2. ABOUT US
Jacana is a SaaS platform that uniquely identifies top passive talents, engages with them in
the recruiting process and empowers companies to efficiently find the best-fit candidates
for their talent needs.
Jacana uses state-of-the-art technologies in Predictive Analytics, Big Data and Artificial
Intelligence.
2017PARNASA 62 – Tech Fund
3. THE NEED
Recruiting suitable employees is one of the most challenging and critical activities essential
to a company’ s success. Existing methods to find passive and quality candidates for a
specific position are characterized by low quality rate and excessive extraneous information
about hundreds of irrelevant candidates.
As a result, the whole recruitment process for the company and the hiring
manager is inefficient and costly. Current practices consume a lot of
internal resources, and further impact performance when incompatible
people are hired.
2017PARNASA 62 – Tech Fund
4. Jacana's service makes
the candidates
accessible by finding
those, who are most
likely to be receptive to
apply for the new
position, obtaining their
contact details and
generating a personal
and automatic contact.
Then, it activates
Jacana's Talent360™
algorithm to compare
candidates over four
recruitment dimensions
which are tailor-made
for the specific hiring
company.
Jacana's service
finds best-fit
candidates by
scanning over 100
MILLION
candidates with
5000 data points on
each.
SOLUTIONS
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5. TARGET MARKET
$4 BILLION
THERE EXISTS A TARGET MARKET OF $4B (9%
Compound Annual Growth Rate [CAGR]), THE
COMPANY WILL TARGET MEDIUM-LARGE
COMPANIES IN THE HIGH TECH SECTOR.
2017PARNASA 62 – Tech Fund
6. Competing against talent agencies and tech entrants such as Entelo & Gild.
Jacana assists in increasing the candidates' response rate dramatically by
sourcing the contact details of the perfect-match candidates, and generating
automatic, personalized communication with the candidates
2017
COMPETITION
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7. COMPETITIVE ADVANTAGE
The Talent360™ algorithm identifies better candidates among the millions of potential ones
by leveraging thousands of data parameters in four unique dimensions:
2017
C a n d id ate's
footprint
Footprint of
the
intended
manager
C o m p a ny's
current
em p loyees
Hiring
com p a ny's
special
character-
istics
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8. MARKETING & SALES TACTICS
Jacana's marketing and sales tactics consist of two layers:
Account-Based Marketing - customers are accessed through cold calling and social
selling after identifying relevant target accounts via our technology.
Inbound Lead Generation - customers are reached through search and content
marketing to attract them to convert on the website.
2017PARNASA 62 – Tech Fund
9. INVESTMENTS
Pre-Seed Funding by an Israeli Micro VC
REVENUE MODEL
Charging a monthly subscription
fee for Jacana’s various services
COMPANY STAGE
Beta Version;
Utilized by 40 Companies including ironSource ,
Perion, Sandisk, Fiverr.
HIGHLIGHTS
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10. 2017
KEY INFORMATION
State-of-the-art technologies in Predictive Analytics, Big Data
and Artificial Intelligence.
Jacana uniquely identifies top passive talents, engages with them in
the recruiting process and empowers companies to efficiently find
the best-fit candidates for their talent needs.
There exists a market worth $4 billion & it is growing at a
Compound Annual Growth Rate (CAGR) of 9%. Therefore, there
lies a huge market opportunity.
Jacana's two layers for marketing and sales tactics.
Account
based
marketing
Inbound
Lead
Generation
9%
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11. 1) CEO: Paz Yanover
10 years management and recruitment
experience.
Engineering Director, Exanet (Acquired by
Dell)
3) CTO: Moshe Friedman
10 years research leading experience.
Research Lead, Peer39 (Sizmek), Leadspace
2) CMO: Ariel Geifman
Vast experience as Marketing Manager,
Mintigo and Implisit (Acquired by
Salesforce)
FOUNDING TEAM
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12. 1) Cobi Bitton
CEO, Besadno Group
2) Moshe Fresko, PhD
Machine learning and information extraction Expert, Leadspace, ClearForest
ADVISORY BOARD
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13. 2017
An Israeli limited liability company managed by Parnasa Nihul Basad Ltd and is
seeking to raise $3.496 million in equity capitalization.
The Company’s investment objective is to generate superior long-term capital
appreciation through private equity investments in early-stage private companies
primarily based in the United States and Israel.
