A presentation on the motivations for using social media to forward the goals of non-profits, public sector and member driven organizations. How can social media help you meet goals such as fundraising, event promotion and member recruiting? Where should you start? How do you define success? Originally presented at the Canadian Institute "Managing Social Media 2009" conference in Toronto.
11. Social Media a Natural Fit for Causes People want to see themselves reflected in the kinds of causes nonprofits represent.
12. Social Media creates Real Connections Case study at http://tr.im/childfundcase “ We want to empower our supporters to tell us what they want and share information with us. Social media gives them an avenue to communicate with us, ask questions and give feedback. They can share their stories, photos, information with us or point us to other things they think we should be aware of.” David Hylton from ChildFund International
13. Volunteers Social media provides new ways for people to contribute to causes they care about.