Free infographic from our report "Ukraine B2C E-Commerce Market 2019". Find it here: https://www.ystats.com/infographic-ukraine-b2c-e-commerce-market-2019/ Find the report available for purchase here: https://www.ystats.com/market-reports/ukraine-b2c-e-commerce-market-2019/

1. FASHION WAS THE LEADING E-COMMERCE PRODUCT CATEGORY
PURCHASED BY 58% OF ONLINE SHOPPERS IN UKRAINE IN 2018.
UKRAINE: TOP 5 PRODUCT CATEGORIES PURCHASED ONLINE, IN % OF ONLINE SHOPPERS, 2018
Note: does not add up to 100% due to multiple answers possible; only the top 5 answers are ranked
Survey: based on a survey of 30,000 customers from 64 countries worldwide, incl. Ukraine;
conducted in May 2018
Source: Nielsen cited by MMR, November 2018; as cited in the report “Ukraine B2C E-Commerce
Market 2019” by yStats.com
FASHION
IT & MOBILE DEVICES
CONSUMER ELECTRONICS
BEAUTY & CARE PRODUCTS
EVENT TICKETS
58%
35%
40%
44%
50%