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© Ltd 2015 Confidential Slide | 1
Slide | 2© Ltd 2015
What is Driving Hi-Res Audio?
5 KEY TRENDS
April 2015
See our blog at www.xmos.com/blog for more hi-res audio articles
3
ENTERING THE MAINSTREAM
GOING MOBILE
INCREASING HI-RES AUDIO CONTENT
CROSS-INDUSTRY COLLABORATION & SUPPORT
CONSUMER DEMAND FOR SOUND FIDELITY5
4
2
1
5 KEY TRENDS
Slide | 3© Ltd 2015
Slide | 4
1. ENTERING THE MAINSTREAM
enters the
market with full
product range
50+ electronic consumer
companies offer hi-res
audio products including
&
Other major OEMs plan
to enter the market
including
2013 2014 2015
© Ltd 2015
Hi-Res Audio no longer just for audiophiles as consumer electronics giants enter market
LG leads the market with the launch of the G2, the first smartphone to support
Hi-Res Audio playback at 24-bit/192kHz
Slide | 5
2013 2014 2015
© Ltd 2015
*
* iPhone 6 only supports Hi-Res over Lightning connector
2. HI-RES GOES MOBILE
3. EXPLOSION OF HI-RES CONTENT
Millions of tracks now available thanks to launch of new download stores
and release of back catalogs by music labels
© Ltd 2015 Slide | 6
Backed by all parts of the industry from content creation to retail companies
“Lossless audio that is capable of
reproducing the full range of sound from
recordings that have been mastered from
better than CD quality music sources”
DEFINITION 2014
© Ltd 2015 Slide | 7
4. CROSS INDUSTRY SUPPORT
60% of consumers with “moderate
interest in music” are willing to pay
more for high quality audio devices
9 out of 10 consumers say sound quality
is the most important component of audio
experience
STATISTICS FROM
© Ltd 2015 Slide | 8
5. CONSUMERS DEMAND BETTER SOUND
2013
2014
2015
5 KEY TRENDS
SUMMARY
© Ltd 2015 Slide | 9
Slide | 10© Ltd 2015
Read the full article on our blog…
http://bit.ly/1G3hUt0
Slide | 11
www.xmos.com
© Ltd 2015

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5 key trends driving Hi-Res Audio

  • 1. © Ltd 2015 Confidential Slide | 1
  • 2. Slide | 2© Ltd 2015 What is Driving Hi-Res Audio? 5 KEY TRENDS April 2015 See our blog at www.xmos.com/blog for more hi-res audio articles
  • 3. 3 ENTERING THE MAINSTREAM GOING MOBILE INCREASING HI-RES AUDIO CONTENT CROSS-INDUSTRY COLLABORATION & SUPPORT CONSUMER DEMAND FOR SOUND FIDELITY5 4 2 1 5 KEY TRENDS Slide | 3© Ltd 2015
  • 4. Slide | 4 1. ENTERING THE MAINSTREAM enters the market with full product range 50+ electronic consumer companies offer hi-res audio products including & Other major OEMs plan to enter the market including 2013 2014 2015 © Ltd 2015 Hi-Res Audio no longer just for audiophiles as consumer electronics giants enter market
  • 5. LG leads the market with the launch of the G2, the first smartphone to support Hi-Res Audio playback at 24-bit/192kHz Slide | 5 2013 2014 2015 © Ltd 2015 * * iPhone 6 only supports Hi-Res over Lightning connector 2. HI-RES GOES MOBILE
  • 6. 3. EXPLOSION OF HI-RES CONTENT Millions of tracks now available thanks to launch of new download stores and release of back catalogs by music labels © Ltd 2015 Slide | 6
  • 7. Backed by all parts of the industry from content creation to retail companies “Lossless audio that is capable of reproducing the full range of sound from recordings that have been mastered from better than CD quality music sources” DEFINITION 2014 © Ltd 2015 Slide | 7 4. CROSS INDUSTRY SUPPORT
  • 8. 60% of consumers with “moderate interest in music” are willing to pay more for high quality audio devices 9 out of 10 consumers say sound quality is the most important component of audio experience STATISTICS FROM © Ltd 2015 Slide | 8 5. CONSUMERS DEMAND BETTER SOUND
  • 10. Slide | 10© Ltd 2015 Read the full article on our blog… http://bit.ly/1G3hUt0