toys will change the world. Our kids, growing up
experience. There are tons of lyrics sites out there, but most of them are unofficial, don’t have rights to
A FLIPBOARD PHOTO
ROBIN WAUTERS 0 Keen On… Sir
with computers, game consoles, and endless
broadcasting free lyrics, or they’re hiding malware. posted 19 hours ago
POPULAR%POSTS visual delights, will have different minds than
LEENA RAO
posted yesterday
3 Consumers to
MAGAZINE, BUT ITS Mokono,%Just%Acquired%By%Populis,
Sequoia’s Dou
musiXmatch is a startup trying to solve this very problem by building a database of legal song lyrics on previous generations and their children will be
Buddy%Media%Launches%Intelligent
Investors In C
the web in the hopes of becoming the IMDB for legal song lyrics. So far, the site has collected over 5.5 even more unique. After all, our kids are about get
(Founder Offic
Google.com Has An
NEW HTML5 SITE Buys%German%Blog%Network%Adnation Facebook%Data%And%Analytics
million songs (in 18 languages) and is not only building a database that meets with international rights get toy 3D printers and there’s no telling what
Dixon) Have-to
management standards, but it is also developing an API to distribute its lyrics to music publishers, Unmissable Ad could come next.
More on TechCrun
services, app developers, and hackers. Phew. → Read More Drawing Users…
LOOKS EVEN BETTER Origo is a concept product right now but it should be available soon. Clad in purple plastic, the system
Platform%For%Marketers
is a standard extruder-type 3D printer that can make various small objects out of a thin stream of Exclusive - Right on the heels of Populis acquiring ABOUT About &
Glam Buys Ning For plastic. The founders, Joris Peels and Artur Tchoukanov, are two experienced 3D printing experts. mokono for €8.2 million, the latter completed an
Sponsored Ads
$150 Million, Peels was the community manager for i.materialise and Shapeways. They designed the Origo to have acquisition of its own. Mokono over the weekend
Andreessen J… a minimum of moving parts and a simple UI using 3Dtin as a design platform. closed the purchase of German premium blog Fresh with new funding, Buddy Media, a company that
→ Read More network Adnation, TechCrunch has learned. provides Facebook Page and social media management
Is Printing A Gun The tools to brands, is launching ConversionBuddy, a data and
The acquisition adds another 3 million unique
Same As Buying A analytics platform for brand marketers.
For the past year, Fotopedia has been laser-focused on reinventing the photo book for the iPad. monthly visitors to the mokono / Populis network, mostly readers from a number of popular German
Gun?…
Now, with 7 apps and 4.8 million downloads under its belt, it is turning its attention back to its website LEENA RAO 3 blogs like Spreeblick.com, BILDblog.de and crackajack.de. Mokono’s network now reaches 17 Buddy Media provides an all-in-one social media management system to help create, manage and
and creating more magazine-like experiences. Today it is launching Fotopedia Magazine on Flipboard posted 14 hours ago
million unique monthly users. Read more on TechCrunch Europe. → Read More track social campaigns on Facebook. The platform lets brand managers agencies create, manage and
Facebook’s Smart
and pushing out a complete overhaul of its website, which is built on HTML5 and designed for tablet
Sobees%Brings%Social%News%Reader
track Facebook pages in a variety of languages to drive and increase user and brand engagement.
and smartphone browsers. → Friends
Lists: Real Read More
Users don’t need to have any prior FBML knowledge to create pages on Facebook and can create
SARAH PEREZ 1 Again…
NewsMix%To%Facebook
posted 10 hours ago sleek and interactive pages fairly easily. → Read More
ROBIN WAUTERS 2
Card.io’s%SDK%Comes%To%Android
posted 21 hours ago
Sponsored Ads
CRUNCHBOARD
MyHeritage.com%Acquires%Family
Sobees, the startup that develops social newsfeed for the iPadNewsMix,
is bringing digital news curation to Facebook via a new app. JOSH ZELMAN 2
Card.io, the mobile commerce company started by two JOBS SERVICES posted on September 18th, 2011
former AdMob employees, Mike Mettler and Josh Bleecher
Snyder, is launching a software development kit (SDK)
for Android today.
Business Analyst - Information Technology
Department
The aim of NewsMix is to make sense of the most popular content being
shared by your Facebook friends. The NewsMix application for Facebook
factors in Facebook “Likes” and brings together articles, photos, and
Tree%Backup%Service%BackupMyTree (Founder%Office%Hours%With%Josh
Kopelman%&%Chris%Dixon)%Have[to[
Software Engineer videos posted by liked Pages on Facebook, as well as friends. MyHeritage.com, a relatively heavily-funded
The SDK for iOS launched in June, allowing mobile app
flash AS3 developer → Read More Israeli startup operating a huge family-based
developers to retrieve credit card information from cards
Have:%Creating%A%Marketplace
held up in front of the phone’s camera. As of today, the
social network, this morning announced that it
Tibco Developer
MG SIEGLER 24 has acquired BackupMyTree, which enables
company says that card.io is up-and-running in 80 iOS posted 13 hours ago
Back-end developer (PHP,MongoDB) people to automatically backup their family history
applications, with 750 developers in total having signed up
With%Version%2.0,%Instagram%Focuses
SARAH PEREZ 0
for the service. → Read More SEE%ALL posted 15 hours ago for free.
Appsbar%Launches%Free,%DIY%App[
This is the sixth acquisition by MyHeritage.com –
Productividad
On%Re[engineering%The%Camera
EVENTS recent purchases include Germany’s OSN ,
Building%Toolkit%For%Bands
JAY DONOVAN 18 Poland’s Bliscy.pl and Dutch Family Network
posted 10 hours ago ZOOOF. → Read More
DISRUPT
It was exactly one year ago today that I wrote up
Graphical%Resume%Site%Vizualize.Me
my initial lengthy preview of Instagram. I had a
feeling that when it launched, it was going to be DIY mobile app creator appsbar is launching a new toolkit for garage
BEIJING big. I underestimated it. bands and other budding artists today called “Discography.” With this
Launches,%We%Talk%To%The%Founder. Fast forward to today. Instagram is just about to
option, available in the “create new page” section of appsbar’s free app
builder, artists can enter in their Artist ID from iTunes or set up a
SARAH PEREZ 5
posted yesterday
October%31st— hit 10 million users. They are the nimble separate payment service to be used for selling their songs.
With over 200,000 pre-launch signups and 40,000
users in their beta program, it’s very likely that you November%1st,%2011
upstart that has become the gold standard in the
mobile social photo space . Everyone is gunning Included with the new toolkit are social sharing functions that allow Local%Recommendations%App%Alfred
Hits%iPad,%Plans%To%Add%Deal
saw a vizualize.me resume link show up in a for them. And so it’s fitting that today, a year after artists to send out messages to the app’s users when a new track is
Beijing,%China
friend’s Facebook status update last week when my initial post, they’re unveiling version 2.0 of their available for download. The artist can also recommend older songs
LEARN%MORE
Curation%Soon
the site soft launched. I know I did. app. → Read More that are available for download, if they don’t have any new tracks to
push. → Read More
The Toronto based company (and winner of
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
Startup Weekend Toronto 2011, and
International Startup Festival’s Top Elevator
Pitch) has been gradually taking their resume
56 Local recommendations mobile app Alfred has arrived in a new,
iPad-optimized format (iTunes) which includes deeper
visualization service live over the last week or so. integration with Facebook. The optional Facebook Connect sign-in Carla Holtze is the co-founder of Have-to-Have, which is offically launching later this week. She calls it

