Instaflirting to Instadating

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Presented at Pecha Kucha Singapore #6: 20 slides, 20 seconds each A light hearted look at how "unofficial" channels for dating are being used on social media and how Instagram in particular is a great place to meet people: 1) Most content is original, as opposed to Twitter where lots is retweeted or "reported" (e.g. sharing links) 2) You can curate people you're following into obvious interest groups such as food, sexy, interesting life... where these groups intersect is where you'll find people you like. 3) Check out http://uberflirt.com a little project I made that tells you who is stalking you on Instagram and who YOU are stalking. heh.

Technologie News & Politik

Instaﬂirting to
Instadating
Finding Love in Social Media

Friday, September 7, 12

Only 40% of Singaporeans
have tried online dating
...but what is online dating?
match.com?
okcupid.com?

Friday, September 7, 12

What is Instagram?

This is Instagram
Friday, September 7, 12

This is also Instagram :D
Friday, September 7, 12

“It’s quite possibly the most voyeuristic social network available now
– it can be a very intimate visual diary of someone’s life.”

Friday, September 7, 12

My Two Main Areas of Interest
Food Sex

Friday, September 7, 12

“It's great for the superficial
assholes like me for whom stuff
like personal style and cultural
tastes are important. If you
consistently take shitty, boring or
dumb photos, I will never date
you and will probably unfollow
you and de-friend you from
Facebook too.”
-Anon
Friday, September 7, 12

Instaflirt
Verb. To Like a person’s photo
on Instagram as a way of
acknowledging their hotness
“It’s the most efﬁcient way
to ﬂirt I’ve ever seen!”
-Anon

Friday, September 7, 12

Recommended Max Likes
per hour per person

3
Friday, September 7, 12

Instastalk
Verb. To Like a person’s photos
on Instagram in a rapid, rabid
and uncontrollable succession.

Friday, September 7, 12

Instadate
Verb. To arrange a date with
someone met exclusively via
Instagram

Friday, September 7, 12

“Already connected on other
social networks like twitter.”
-Anon
“I usually take things up a notch
via Twitter, which seems more
appropriate because the flirting
can go on a more personal and
private level”
-Anon

Friday, September 7, 12

http://uberﬂirt.com

Friday, September 7, 12

Uberflirt gives you...

Prospects! Shame!

Friday, September 7, 12

Mobile
Shame! http://uberﬂirt.com

Friday, September 7, 12

@yongfook
http://yongfook.com

Director of Social
Leo Burnett
Singapore

Friday, September 7, 12

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Instaflirting to Instadating

1. Instaﬂirting to Instadating Finding Love in Social Media Friday, September 7, 12

2. Only 40% of Singaporeans have tried online dating ...but what is online dating? match.com? okcupid.com? Friday, September 7, 12

3. What is Instagram? This is Instagram Friday, September 7, 12

4. This is also Instagram :D Friday, September 7, 12

5. “It’s quite possibly the most voyeuristic social network available now – it can be a very intimate visual diary of someone’s life.” Friday, September 7, 12

6. Authenticity Friday, September 7, 12

7. My Two Main Areas of Interest Food Sex Friday, September 7, 12

8. “It's great for the superficial assholes like me for whom stuff like personal style and cultural tastes are important. If you consistently take shitty, boring or dumb photos, I will never date you and will probably unfollow you and de-friend you from Facebook too.” -Anon Friday, September 7, 12

9. Instaflirt Verb. To Like a person’s photo on Instagram as a way of acknowledging their hotness “It’s the most efﬁcient way to ﬂirt I’ve ever seen!” -Anon Friday, September 7, 12

10. Recommended Max Likes per hour per person 3 Friday, September 7, 12

11. Instastalk Verb. To Like a person’s photos on Instagram in a rapid, rabid and uncontrollable succession. Friday, September 7, 12

12. Fig.1 Friday, September 7, 12

13. Instadate Verb. To arrange a date with someone met exclusively via Instagram Friday, September 7, 12

14. “Already connected on other social networks like twitter.” -Anon “I usually take things up a notch via Twitter, which seems more appropriate because the flirting can go on a more personal and private level” -Anon Friday, September 7, 12

15. Friday, September 7, 12

16. Instawedding? Friday, September 7, 12

17. http://uberﬂirt.com Friday, September 7, 12

18. Uberflirt gives you... Prospects! Shame! Friday, September 7, 12

19. Mobile Shame! http://uberﬂirt.com Friday, September 7, 12

20. @yongfook http://yongfook.com Director of Social Leo Burnett Singapore Friday, September 7, 12