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Ian Lurie
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The latest version of my talk on data-driven content. More stuff about analytics!
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Automating Google Workspace (GWS) & more with Apps Script
wesley chun
In this session, we will delve into strategic approaches for optimizing knowledge management within Microsoft 365, amidst the evolving landscape of Copilot. From leveraging automatic metadata classification and permission governance with SharePoint Premium, to unlocking Viva Engage for the cultivation of knowledge and communities, you will gain actionable insights to bolster your organization's knowledge-sharing initiatives. In this session, we will also explore how to facilitate solutions to enable your employees to find answers and expertise within Microsoft 365. You will leave equipped with practical techniques and a deeper understanding of how there is more to effective knowledge management than just enabling Copilot, but building actual solutions to prepare the knowledge that Copilot and your employees can use.
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Drew Madelung
Scaling API-first – The story of a global engineering organization Ian Reasor, Senior Computer Scientist - Adobe Radu Cotescu, Senior Computer Scientist - Adobe Apidays New York 2024: The API Economy in the AI Era (April 30 & May 1, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
apidays
Read about the journey the Adobe Experience Manager team has gone through in order to become and scale API-first throughout the organisation.
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
Radu Cotescu
Terragrunt, Terraspace, Terramate, terra... whatever. What is wrong with Terraform so people keep on creating wrappers and solutions around it? How OpenTofu will affect this dynamic? In this presentation, we will look into the fundamental driving forces behind a zoo of wrappers. Moreover, we are going to put together a wrapper ourselves so you can make an educated decision if you need one.
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
Andrey Devyatkin
If you are a Domino Administrator in any size company you already have a range of skills that make you an expert administrator across many platforms and technologies. In this session Gab explains how to apply those skills and that knowledge to take your career wherever you want to go.
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
Gabriella Davis
writing some innovation for development and search
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
sudhanshuwaghmare1
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024
The Digital Insurer
The value of a flexible API Management solution for Open Banking Steve Melan, Manager for IT Innovation and Architecture - State's and Saving's Bank of Luxembourg Apidays New York 2024: The API Economy in the AI Era (April 30 & May 1, 2024) ------ Check out our conferences at https://www.apidays.global/ Do you want to sponsor or talk at one of our conferences? https://apidays.typeform.com/to/ILJeAaV8 Learn more on APIscene, the global media made by the community for the community: https://www.apiscene.io Explore the API ecosystem with the API Landscape: https://apilandscape.apiscene.io/
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
apidays
Join our latest Connector Corner webinar to discover how UiPath Integration Service revolutionizes API-centric automation in a 'Quote to Cash' process—and how that automation empowers businesses to accelerate revenue generation. A comprehensive demo will explore connecting systems, GenAI, and people, through powerful pre-built connectors designed to speed process cycle times. Speakers: James Dickson, Senior Software Engineer Charlie Greenberg, Host, Product Marketing Manager
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
DianaGray10
Stay safe, grab a drink and join us virtually for our upcoming "GenAI Risks & Security" Meetup to hear about how to uncover critical GenAI risks and vulnerabilities, AI security considerations in every company, and how a CISO should navigate through GenAI Risks.
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
lior mazor
Details
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
vu2urc
Imagine a world where information flows as swiftly as thought itself, making decision-making as fluid as the data driving it. Every moment is critical, and the right tools can significantly boost your organization’s performance. The power of real-time data automation through FME can turn this vision into reality. Aimed at professionals eager to leverage real-time data for enhanced decision-making and efficiency, this webinar will cover the essentials of real-time data and its significance. We’ll explore: FME’s role in real-time event processing, from data intake and analysis to transformation and reporting An overview of leveraging streams vs. automations FME’s impact across various industries highlighted by real-life case studies Live demonstrations on setting up FME workflows for real-time data Practical advice on getting started, best practices, and tips for effective implementation Join us to enhance your skills in real-time data automation with FME, and take your operational capabilities to the next level.
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
Safe Software
I've been in the field of "Cyber Security" in its many incarnations for about 25 years. In that time I've learned some lessons, some the hard way. Here are my slides presented at BSides New Orleans in April 2024.
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
Rafal Los
Presented by Sergio Licea and John Hendershot
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
ThousandEyes
Copy of the slides presented by Matt Robison to the SFWelly Salesforce user group community on May 2 2024. The audience was truly international with attendees from at least 4 different countries joining online. Matt is an expert in data cloud and this was a brilliant session.
