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“Real, Raw & Human”
Using video to build cultural competitive advantage
Glenn Elliott
Entrepreneur & Employee Engagement Guy
hello…
#nerd
#bignerd
#biggernerd
#introvertednerd
growth = mission delivery
product + people = growth
mission + model = profits
What have I learned about
people?
People can’t be trusted with
the truth
stand business so there’s no point in
Leaders need to look strong and
not show weakness
A great place to work is an easy
place to work
Results are more important
than leadership skills
Primetime
TV study
CEO’s were 4x
more likely to
commit a crime
than a drug
dealer or a gang
leader.
63% of employees do
not trust their CEO
70% of people are
disengaged at work
US Economic
Growth is stuck at
1.5% pot GDP. Slow
growth is the new
normal.
But you are in an
awesome position to
make a difference!
No medium can build
trust and convey
authenticity like video
Video can humanise
issues and connect
people across borders
Video is magic at
being human at scale
“Brave, ‘human’ leadership is the
key to building trust.”
“
5 ways you can help an
authentic leader
Help leaders be
humble, human and
vulnerable
1
CEOonthespot
Encourage leaders
to be welcoming,
kind and thoughtful
2
CEO on the spot no preparation
Welcomevideo
CEO on the spot no preparation
Welcomevideo
Help leaders show
they are connected,
listening and acting
3
CEO’s Update : Friday 21st April, London.
Videoblog
Note to sales 14 May 2017, Sydney
Trip Report : New Work Summit 2017, California
Special message for the Morrison’s Supermarket pitch
Encourage leaders
to demystify their
jobs. Show what is
behind the curtain.
4
postboardvideo
JB & Glenn : What happened at today’s board meeting?
Bamboo HR Conference Report ; Glenn & Charlie in Utah
VP Marketing, JB
at the SHRM
conference
Chicago
Help leaders build
social cohesion
across the
organisation
5
interviewnewstaff
ABF
ABC
Always be filming
Always be
communicating
Shotsofofficefilming
✔︎✔︎
✔︎
✔︎✔︎✔︎
Video has
so much
power
Marketing
Sales
Leadership
glennelliott
Message me for
a full Wistia
playlist of all the
videos
mentioned here.
glennelliott72
rebelplaybook.com
Pre-order by this Friday
with code wistiavip get
20% off.
rebelplaybook.com
Pre-order by this Friday
with code wistiavip get
20% off.
rebelplaybook.com
Pre-order by this Friday
with code wistiavip get
20% off.

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Real, Raw & Human by Glenn Elliott - WistiaFest 2017 Keynote

Hinweis der Redaktion

  1. hi, how you doing now you guys don't know who the hell I am biut you showed up anyway, so thanks so let me tell you my story I grew up as an engineer.
  2. And I spent the first 20 years of my life playing about with computers and electronics But my first love was always business.
  3. From my earliest memory, I wanted to run a bsuness. I didn't know what and entrepreneur was and I never actually used the term back then, I didn't actually use it until I was over 30 but there was no doubt that its what I really wanted to do. So when the other boys were out playing football, I was playing shops and drawing logos for a company that I didn't even know what it would do
  4. and I did this, kind of quietly in my bedrpoom, largely alone, quite happy with myself and a small circle of friends
  5. And I went to school and i was lucky enough to find a teacher who taught business - we didn't really use the word entrepreneur back then - not like now where everyone is one so he got us into groups and wee started you some bisibesses. and I really got the bug then And then I went to college and I got. Degrees in engineering
  6. product + people = profits
  7. Study of Primetime TV 4 times more likely to commit a crime if you were CEO versus a drug dealer or a gang leader.