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Grab	
  some	
  food,	
  make	
  some	
  friends	
  and	
  get	
  
ready	
  for	
  an	
  awesome	
  marke4ng	
  presenta4on!	
  
By	
  Zeke	
  Camusio	
  
Name: Zeke Camusio

Work: CEO of The Outsourcing Company
and Z Soft

Born In: Argentina

If I Were an Animal I’d Be: A squirrel
(Yeah, I know: very “macho” of me)
1.    Local SEO
2.    Coupon Marketing
3.    Check-In Marketing
4.    Advanced Google Advertising

Q&A

Networking

Nicole’s Presentation
1.    Local SEO
2.    Coupon Marketing
3.    Check-In Marketing
4.    Advanced Google Advertising

Q&A

Networking

Nicole’s Presentation
1.    List Your Business
2.    Use Keywords
3.    Get Reviews
1.     Google.com/places
2.     Local.Yahoo.com
3.     Bing.com/local
4.     InfoUSA.com
5.     YellowPages.com
6.     Localeze.com
7.     Yelp.com
8.     UniversalBusinessListing.org
9.     SuperPages.com
10.    CitySearch.com
•    Business Name: A Casa Italian Restaurant

•    Description: Looking for the finest Italian
     restaurant in Portland?
•    Google Places + Yelp + City Search

•    Industry-Specific Sites
•    Be Proactive

•    Make It Easy
1.    Local SEO
2.    Coupon Marketing
3.    Check-In Marketing
4.    Advanced Google Advertising

Q&A

Networking

Nicole’s Presentation
•    Google Places
•    Google Offers
•    Groupon
•    Living Social
www.google.com/offers/business	
  
www.GrouponWorks.com/get-featured	
  
www.LivingSocial.com/getfeatured	
  
1.    Local SEO
2.    Coupon Marketing
3.    Check-In Marketing
4.    Advanced Google Advertising

Q&A

Networking

Nicole’s Presentation
•    Facebook Places
•    FourSquare
•    Yelp

•    Free Upgrade or Gift
•    Free the First Time
•    Boost Slow Times
•    Bring Friends
•    Loyalty Card
•    Contest
•    Nearby Offers
www.Facebook.com/places	
  
www.FourSquare.com/business/venues	
  
www.biz.yelp.com	
  
1.    Local SEO
2.    Coupon Marketing
3.    Check-In Marketing
4.    Advanced Google Advertising

Q&A

Networking

Nicole’s Presentation
•    Location Extension
•    Phone Extension
•    Landing Pages for Mobile Ads
•    AdWords Express
•    Remarketing
www.bit.ly/oeohph	
  
www.bit.ly/rr5UsA	
  
www.bit.ly/nA2rSZ	
  
www.bit.ly/paUgsl	
  
1.    Local SEO
2.    Coupon Marketing
3.    Check-In Marketing
4.    Advanced Google Advertising

Q&A

Networking

Nicole’s Presentation
Zeke Camusio

zeke@TheOutsourcingCompany.com

www.TheOutsourcingCompany.com

        503-367-7561
•    Sign up for my blog:
     www.TheOutsourcingCompany.com/blog

•    Sign up for future events:
     www.bit.ly/zeke-pdx-seminars

•    Let me know if you’re a blogger

•    Eat the food and drink the beer while they
     last!

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7 Proven Internet Marketing Tactics for Your Business in Portland

  • 1. Grab  some  food,  make  some  friends  and  get   ready  for  an  awesome  marke4ng  presenta4on!  
  • 3. Name: Zeke Camusio Work: CEO of The Outsourcing Company and Z Soft Born In: Argentina If I Were an Animal I’d Be: A squirrel (Yeah, I know: very “macho” of me)
  • 4.
  • 5. 1.  Local SEO 2.  Coupon Marketing 3.  Check-In Marketing 4.  Advanced Google Advertising Q&A Networking Nicole’s Presentation
  • 6. 1.  Local SEO 2.  Coupon Marketing 3.  Check-In Marketing 4.  Advanced Google Advertising Q&A Networking Nicole’s Presentation
  • 7.
  • 8. 1.  List Your Business 2.  Use Keywords 3.  Get Reviews
  • 9. 1.  Google.com/places 2.  Local.Yahoo.com 3.  Bing.com/local 4.  InfoUSA.com 5.  YellowPages.com 6.  Localeze.com 7.  Yelp.com 8.  UniversalBusinessListing.org 9.  SuperPages.com 10.  CitySearch.com
  • 10. •  Business Name: A Casa Italian Restaurant •  Description: Looking for the finest Italian restaurant in Portland?
  • 11. •  Google Places + Yelp + City Search •  Industry-Specific Sites
  • 12. •  Be Proactive •  Make It Easy
  • 13. 1.  Local SEO 2.  Coupon Marketing 3.  Check-In Marketing 4.  Advanced Google Advertising Q&A Networking Nicole’s Presentation
  • 14. •  Google Places •  Google Offers •  Groupon •  Living Social
  • 15.
  • 19. 1.  Local SEO 2.  Coupon Marketing 3.  Check-In Marketing 4.  Advanced Google Advertising Q&A Networking Nicole’s Presentation
  • 20. •  Facebook Places •  FourSquare •  Yelp •  Free Upgrade or Gift •  Free the First Time •  Boost Slow Times •  Bring Friends •  Loyalty Card •  Contest •  Nearby Offers
  • 24. 1.  Local SEO 2.  Coupon Marketing 3.  Check-In Marketing 4.  Advanced Google Advertising Q&A Networking Nicole’s Presentation
  • 25. •  Location Extension •  Phone Extension •  Landing Pages for Mobile Ads •  AdWords Express •  Remarketing
  • 28.
  • 31. 1.  Local SEO 2.  Coupon Marketing 3.  Check-In Marketing 4.  Advanced Google Advertising Q&A Networking Nicole’s Presentation
  • 33. •  Sign up for my blog: www.TheOutsourcingCompany.com/blog •  Sign up for future events: www.bit.ly/zeke-pdx-seminars •  Let me know if you’re a blogger •  Eat the food and drink the beer while they last!