Coronavirus impels move to digital purchases in Brazil, says yStats.com report
Business research firm yStats.com, based in Germany, has released a new publication, “Brazil B2C E-Commerce and Payment Market 2020 & COVID-19’s Impact,” detailing the effects of the pandemic on the ongoing growth of online retail in the Latin American nation with the largest population and economy.
Full report here: https://bit.ly/3etEOwG
Press Release: Brazil B2C E-Commerce and Payment Market 2020 & COVID-19's Impact by yStats.com
1. PRESS RELEASE
Hamburg, July 14th, 2020
Coronavirus impels move to digital purchases in Brazil, says yStats.com report
Business research firm yStats.com, based in Germany, has released a new publication, “Brazil B2C E-Commerce and Payment
Market 2020 & COVID-19’s Impact,” detailing the effects of the pandemic on the ongoing growth of online retail in the Latin American
nation with the largest population and economy.
Online shopping garners larger share of total retail sales in Brazil
The leading economy of Latin America, Brazil has seen consistent growth in B2C E-Commerce over that past few years. The onset of the
coronavirus pandemic in March of this year propelled online retail sales in the following months to a much higher growth rate, though concerns
for the economy prompt forecasts cited in the yStats.com report of growth for the entire year in line with that of recent years. However, the
increase in online orders when matched with the decrease of in-store sales, will result in E-Commerce constituting an ever-increasing share of
total retail sales in Brazil into the future.
The coronavirus crisis prompts visits to the most popular E-Commerce websites
Though Brazil did not issue nationwide lockdown orders as did many other countries at the beginning of the pandemic, concerned
citizens initiated their own confinement and ventured less into stores and shopping centers, turning to online shopping. Leading shopping
website MercadoLivre saw a surge in visits, while its competitors in second and third rank nationally, Americanas.com.br and Amazon.com.br,
experienced even higher rates of increase in website visits. The yStats.com publication reports that the products seeing increases in purchases
during the pandemic include supermarket items, games and toys, and sporting goods, while online event ticket sales and travel bookings are
down.
Payment and delivery of goods ordered online are impacted by the health crisis
Consumer concerns over timely and economical delivery of goods ordered online has been a deterrent to digital shopping in Brazil, but
during the pandemic consumers have nonetheless increased online shopping, even as delivery times have increased. In paying for their goods
ordered online, the yStats.com report indicates that credit/debit cards and local bank transfer system Boleto Bancario continue to be the most
used method of payment, with a pronounced growth in the use of contactless cards and digital wallets during the pandemic.
For further information, see: https://www.ystats.com/market-reports/brazil-b2c-e-commerce-and-payment-market-2020-covid-19s-impact/
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About yStats.com
Founded in 2005 and headquartered in Hamburg, Germany, yStats.com is one of the world's leading secondary market research companies. We are committed to providing the most up-to-date and
objective data on Global B2C E-Commerce and Online Payment markets to sector-leading companies worldwide.
Our multilingual staff researches, gathers, filters and translates information from thousands of reputable sources to synthesize accurate and timely reports in our areas of expertise, covering more than
100 countries and all global regions. Our market reports focus predominantly on online retail and payments, but also cover a broad range of related topics including M-Commerce, Cross-Border E-
Commerce, E-Commerce Delivery, Online Gaming and many others. In addition to our wide selection of market reports, we also provide custom market research services.
We are proud to cooperate with companies like Bloomberg and Thomson Reuters. Given our numerous citations in leading media sources and journals worldwide, including Forbes and the Wall Street
Journal, we are considered one of the most highly-reputed international secondary market research companies with an expertise in the areas of B2C E-Commerce and Online Payment.