The Investment Manager is controlled by Eliezer Gross who holds a controlling
interest of management shares of the Company. The Investment Manager will be
responsible for the Company’s investment strategy and the management of the
Company. He will perform all day-to-day investment and asset management
functions for the Company, subject to the supervision and direction of the
Company’s Board of Directors.
The Company has been formed to make seed and early-stage investments
in the common stock and preferred stock of start-up technology
ventures located in Israel.
PARNASA 62 - TECH FUND
PARNASA 62 – Tech Fund
14. The Company intends to invest substantially all of the proceeds of the sale of Shares offered
in the existing portfolio.
In addition, the Company may invest (or reinvest proceeds of exited investments) in one or
more other start-up technology ventures from time to time subject to the availability of
resources.
The Company intends to have multiple closings so that any money that comes
in could immediately be used by the Company even if it is below the total
amount of capital sought to be raised pursuant to the official offering.
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INVESTMENT STRATEGYINVESTMENT STRATEGY
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15. The Company’ s existence is perpetual and therefore
dissolution and/or distribution of all or part of the
Company’s assets are not expected at any time in the
future.
6000 shares = $16,994.
Fund will bear all costs and expenses.
The Company is being treated as a corporation under
the Israeli tax laws.
December 31
25%
FUND
LIFE(TERM):
MINIMUM
PURCHASE:
OFFERING &
ORGANISATION
EXPENSES:
TAXATION:
FISCAL YEAR
END:
CARRIED
INTEREST:
2017
FUND STRUCTURE
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16. MANAGEMENT TEAM
2017PARNASA 62 – Tech Fund
Eliezer Gross,
Founder and Chairman
With over 30 years of experience launching business
ventures in Israel, the United States, and Europe. He was
a founding partner of the American GBM Group, and of
the largest retail chains in Israel. Active in dozens of
startup initiatives and companies worldwide, he knows
the U.S market inside and out and has been influential in
developing many new products.
His keen business acumen has led him through the doors
of dozens of leading companies – primarily from the
Fortune 100 including: Johnson & Johnson Corporation,
CBS Studios, Goodyear Tires, et al.
17. MANAGEMENT TEAM
2017PARNASA 62 – Tech Fund
Cobi Bitton, CEO
Besadno Group
Mr. Bitton is an entrepreneur, organizational consultant, and
expert in business development and the study of entrepreneurial
business models. He holds a Bachelor's degree in Industrial and
Management, a MBA and is highly knowledgeable about
conventional industrial production, environmental issues, and
safety and security products.
He was one of the entrepreneurs and founders of the SEC (Safe
Evacuation Coalition) - an advocacy group formed by companies,
and dedicated to promoting advanced emergency means of
egress solutions in the global market.
He has been counseling businesses, entrepreneurs, startups and
corporations for the past 25 years, empowering clients in the
American, Eastern and Central European, Latin, Russian, and
East Asian markets, among other locations. Cobi serves as the
CEO of Israel - Greece Chamber of Commerce, voluntarily.
18. MANAGEMENT TEAM
2017PARNASA 62 – Tech Fund
Gabby Hasson, CEO
Bseed Investments
Gabby is the CEO and Co-Founder of Bseed Investments,
with over 25 years of proven experience in the Investment,
IT and cutting-edge technology space in navigating and
uncovering opportunities for excellent growth and
profitability.
Previously, Gabby held management, Investment, and
business development positions, at CB Alliance (VC), IBM,
and HP, as well as Mashik Consulting and CTI. He
specialized in uncovering and enhancing solutions for
Mobile Telecom, Banking, and Online Marketing. Gabby
gained vast experience with IBM's Global Technology Unit
(GTU), that focused on startups and innovations.
19. MANAGEMENT TEAM
2017PARNASA 62 – Tech Fund
Mr. Eliashiv (LLB) is the Head of Development in the
Besadno Group. Oded has vast experience in the
Israeli startup industry, having led numerous ventures
in leading companies including Excellence Capital
Group (Singapore), Excellence AgriTech Solutions
(Cambodia), Slyde, ElectroPep, Beyond Interactive and
Epos Technologies.
Using his extensive experience in the startup
ecosystem, Oded is now advising early-stage startups
and providing them with the mentoring and fundraising
assistance.
Oded Eliashiv
Head of Development,
Besadno Group
