1. How to Make Your Employees Aware
About Your Employee Referral Program
How to Make Your Employees Aware About Your Employee Referral Program

2. How to Make Your Employees Aware
About Your Employee Referral Program
Employee referral programs require employees to participate in the program and refer deserving candidates for open positions within the organization.
But employee participation is only possible when employees know about the program and are aware of the objectives as well as incentives of the program.
Spreading awareness regarding the program is a necessary yet often overlooked part of the program that can very often make the difference between successful or unsuccessful programs.
INTRODUCTION

3. How to Make Your Employees Aware
About Your Employee Referral Program
These tips will help you gain understanding of how to go about increasing awareness of your employee referral program:

4. How to Make Your Employees Aware
About Your Employee Referral Program
Referral Awareness is all about getting your employee's attention which requires branding. Brand your program with a name, slogan and logo that goes with your employer brand and resonates well with employees. Employers are your customers in the referral process so woo them with interesting and creative promotions to get them hooked on to the referral program
Brand your referral program
Involve Top Management
Get leadership on board with the employee referral program. Make them champions by getting them to endorse the program at office meeting and email communications. A referral program that can demonstrate clear leadership commitment is far likely to draw participation than anything else.

5. How to Make Your Employees Aware
About Your Employee Referral Program
Make it meaningful for them to participate in the referral process by explaining how the organization benefits in terms of a more productive workforce which in turn benefits them all.
Make it meaningful
Carry out events
Conduct theme based events to create the referral buzz that will help generate awareness and excitement. For instance holding a "Hackathon" or a "Walkathon" can help spread the referral message much faster.

6. How to Make Your Employees Aware
About Your Employee Referral Program
Rewards are one of the biggest motivators to participate.
Small giveaways like referral branded mugs, t-shirts etc. for early participants or for employees who choose to participate in referral workshops can get more employees to attend and be aware of the referral program.
Have a Reward Policy
Introduction gamification
Introducing game mechanics like leaderboard is a great way to get employees attracted to the referral program and excited to participate in it.

7. How to Make Your Employees Aware
About Your Employee Referral Program
Employee awareness is all about expectation setting. If you can set the right expectations with employees, you are sure to see employees commit themselves to the success of the referral initiative.

8. How to Make Your Employees Aware
About Your Employee Referral Program
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