2. What is the status of your mobile BI
initiative?
No plans 20%
Under consideration 37%
Under development 20%
Partially deployed 18%
Fully deployed 5%
www.bileadership.com 2
3. Why did you deploy a mobile BI
solution?
Provide information to field workers 72%
Increase BI adoption 66%
Users requested it 53%
Optimize key processes 34%
Speed deployment 25%
Other 9%
www.bileadership.com 3
4. What % of your users consume BI
information via a mobile device?
Today 13%
In 18 months 34%
www.bileadership.com 4
5. Why did you deploy a mobile BI
solution?
Provide information to field workers 72%
Increase BI adoption 66%
Users requested it 53%
Optimize key processes 34%
Speed deployment 25%
Other 9%
www.bileadership.com 5
6. How many mobile BI applications
have you deployed?
Today 3.0
In 18 Months 8.9
www.bileadership.com 6
7. Who uses mobile BI applications?
Executives 67%
Managers (e.g. marketing, sales) 61%
Field sales reps or technicians 48%
Operations managers and supervisors 43%
Business analysts 36%
Internal sales or support 7%
www.bileadership.com 7
8. Compare the rate of adoption
between mobile BI and traditional BI
applications
Better than average 58%
Average 23%
Below average 19%
www.bileadership.com 8
9. What do users like best about their
mobile BI solution?
Information on the go 93%
Multi-touch interface 55%
Integrated functionality 55%
Location-aware maps and apps 31%
App store 17%
Other 10%
www.bileadership.com 9
10. What do users like least about their
mobile BI solution?
No disconnected usage 36%
Limited data access 32%
Too much clicking and paging 28%
Lack of native features 28%
Other 8%
www.bileadership.com 10
11. What type of BI is deployed on your
mobile BI solution?
Dashboards 97%
Reports 69%
Analysis 55%
Exploration 35%
Data mining 14%
Authoring 14%
Other 3%
www.bileadership.com 11
12. What type of interactivity does your
mobile BI solution support?
Today In 18 Months
View static content 96%
4%
Navigate (Drill, pivot, sort, rank) 90%
10%
Act (e.g., trigger updates or alerts) 27%
46%
Explore (e.g. add⊠17%
42%
Modify (e.g., add columns, change⊠15%
46%
Model (e.g. create what-if⊠15%
39%
Author reports or dashboards 12%
42%
www.bileadership.com 12
13. Whatâs the architecture of your
mobile BI solution?
Native mobile operating system 39%
Web/HTML 5 browsers only 19%
Hybrid of both native and HTML 5 42%
www.bileadership.com 13
14. What mobile devices does your
organization use?
Apple iPhone 84%
Blackberry RIM Smartphone 63%
Google Android Smartphone 48%
Microsoft Windows 8 phone 29%
Apple iPad 100% Today
Blackberry RIM Playbook 29%
Google Android tablet 40%
Microsoft Surface tablet 23%
Amazon Kindle Fire 20%
www.bileadership.com 14
15. Who owns the mobile devices?
Mix of both 67%
Company 33%
Employees 0%
www.bileadership.com 15
16. What are the biggest obstacles to
your mobile BI initiative?
Data security 52%
User and device management 48%
Funding 48%
Application development 30%
Application management 19%
User acceptance 15%
Other 4%
www.bileadership.com 16
17. Demographics
BI or IT professional 66%
Business sponsor or end user 11%
Consultant 18%
Vendor 4%
Other 1%
Beginner 19%
Intermediate 55%
Advanced 26%
Large (>$1B) 53%
Medium ($100M to $1B) 24%
Small (<$100M) 23%
www.bileadership.com 17
19. Wayne Eckerson
âą BI Thought Leader
âą Founder, BI Leadership Forum
âą Director of
Research, TechTarget
âą Former director of education
and research at TDWI
âą Author
weckerson@bileadership.com
www.bileadership.com 19