When you are your own target market, it's easy to make solid recommendations because they're based on your own research and personal experience - which are the type of recommendations people love, and take action on!

1. Real Life Case Study:
Lifestyle & Biz By Design
With Affiliate Marketing
Lynn Terry
http://www.clicknewz.com
Vera Raposo
http://www.yourcreativebiz.com
Affiliate Marketing Case Study
Lynn Terry & Vera Raposo

2. About Vera Raposo
I have been an entrepreneur since the age of 20 (1995),
from owning 5 retail stores to discovering the beauty of
the internet in 2004. I sold/closed all 5 locations and
moved my biz completely online in 2007.
My life and biz was completely overhauled when my
daughter was diagnosed with cancer. After her 2 ½ year
battle (you can read more about it here) I sold my online
biz.
I then spent a couple of years with God, thinking,
praying and just being with Him and discovering who I am and what I
need to do in this world.
YourCreativeBiz.com was launched October 2012 with the goal to
discover the life and business of my own dreams. I hope to inspire many
women to do the same.
My motto in life is, “Life is good! Best wearing flip flops and living my
life for others.”
Hebrews 11:1 – Now faith is being sure of what we hope for and certain
of what we do not see.
Affiliate Marketing Case Study
Lynn Terry & Vera Raposo

3. Lifestyle & Biz By Design
With Affiliate Marketing:
Affiliate Niche Blog
Setup: First Steps
Affiliate Marketing Case Study
Lynn Terry & Vera Raposo

4. Written by Lynn Terry
Right in the middle of this fun Cross Blog Conversation with Vera, super
affiliate Rae Hoffman (aka Sugarrae) posted this Seth Godin
quote/graphic on her Facebook Page and said:
"That's affiliate marketing in 2013 in a nutshell. Creating a site or
presence on the web of value centered around a topic you can actually
contribute value on - and then helping your audience find the products,
services and solutions they need."
This is exactly what we've been discussing in our live discussion about
choosing the right niche (for you!), and finding a market you can truly -
passionately - serve.
That said, profit potential and monetization ARE important. Obviously.
Affiliate Marketing Case Study
Lynn Terry & Vera Raposo

5. So Vera's homework was to brainstorm product ideas for her new affiliate
niche blog...
In my last post I suggested that Vera brainstorm freely about products,
services, brands, etc that she might discuss on her new affiliate niche
blog. In her reply, where she shared her list, she said it could also easily
be called “Vera’s Wish List.”
This is exactly how you want to do your product brainstorming!
When you are your own target market, it's easy to make solid
recommendations because they're based on your own research and
personal experience - which are the type of recommendations people
love, and take action on!
We'll dig into that list, and talk more about product selection and
monetization, in a future post in this series. For now, Vera needs to get
her new affiliate niche blog set up - and she has a question regarding
content development.
Sidenote About Passion & Serving Your Market
We've talked a lot in this series about choosing a niche you're deeply
passionate about, and how that can lead you to your ideal lifestyle. It
Affiliate Marketing Case Study
Lynn Terry & Vera Raposo

6. gives you a platform to talk about the things that matter to you most, and
it helps you get your life and business aligned into one goal moving in one
direction. This is where you're going to find peace, fun, happiness, and of
course success.
But it's not all foo-foo rah-rah happy smappy stuff. This is also what
makes a business super successful. Not just in terms of how successful
you are as a business owner, or how much money you can make. It's what
makes a business that attracts readers and buyers.
Your enthusiasm, your genuine attitude and personality, your dedication
to your market - these things are what create fans, make getting traffic
easy, and increases your conversion rates.
Just to say that it's not ALL about you. It's also about creating a business
that makes a difference in the lives of others. Yes, even if you're a "kitchen
gadget" or "RC helicopter" enthusiast!
A great example is Michele Uncorked, which is the website of one of my
members. Michele loves to drink wine, listen to music and COOK - and
she shares her fabulous personality while doing all three on her fun blog.
Affiliate Niche Blog Setup: First Steps
Now that Vera knows her affiliate niche, she's ready to dive in and get
started. I love to see people taking action!! In Vera's reply, she asked
about creating content:
My next question to Lynn… "How much content should I now be
prepared to write for this new blog to launch it out there?"
Affiliate Marketing Case Study
Lynn Terry & Vera Raposo

7. Once you choose your niche, and get excited about your topic, you'll start
getting lots of content or topic ideas swirling around in your head.
My recommendation: use Evernote and document EVERY idea you have,
from topics to products and everything in between. Keep an ongoing idea
journal so you don't draw a blank when it comes time to implement!
Evernote is ideal because you can access it from anywhere, and it syncs
across all of your computers/devices.
There are only two pieces of content you need to create
upfront, which leads us into your next steps - your homework
assignment:
● Set up your new domain name with your web host. Install
WordPress. Choose a free theme to start. Create your About page,
and write your first post - on what it means to be a "Faith
Adventurist".
● Set up mailing list for this site in Aweber. Create your opt-in form,
and set your list up as a blog broadcast in your Aweber account.
● Set up your Social Media channels. Flesh out those profiles with
your picture, website link, and a fun compelling description. You
want to set up specific social media accounts for this venture, so
that you're not mixing topics/markets or using your personal
accounts. At the very least, claim your name/brand with: Facebook
Page, Twitter, Gmail/Google+, YouTube, Pinterest. (Vera: ideally
you will use "FaithAdventurist" as your username across the
board.)
Affiliate Marketing Case Study
Lynn Terry & Vera Raposo

8. The goal for now is to have your social channels set up, with links to your
new site, with someone on that site (about page & first post) to engage
them if they click through.
Make building your mailing list & social media channels your top priority
for now! Get them excited about the topic, and encourage them to join
you on the "adventurous journey".
Once you have that done, let's talk Blog Categories...
Start by listing general topics you think you'll be discussing on your new
blog at FaithAdventurist.com and we'll go from there.
* The set-up and use of Categories and Tags is a common question, so
follow along to watch how we do this on Vera's blog for a "live tutorial" on
best uses of both Categories and Tags in WordPress...
Affiliate Marketing Case Study
Lynn Terry & Vera Raposo