Pemaparan tentang pentingnya media massa menggunakan media online guna menyampaikan informasi. Slide ini dipresentasikan di hadapan anggota Gerbang, pers kampus STIKOM Bandung.

1. Yudha P Sunandar
UKM Gerbang
Sekolah Tinggi Ilmu Komunikasi (STIKOM) Bandung
19 Maret 2011

2. Nama : Yudha P Sunandar
Email : yudha.spiza@gmail.com
YM : yudha.spiza
Facebook : facebook.com/yudhaps
Blog : coretankelambu.wp.com
Aktivitas
 Blogger & Praktisi Citizen Journalism
 Freelance Journalist, Writer & Editor
 Asisten Manajer bidang Media Divisi Pengkajian dan
Penerbitan (DPP) Salman ITB
 Pemimpin Redaksi SalmanITB.com
 Direktur Salman Radio

10. Tiras Media Cetak Turun Sejak 2004
9 big cities, all people age 10+, in %
Source : Nielsen Media Index 2004-2008
Chart Title
35
30
29
28 28
26
25 25
24 24 24 24
23 23 23 23 23
22 22 22
21
20 20 20
19
18 18 18 18
17 17 17 17 17 17 17 17 All NPP
16 16 16
15 15 15 15 15 All MGZ
13 13 All TBL
10
5
0
10

11. Penetrasi Internet di Indonesia
9 big cities, all people age 10+, in %
Source : Nielsen Media Index 2004-2008
Chart Title
16
14 14 14 14
13 13 13 13 13
12 12 12 12 12 12 12 12 12
11 11 11 11 11 11
10 10
9 9 9
8 8 8 8 8 8 CINEMA
INTERNET
6
4
2
0
04Q4 05Q1 05Q2 05Q3 05Q4 06Q1 06Q2 06Q3 06Q4 07Q1 07Q2 07Q3 07Q4 08Q1 08Q2 08Q3 11

15. Consumption of traditional media will keep declining
The time of dramatic shift is now
Tipping
Media consumption average hours per week point
100
90 Games
80
Digital radio
70
60 Mobile
Outdoor Digital TV
50
40 Cinema
30
Analogue radio
Analogue TV
20 Internet
10
Print
0
1920 1940 1960 1980 2000 2020
Source: ISOBAR, Western Europe, USA, Japan – Harley Prayudha

35. Mobile Number: 081573013026
Facebook: facebook.com/yudhaps
Email: yudha.spiza@gmail.com