5.05.2011 For more information visit: www.zed.com

1. Zed Monetizingcontentonmobile Málaga, 5th May 2011

2. Ourtrayectory:18 yearsexperienceturningrisksintoopps Social Games Zed TV 2010 2009 2008 2007 2006 2005 2004 2003 2002 2000 1998 1996 1993 2002 11 Countries 2004 15 Countries 2006 37 Countries 2009 61 Countries 2008 54 Countries

4. A global network & marketiswaitingforyou

5. Platformconcentration *Source: www.icrossing.co.uk

6. Convergenceisthename of thegame

7. Howweseeit:Multi- platformcontentwithhighestqualitystandards

8. Consumeristheking

9. Consumers vs content 85% of consumerspreferthat free contentremain free Consumers are lesslikelytopayforcontentessentiallyhomegrow online, oftenbyconsumers at fairlylowcost (ex. Podcasts, consumer- generated video or blogs). 62% of consumersasked are suretosuggestthat once theypurchasecontentitshouldbetheirstocopyor share withwhomevertheywant 71% of peopleaskedsuggestthatonliniecontent of anykindwillhavetobeconsiderablybetterthanwhatiscurrently free beforetheypayforit Source: Nielsenreport “A Global perspectiveonpayingforcontent online; February 2010

10. Consumers vs content

11. A greatmarkettoreach: Scenario of Spanish sector on digital contents * Source: AMETIC

12. Global contentportfolio Extensive global partner network of brand and media owners including major animation owners MTV, Cartoon Network and Aardman Animations Content portfolio covers all content categories including Music, Games, Applications, Video and Personalisation Content Catalogue of 50,000+ titles Global Distribution via - Carriers - Handset Manufacturers - Zed’s Direct to Consumer Clubs

15. Each app based on one of two movie themes – Life Of Brian & The Holy Grail (2 for each)

16. Stream video clips from within the app

17. Customize your Android phone with a classic Python wallpaper image in each app

18. Select one of the two included ringtones for your handset – classic dialogue and soundtrack songs

20. PresentingPlanet 51

21. Planet51:The film

22. Vertical integration of our own global IP global TV Videogames PC/Online Mobile MMO (MassiveMultiplayer Online) Tailored iPhone Mobile Storefront cine Móvil (Java) Flash Games

24. + de 2.500.000 trailerdisplaysonYouTube

25. +6.000 Twitterfollowers

26. Box office revenues: 120.000.000USD

28. Mainturnoverreachedabroad