The PHEME Project computes veracity scores across media, languages, and social networks. Analyzing big data repositories aggregated from context-dependent social media streams poses three major computational challenges: volume, velocity, and variety. This project focuses on a fourth, largely unstudied computational challenge: veracity. It models and verifies phemes (Internet memes with added information on truthfulness or deception) as they spread across media, languages, and social networks.

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REVEAL Workshop | Athens, September 2016
PHEME Dashboard
Interactive Visual Analytics
pheme.weblyzard.com
Arno Scharl
MODUL University Vienna
webLyzard technology
www.weblyzard.com www.modul.ac.at/nmt

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REVEAL Workshop | Athens, September 2016
Dashboard Overview
• Visual Analytics platform to investigate social
perceptions and the evolution of online dialogues;
REST API to embed dashboard elements following a
Visualisation-as-a-Service (VaaS) approach.
• Dashboard Customisation. Adapt content streams
and topic definitions to use case requirements:
– Mental Health Disorders
– Medications
– Pharmaceutical Industry
– Brand Personality

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REVEAL Workshop | Athens, September 2016
Topic Definition – Mental Health Disorders

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REVEAL Workshop | Athens, September 2016
Topic Definition – Medications

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REVEAL Workshop | Athens, September 2016
Topic Definition – Pharmaceutical Sector
Source: PMGroup Worldwide Ltd
www.pmlive.com/top_pharma_list/global_revenues

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REVEAL Workshop | Athens, September 2016

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REVEAL Workshop | Athens, September 2016

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REVEAL Workshop | Athens, September 2016
Share of Voice & Brand Reputation – Query: “Pfizer”

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REVEAL Workshop | Athens, September 2016
Keyword Graph to Visualize Social Perceptions – Query: “Pfizer”

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REVEAL Workshop | Athens, September 2016
Geospatial Projection and Query Refinement – Query: “Pfizer”

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REVEAL Workshop | Athens, September 2016
Opinion Leaders among Major Online Sources – Query: “Pfizer”

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REVEAL Workshop | Athens, September 2016
Social Network Analysis – Opinion Holders

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REVEAL Workshop | Athens, September 2016
Relation Analysis – Opinion Targets

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REVEAL Workshop | Athens, September 2016
Mental Health, Pharmaceutical Industry
pheme.weblyzard.com
US Election 2016 Web Monitor
www.weblyzard.com/us-election
UNEP Live Web Intelligence
www.weblyzard.com/unep-live