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
Anna Loughnan Colquhoun
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
The Digital Insurer
Digital Global Overview Report 2024 Slides presentation for Event presented in 2024 after compilation of data around last year.
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
hans926745
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
The Digital Insurer
How to get Oracle DBA Job as fresher.
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
Remote DBA Services
Kürzlich hochgeladen
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Automating Google Workspace (GWS) & more with Apps Script
Automating Google Workspace (GWS) & more with Apps Script
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Apidays New York 2024 - Scaling API-first by Ian Reasor and Radu Cotescu, Adobe
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
AWS Community Day CPH - Three problems of Terraform
AWS Community Day CPH - Three problems of Terraform
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
Finology Group – Insurtech Innovation Award 2024
Finology Group – Insurtech Innovation Award 2024
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
Connector Corner: Accelerate revenue generation using UiPath API-centric busi...
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
Axa Assurance Maroc - Insurer Innovation Award 2024
Axa Assurance Maroc - Insurer Innovation Award 2024
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
Data Driven Content
1.
Data-Driven Content
Ian Lurie @portentint copyright 2011 Portent, Inc. portent.com
2.
WHY IS CONTENT
ALWAYS SO AWFUL?
3.
“I DON’T KNOW
WHAT TO WRITE!!!”
4.
“I’LL GIVE YOU
MORE BUDGET WHEN YOU PROVE IT EARNS US MONEY.”
5.
Oy
6.
GRRRRRRRRRR
7.
Site-wide ranking.
8.
Competition.
9.
GREAT CONTENT IS
NO LONGER OPTIONAL.
10.
DATA-DRIVEN CONTENT
11.
DATA-DRIVEN CONTENT STRATEGY
12.
MEASURE FIND OPPORTUNITIES RESEARCH SUBJECT
MATTER STACK THE DECK
13.
DOCUMENT EVERYTHING
14.
MEASURE
15.
Is anyone reading
this stuff?
16.
CRAZYEGG.COM SCROLL MAP
17.
LOTS OF ATTENTION
LESS ATTENTION
18.
A LOT OF ‘SCANNING’
19.
CONTENT EFFICIENCY REPORT:
AVINASH KAUSHIK
20.
21.
22.
http://portent.co/ak-coolness
23.
24.
FIND OPPORTUNITIES
25.
Find the easy
wins.
26.
NOT PROVIDED
27.
28.
ARGH!!!!!
29.
PERSONALIZATION
30.
I got not provided
31.
32.
Bleah
33.
Nice average position
34.
Decent CTR
35.
And some clicks
36.
Good!!!
37.
Bad!!!
38.
Query Content +
Bounce rate Intent
39.
40.
Generalities
41.
Smart-assery
42.
Fail
43.
Conclusion: Get specific.
Write a real proposal template.
44.
How competitive?
45.
Not bad
46.
SEOMOZ SERP overlay
47.
Egads.
48.
But maybe... Just
maybe...
49.
It’s not about
rankings!!! But maybe... Just maybe...
50.
Expand
51.
52.
Document
53.
54.
DOCUMENT DOCUMENT DOCUMENT
55.
RESEARCH SUBJECT MATTER
56.
What’s everyone talking
about?
57.
Take a gander
at the Googles!
58.
Shouldn’t take more
than 5 minutes.
59.
Fail
60.
Assemble a corpus
61.
Kor - PUS
62.
Record google.com/alerts
63.
64.
65.
Record other search results
66.
67.
68.
69.
Record Twitter
70.
Grab Twitter search.twitter.com/search.atom?q=seo
71.
Record Favorite blogs
Alltop
72.
Analyze
73.
74.
75.
76.
WORDLE.NET
77.
Important!!!!
78.
79.
Mobile SEO, anyone? Tablets?
80.
DON’T BE A:
81.
google.com/insights/search/
82.
Draw conclusions Brain
required
83.
Brainstorm headlines
Brain required
84.
85.
DOCUMENT EVERYTHING
86.
LESSONS
87.
DOCUMENT EVERYTHING
88.
Brain
required
89.
90.
MARKETING = WORK
91.
This certificate entitles the
bearer to kick the crap out of multi-billion dollar competitors with little or no effort.
92.
Don’t be a
93.
94.
MEASURE FIND OPPORTUNITIES RESEARCH SUBJECT
MATTER STACK THE DECK
95.
Q&A time
portent.co/data-content Ian Lurie ian@portent.com @portentint portent.com copyright 2011 Portent, Inc. conversationmarketing.com
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