1. All-new Ford Ranger Safety
With occupant safety growing in importance for compact trucks as more people use the vehicle for both work and
family transport, the all-new Ford Ranger is setting new standards in safety with a comprehensive suite of active
and passive safety features and technologies.
Driver and passenger front airbags Side curtain and thorax Electronic Stability Program (ESP)
airbags are new on Ranger
New to Ranger, the ESP is an active safety system that
uses advanced sensors to constantly monitor the
vehicle’s behaviour and assist the driver to maintain
control whatever the conditions. It includes a range of
technologies that assist stability and control:
Hill Descent Control – Helps driver on downhill grades
Front bumper with
energy-absorbing
Hill Launch Assist – Helps driver pull away on steep
materials
climbs
Trailer Sway Assist – Provides stability control when
towing a trailer
Adaptive Load Control – Optimises vehicle stability
regardless of vehicle load
Emergency Brake Assist – Provides additional brake
Ford proprietary “hexageneous” pressure in emergency stopping manoeuvres
under-bonnet structure that improves
protection for pedestrians Emergency Brake Light – Signals to other drivers by
flashing the indicators when the vehicle decelerates
quickly
Roll-over Mitigation – Helps prevent vehicle from
Driver and passenger seatbelt Highly protective body getting into a roll-over situation
reminder structure that utilises high-
strength steel throughout Traction Control System – Helps avoid wheelspin and
Three-point seat belts with optimise traction
pretensioners and load limiter
Note: The availability of airbags is dependent on model and market.
March 23, 2011