2. Print and Publishing
Some Examples: Packaging, Print
Advertisement, Broachers, Catalogues, Bran
d Identities, Fliers, Banners, Gifts etc..
3. India is recognized as the fastest growing country in
terms of Internet users.
Outlook for the online advertising industry
The online advertising industry is estimated to march
ahead from INR 7.7 billion in 2010 to INR 24 billion in
2015 showing a CAGR of 25.5% over the next five
years.
As 3G becomes more affordable, it will give a boost to
mobile advertising and in the near future, mobile
advertising will have a significant share in internet
advertising.
The India Broadband/Web Industry
4. The Indian Entertainment industry
2015: India outlook
The Indian E&M industry is estimated to grow from INR 646.0 billion in 2010,
at a CAGR of 13.2% for the next five years to reach INR 1198.9 billion in 2015.
5. Applications of M&D in Film Industry
The Indian film industry is the largest in
the world, with more than 1,000 films
produced every year in more than 20
languages.
With 3.3 billion tickets sold annually, India
also has the highest number of theatre
admissions.
The Indian Film Industry
6. Outlook for the Indian television industry
The Indian television industry is projected to grow by
14.5% over the period 2010-15 and is estimated to
reach about INR 602.5 billion in 2015 from the
present estimate of INR 306.5 billion in 2010.
Currently there are more than 600+ channels
including National and Regional channels in
the Country
The India Broadcast Industry
7. Outlook for the Indian industry
The Indian industry is projected to grow from INR 87.5
billion in 2010 to INR 136.5 billion in 2015 showing a
CAGR of 9.3% for the next five years.
Animation will create around 2.5-3.5 lakh job
opportunities.
Indian Animation, Gaming & VFX Industry
8. The Indian Gaming Industry
Outlook for the animation and gaming industry
The Indian animation and gaming industry has shown tremendous growth in the
past and it seems that this growth will continue in the future. PWC estimates that
the animation and gaming industry will be a INR 82.6 billion industry by 2015
from the current level of INR 31.3 Billion, surging at a CAGR of 21.4%.
Mobile Gaming – Console Gaming – Online – PC/Video Gaming
Indian Animation, Gaming & VFX Industry
9. Today, multimedia and design has become an essential part of Live action films as well.
CGI and special effects are essential part of any film production today.
Movies such as “Avatar” "Jurassic Park", “lord of the rings”, “Spiderman”, “Matrix” and “king
Kong” have brought CGI to a new level.
The VFX Industry – Special Effects
Indian Animation, Gaming & VFX Industry
10. The Advertising Industry
The Indian Advertising Industry
The Indian Media and Entertainment Industry continues to grow
at a good pace and is estimated at US$ 14.4 billion in
2010, according to a report by the Federation of Indian Chambers
of Commerce and Industry (FICCI) and research firm KPMG. The
report further estimates the industry to grow to a size of US$
16.2 billion in 2011 and to US$ 28.1 billion by 2015.
The main components of Indian advertising are
Internet advertising which is its fastest-growing segment
Radio advertising
Print advertising - the largest segment in the advertising industry
Television advertising- the second largest segment.