57. Productividad
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
57

58. Ubiquidad
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
58

59. Yahoo:
86% de los usuarios
de internet móvil
utilizan sus dispositivos
mientras ven televisión.
Ubiquidad
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
59

60. Ubiquidad
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
60

61. Conexión
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
61

62. Conexión
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
62

63. Si ud tiene un celular,
como prefiere que lo contacten?
22%
Mensaje de Texto
Llamada de Voz
51% Llámeme, pero no me deje correo de voz
26%
Encuesta realizada por GizModo, Sept 2011
http://gizmodo.com/5841875/would-half-of-you-really-rather-be-called-than-texted
Conexión
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
63

64. Preocúpese por las herramientas al final... no al principio
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
64

65. 60
1999:
45 Repartición del
mercado de
búsqueda online
30
Yahoo Excite
Altavista InfoSeek
Lycos
15
0
Las Herramientas cambian. Siempre.
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
65

66. Quién tiene cuenta en Google+?
Quien lo usa actualmente?
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
66

67. (Aceleración)
Lentitud
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
67

68. Lentitud
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
68

69. Lentitud
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
69

70. (Hiper-productividad)
Enfoque
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
70

71. cesar.trujillo@binar.io
312.386.7376
[+1] 201.693.4357
skp: trujiao
@ cesartrujillo
Lentitud
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
71

72. http://visitsteve.com/made/selfcontrol/
Enfoque
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
72

73. Enfoque
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
73

74. (Ubiquidad)
Una cosa. A la vez
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
74

75. Una cosa. A la vez
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
75

76. Una cosa. A la vez
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
76

77. (Conexión)
Conexiones con sentido
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
77

78. Conexiones con sentido
Social Media Week • Reflexiones sobre Digital • Septiembre 21 / 2011
78