1. edition
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Featuring MCTM LUXE & The Spa Event
The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo

2. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
2 2 Sous le Haut Patronage de S.A.S. le Prince Albert II de Monaco
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MONTE CARLO
TRAVEL MARKET
Le rendez-vous
d u To u r i s m e d ’ e x c e p t i o n
14 - 15 - 16 janvier 2005 de 11h à 19h
S a l o n d u To u r i s m e d ’ E x c e p t i o n
Conception SASDesign Monaco - www.sasdesign.net
Au Sea Club, Méridien Beach Plaza de Monte-Carlo
Informations : +377 93 25 47 01
Conception SASDesign 2005 - www.sasdesign.net
w w w. m o n t e - c a r l o - t r a v e l - m a r k e t . c o m
13 - 14 - 15 janvier 2006 de 14h30 à 19h00
EN PARTENARIAT AVEC : AVEC LA PARTICIPATION DE :
Au Grimaldi Forum de Monte-Carlo
SPONSOR OFFICIEL PARTENAIRES
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2 SOUS LE HAUT PATRONAGE DE S.A.S. LE PRINCE ALBERT II DE MONACO
2 S O U S L E H A U T P A T R O N A G E D E S . A . S . L E P R I N C E A L B E R T I I D E M O N A C O
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Salon du Salon du
Tourisme d’Exception Tourisme d’Exception
& du Luxe
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Salon du Tourisme d’Exception & du Luxe
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Conception SASDesign Monaco - www.sasdesign.net
Hôtels - Villas - Bien être - Yachts - Aventure - Jets privés - Automobile - Accessoires de luxe - Projets immobiliers... Hôtels - Villas - Bien être - Yachts - Aventure - Jets privés - Automobile - Accessoires de luxe - Projets immobiliers...
Janvier 2008
Grimaldi Forum
15-16-17
Sponsor Officiel
Monaco
Conception SASDesign Monaco - www.sasdesign.net
de 10h à 19h Janvier 2009 Janvier 2010 - Grimaldi Forum - Monaco
Conception SASDesign Monaco - www.sasdesign.net
Grimaldi Forum - Monaco
Pays Partenaire
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3. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Meet The Ultimate Market Place
For The Global Travel & Luxury Community
Taking place in the strategic location of Monte Carlo, MCTM is held annually under the high patronage of H.S.H. Prince
Albert II of Monaco.
Llao Llao Hotel & Resort
The attendance of high-end consumers is ensured in order to provide the optimum occasion to develop your client portfolio
and generate business.
MCTM displays the perfect business platform to meet new international affluent clients, carefully selected according to our
luxury partner’s portfolios and databases, such as elite associations, luxury shops, private banks, etc.

4. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Meet Professionalism
The travel industry boasts many exhibitions, the majority of which are of very broad nature and focus only on Hosted Buyers.
MCTM is a 100% B2C event targeting luxury and exceptional experiences, bringing together the best of the best for the
discerning clients, habitants of the wealthy regions: Monaco, Cote d’Azur and Italian Riviera.
Exhibit at MCTM and it will allow you to…
• Establish & consolidate business contacts with high-end clients in order to generate sales
• Increase your business prospects
• Generate brand recognition
• Launch new products & services
• Improve your presence in different market segmentation
• Monitor competitive activity
• Keep up with new products, developments and trends
Grimaldi Forum, Monaco

5. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
MCTM LUXE
“The Event within the Event”, the perfect platform to showcase luxury products and brands.
Due to the demand of numerous companies from the luxury lifestyle industry, MCTM has evolved its concept
to create for these companies a special, dedicated “event within the event.”
MCTM LUXE, taking place during the habitual show, offers luxury lifestyle companies to benefit from the
luxurious setting and high-end consumers visiting the show.

6. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
What’s On Our Mind ?
“Try not to become a man of success but rather to become a man of value.”
Albert Einstein (1879 - 1955)
Regeneration of The Luxury Travel Market*
In the early stages of economic recovery, it becomes clear that the crisis has changed the behaviour of customers, particularly
those of the luxury travel market.
Although the fear to be hit by the financial crisis is diminishing and optimism is reinforcing itself among the affluent households,
certain trends prove that spending habits are more cautiously dealt with.
Clients are now more prudent with making their choices. They no longer want to experience just the façade of extravagance,
but moreover seek to encounter reasonable, quality travel opportunities, which are meaningful, will deliver comfort and offer
the chance to meet new and different local cultures.
Adding to this, family vacations come to the fore and are an ever more central aspect in choosing the right destination and
accommodation.
The questions, which arise: How should we, the travel suppliers, react and what consequences should we draw?
Customers no longer want over-elaborate, show-off vacation. Instead they want value for their money, money that they are
spending with care.
The affluent are willing to spend, it’s just about how you approach them and actually deliver them luxury.
In this context, MCTM’s endeavour is to bring together the right exhibitors with the right clients in a stylish location.
Monte Carlo Travel Market would like to take this opportunity to thank all its clients who have participated in the 2010 Travel
Behaviour Survey.
Their feedback is highly valued and assists in addressing the essential requirements of a successful MCTM 7th edition.
* Article based on the findings of The 2010 Travel Behaviour Survey conducted by Monte Carlo Travel Market- Synergy Group. Client-database provided
by Monte Carlo Travel.

7. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Get To Know Directly YOUR Customers’ Needs...
MCTM means the chance to meet high purchasing power. On a luxury scale, the show is one of the few opening its doors
to the most affluent clients in the world.
The MCTM gathers every year a select audience of luxury travel aficionados, looking for the distinctive, unique, remarkable
experiences.
Approximately 10,000 visitors attend MCTM every year, visitors which illustrate the exceptional habitants of the PACA region
(Provence Alpes Cote d’Azur) and the Italian Riviera. This affluent audience desires stylish globetrotting and the most exclusive
products and services the luxury market has on offer.
Key visitor profiles include: High income individuals and professionals, international and regional business decision-makers,
leaders of key associations, successful executives, secure families, celebrities (TV, sports, etc.), artists,…
The MCTM presents an undivided and luxurious occasion for an exhibiting company to meet this audience in person, above
all, due to the ample Networking Opportunities within the exhibition hall, e.g. luncheons, cocktails, food & beverage tasting, etc.

8. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Who Exhibits ?
All professional and individual participants are carefully evaluated in the selection process, bringing together a variety of the
world’s best luxury companies…
Exhibitor profiles include:
• Luxury hotels, villas, resorts… • Golf • Interior/exterior design
• Private aviation and airlines • Destinations • Real estate projects
• Exclusive trains • Adventure travel • Innovative concepts
• Yachts and cruise lines • Super-cars • Gastronomy
• Spas • Jewelry & Watches • Exclusive handcraft products
Ego Paris
And many more…

9. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Have NO WORK Concerning Your Set-up…
Feel Free To Focus On Your Business
Exhibitors attend a show for which they will have no work concerning the setting up of their presence, whether it is Exhibition
Space or ECO-space. Everything is taken care of by the organizer’s design department (unless a company decides on using
their corporate stand).
Exhibition Spaces are elegant and fully furnished and range from 9m2 to 18m2 and 36m2 (larger exhibition space is
available upon request).
Villa Principe Leopoldo
ECO-Space will allow those who need to economize to benefit from the show’s business platform.
Detailed Information on Exhibition Space and ECO-Space is available on the MCTM Booking Form.

10. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Promotion : MCTM Luxury Publication
Distributed to visitors and participants of the event, placement in selected venues, 5 star hotels and palaces, luxury stores,
MCTM Guide
this annually published hard cover exhibitor book/ directory is acknowledged for its promotional power.
The organizer’s publishing partner takes full care of collecting exhibitor data and creating a beautiful layout for the reader.

11. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Networking-Entertainment : MCTM Gala Dinner
The perfect occasion to meet people besides the Networking Opportunities within the exhibition hall during the active
business day!
Exhibitors experience an amazing entertainment and select dinner at one of Monte Carlo’s hotspots during the MCTM official
MCTM Gala Dinner
gala, capturing the attention of a variety of privileged clients and industry leaders, company CEO’s and institutional repre-
sentatives. Moreover, members of the CDE Monaco (Chambre de Développement Economique de Monaco), members of
The Principality’s government, members and directors of diverse associations (Lions Club, Rotary) attend this noteworthy
and highly praised evening..

12. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Awards
Star Diamond Awards
Today, the International Star Diamond Award symbolizes in the travel industry one of the most significant honours for both
achievement and genuine quality.
Owned and run by The American Academy of Hospitality Sciences (AAHS) and presided by Joseph D. Cinque (President
& CEO of AAHS), the Star Diamond Awards are received by companies based all over the world, from North America to
Europe, South America to Africa and throughout Asia.
World travellers and industry professionals, as well as establishments seeking the Academy’s prestigious recognition
frequently submit nominations of prospect recipients. The Board of Trustees decides on which nominations the Academy’s
professional assessors should evaluate by anonymous experience.
MCTM has the pleasure of holding together with AAHS the Star Diamond Awards in a special ceremony during the MCTM
annual gala dinner.
All exhibitors candidate to receive an award in their respective category.
Le Touessrok
Monte Carlo Travel Market
Voted as «One Of The Finest Travel & Luxury Exhibitions Worldwide»
by The American Academy of Hospitality Sciences

13. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Advertising & Sponsorship Opportunities
Increase YOUR presence by strengthening your promotional and overall marketing activities.
Whether it is advertising on our website or deciding to engage in one of our many sponsorship solutions, this will without
doubt facilitate moving quicker towards your objectives.
Reflect on the impact of promotional solutions conducted prior to the show, such as targeted enews or website exposure,
which can strengthen your position within the luxury travel market.
MCTM can propose you many extra opportunities that will suit your needs and achieve lasting results for your company.

14. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
MCTM 2011 is:
• Monaco’s strategic location
• International high-end clientele
• Fully-furnished elegant stands
• A revamped show-design
• Luxury publication
• Gala Dinner & Networking Opportunities at the venue
• Star Diamond Awards
• Promotional benefits
• The most cost-effective show on a luxury scale

15. The Travel & Luxury Show
2 - 3 - 4 December 2011 > Monte Carlo
Join The Ultimate Market Place !
CONTACT:
info@mctm.mc
Tel.: +377 93 25 47 01
We look forward to welcoming you at The Travel & Luxury Show
MCTM 7th Edition : 2 - 3 - 4 December 2011
SYNERGY GROUP - MONTE CARLO TRAVEL MARKET - 2 boulevard Rainier III - MC-98000 MONACO
Tel.: +377 93 25 47 01 - Fax: +377 93 25 12 79 - info@mctm.mc - www.mctm.mc