1. NAME:RAJAT SHARMA
CLASS:F.Y.BMS
RLL NO:659

2. BMW
“The truth is that innovation
is a key element for BMW’s
success in the premium market
and one of the key motivations
to buy a BMW”
----- BMW Group
FERRARI
 This report is going to tell
you about the history of
Ferrari.You will learn about
the History, Beginning, &
the current Ferrari.

3. BMW
 BMW founded as Aero-
engine manufacturing
company in 1917
 First motorcycle model
BMW R32 in 1923
FERRARI
 Enzo Ferrari the
founder of ferrari’s
first job was working
for the car company
AlfaRomeo in 1920.
After working at Alfa
for years he was
asked to be on the
Alfa race team.

4.  By the time Enzo was 12
he realized racing is what
he wanted to do. In 1929
Enzo stopped working for
Alfa and started his own
race team Called Scuderia.
Dixi (1929) 315/1 (1934)
319/1 (1934)
Followed by….. Enzo Ferrari

5.  Until 1950s BMW
concentrated on limited no.
of models and focus on
other parts of Europe
BMW 507 Roadster
 Enzo Ferrari was born in
1898 in Modena, Italy and
when he was 30 he moved
to Maranello, Italy where
he started Ferrari. Enzo
died onAugust 14, 1988 at
age 90Powerful 3.5 lt.,
8-cylinder and
lightweight metal
engine….
huge success in
automobile world

6.  The new Ferrari -
LaFerrari
LaFerrari