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Wolfgang Essentials 2016 - The Cross-Channel Gospel Choir

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Wolfgang Digital
Wolfgang Digital

On June 10th 2016, Wolfgang Digital held their annual marketing event in The Foundry, at Google in Dublin. Alan Coleman, CEO of Wolfgang, spoke about Cross Channel Marketing during part one of the event. These are his slides.

Marketing
1 von 20
Don’t worrywe’llsort yer titleslide out
Mozcon2015
“Audiences Are Valuable BrandAssets”
June25th 2015
Facebook-> YouTube-> Google
Facebook-> YouTube-> Google ROAS 1:1 ROAS 11:1 ROAS 51:1
Customers-> Repeat
Customer-> Advocate
Customer-> Advocate
“Audiences Are Valuable BrandAssets”
CarefullyCrafted Cross-Channel Conversations
Mozcon
Cookie Crumbles
Customer Match Launched
Wolfgang Essentials 2016 - The Cross-Channel Gospel Choir

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