Pitching your company to do more video? Not every company / manager or boss "gets it" so this presentation will help you get that opportunity / buy in.
37. 1 - Create a win w/ low cost
2 – Find a customer problem where video is
the best means to answer it, and answer it
3 – Its hard to say “No” to a finished product
4 –Take money from high spending channels
5 – The future (zappos video) wayfair