Simple techniques and tips to help grow your business and get the best out of your people to achieve your goals.

1. Adapting Your Business to a
Yvette Bartlett
September 2013
Changing World

2. } Myths that could be holding you back
} Planning that actually works
} Putting your planning into action
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3. There are many myths as to what makes a
successful business. Some of the myths you
might hear include, your business will fail if you
don’t have:
• Vision, mission and values statements
• A detailed, intensive and long strategic plan
• An accurate, fully detailed, month by month, set in stone
budget
• Expensive, complicated, electronic systems to “manage” your
business
• A social media presence
• Lots of employees & shiny offices with all the latest technology
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4. - © Fried & Heinemeier Hansson, 2010
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5. (c) Yvette Bartlett 2013 5
“Plan on a page”
Keep it simple,
uncomplicated &
clear with
supporting actions
& timeframes for
accountability
Use simple
analysis tools to
understand your
market & develop
your strategy

6. “Good thoughts are no better than good
dreams, unless they be executed.”
- Ralph Waldo Emerson
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7. Customer Service Goals
RIGHT PEOPLE
Clear
Accountability Focus
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8. (c) Yvette Bartlett 2013 8
Customer
Service
“Customer service isn’t
just a department; it’s
the entire company”
- Tony Hsieh, Zappos

9. } It leads to repeat business and
word of mouth referrals
} It has to be genuine interest in
your customers
} It can only be developed
through an organisation
culture that is passionate
about customer service &
actually delivers on that
promise
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Customer
Service
Great customer service is the
key to your business success!

10. Overarching Business
Goal
Team Goal(s) Team Goal(s) Team Goal(s)
Individual’s
Goals
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Individual’s
Goals
Clear
Goals
Goals should
cascade from top
down & be aligned
to goals above

11. 1-2 3-10
1-2 0-1
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No. of Goals
(in addition to day to day
business)
Goals Achieved with
Excellence
11 +
0
Focus
The Power of Focus
© Copyright Franklin Covey

12. (c) Yvette Bartlett 2013 12
Focus
“People think focus is saying yes to
the thing you’ve got to focus on.
But that’s not what it means at all.
It means saying no to the hundred
other good ideas that are there.
You have to pick carefully.”
– Steve Jobs

13. Urgent vs Important
Where are you spending your time?
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Focus

14. Setting accountability:
◦ What is the action?
◦ Who is going to take responsibility?
◦ When is it due?
◦ How will they do it?
◦ What resources will they need?
◦ When it will be reviewed?
◦ By whom?
Always Follow Up!
(this won’t be hard if you are
focusing on the right things!)
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Accountability

15. (c) Yvette Bartlett 2013 15
RIGHT PEOPLE

16. Take the time to recruit the right people:
} Hire for attitude & cultural fit, not whether
they have a degree or come from the same
job
} Know WHO you want, not just what you
want
} Interview thoroughly
} Conduct thorough reference checks
} Test technical skills
} If something doesn’t feel right, it probably
isn’t – keep questioning, testing or
checking until you have confirmation or
don’t proceed
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RIGHT PEOPLE

17. (c) Yvette Bartlett 2013 17
RIGHT PEOPLE

18. • Customer experience makes a huge difference
• Recruit the right people, keep the right people, move the wrong people out
• Establish one clear goal that defines success for your business with a
timeframe
• Discipline - stay focused on the priorities - don't get caught up in "having to
do everything” - delegate & then keep people accountable
• Communicate – be clear about your goals, priorities & expectations. Involve
people in your business & you’ll be rewarded with commitment & contribution
• Small is not a bad word! It makes you nimble & responsive - don't think you
have to be big to be successful
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19. KEEP IT SIMPLE
STAY FOCUSED
DO IT
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20. Thank You
Yvette Bartlett
Authentic HR
Phone: 0408 744 750
Email: yvette@authentichr.com.au
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Daring Greatly, Brene Brown, 2012