Cutting Edge Intelligence (CEI) is a product development company founded in Los Angeles with offices worldwide. CEI develops custom products for clients across industries. The presentation provides details on CEI's key personnel with expertise in areas such as strategy, business development, product management, and design. It also outlines CEI's services, project development process, technology capabilities, and examples of projects for clients in various industries including music, healthcare, and government.

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Cutting Edge Intelligence
Corporate Presentation
October, 2010
Business Technology Incubator
Creating Innovative Entrepreneurial Products & Solutions

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About CEI
Cutting Edge Intelligence is a product development
company founded in Los Angeles, California by
several experienced professionals in the IT industry. CEI
covers multiple industries and develops long term
business relationships with their partners and clients.
Today, CEI is present on multiple continents with
presence in Los Angeles, Sunnyvale, Las Vegas, NY,
Sydney, Tokyo, Barcelona, Copenhagen & Skopje.
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Key People @ CEI
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Branislav Gjorcevski, Strategist, CEO
Responsible for the business strategy of CEI
and its clients, consulting the client’s online
business and design of custom products per
client’s needs. Has 9+ years of experience in
online business and technologies. Head of
CEI’s lab inventing the new tools for the Web
2.0 and Web 3.0 market, such as complex
multi-lingual, multi-tenant, multi-country
and multi-currency platforms for
international clients.
Delanee Collins, PMP, Consultant
20 years of complex, large-scale enterprise
product and systems implementation
experience with a proven record of success.
Former Motorola, Toyota Financials, Honda
Financials, Answer Financial and Lucent
employee, her implementations include:
Ecommerce and Web Applications, Wireless
Communications, SAP (ERP), Siebel (CRM),
Call Centers (IVR, CTI, Genesys, Speech,
Avaya), Customized Software, Joint Venture,
Acquisition, Spin-off.
JT Klepp, BD Consultant
JT is responsible for the Business
Development on the Australian market. He is
executive with experience with corporate
finance and digital media/internet strategy.
Extensive background in the mobile content
industry., content distribution, service
delivery platforms, mergers and acquisitions,
mobile operators.
Charles Castell, Product Management
Product manage high-end web tools, eg.
CMS, CRM, SEO, video archive, company
social networks, employee admin tools. He is
helping with increasing company’s revenue
streams and diversify client base. British
native with international knowledge and
experience in the IT industry.

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Key People @ CEI
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Ilija Misov, CTO, MCAD
The person behind each module, designing
the code and the architecture of the tools
and functionality. Having 10+ years
experience in the technology area, he is the
authority in the team of CEI and a certified
Microsoft Certified Application Developer
(id: 726202 access code: ilijamisov).
Goce Pejoski, Lead Architect, MCP
Goce has been with CEI since the day one.
He designed every architecture for every
product that CEI had developed. He is a
Microsoft Certified Professional and has over
five years of experience and he is currently
taking his MBA.
Brion McDonough, Creative Consultant
Based in San Francisco, he had worked with
many silicon valley companies for over 12
years. Some of them include Apple, Sony
Playstation, Microsoft, American Express,
Linux etc. He oversees the global creative
force of CEI for North America.
Alessandra Di Silvestro, UX Expert
Is responsible for the Usability and User
Experience of every online business that CEI
creates. She had worked for over 10 years in
Italy and in France for international clients,
as Societe General, Veuve Cliquot, Italian
Motorways, Yale University, Politecnico of
Milano, etc.

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CEI Services
CEI offers full product development from idea
generation to maintenance and support. Services
include but not limited to:
• Consultancy (Strategy, Technology, Project
Management, Assessment)
• Product Design (Functionality Design,
Architecture Design, Documentation)
• Graphic Design & User Experience
• Programming & Quality Assurance
• Digital Marketing & PR
• Maintenance, Hosting & Support
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CEI’s Project Cycle
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Technology
We integrate the latest technology with the business’s concept to deliver a
unique product in the market. Platforms include design, functionality, speed,
security and interactivity at a cost effective price point.
• Technology: Web Applications, Desktop, Client Server, Windows Services,
Console Applications, Web Services/WCF, COM+, Adobe Flash Based
Applications, Mobile Applications, MOSS 2007, Silverlight
• Platforms (Web, Mobile & Desktop): Windows, Mac OS X, Linux, Windows
Mobile, RIM, Symbian, iPhone, Android
• Frameworks: .NET and j2ee
• Programming languages: Visual Basic, C#, C, PHP, JavaScript (including
JQuery, Dojo) and ActionScript (for Adobe Flash)
• Markup Languages: HTML, XML, XSLT, CSS, XAML
• Databases: MS SQL server, Oracle, My SQL, Postgre SQL, dBase.
• Servers: BizTalk, MS CRM Server, MS Share Point
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Technology for Digital Marketing
• SEO
• Statistics & Analysis
• Online Promotion
• SMM Campaigns
• Interactive Banners
• Online Campaigns
• Affiliates & Resellers
• AdWords
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CEI Clients – Artist Intersect
• Client: Artistintersect.com – B2B solutions for
the music industry for musicians, bands,
managers, labels, venues, etc.
• Scope: Multi-tenant platform that offers online
presence, mobile apps, ecommerce, online
marketing tools, CRM, CMS and much more.
• Duration: Company started in May of 2008.
Alpha launch in March 2010. Beta in October of
2010.
• Partnership: CEI partner with 50% profit and
equity share.
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CEI Clients – Robert Plant (Led Zeppelin)
• Client: Robert Plant – www.robertplant.com - music legend (Led Zeppelin)
• Scope: Full Content Management System, News Module, Newsletter mailing list, Media Module (Photo Gallery and Video
gallery), Press Module, Discography Module. Tour Module.
• Duration: two months and ongoing tech support and maintenance (January 2009-present)
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CEI Clients – Right Treatment
• Client: RigthTreatment.com – online portal
presenting hospitals, doctors and clinics from
Scandinavia (for now) with a goal to be the
only complete health portal in the world for
finding treatments.
• Scope: Product Design (excluding branding),
Full Management System; Full Financial
System, Multi-lingual Platform; News and
Newsletters Management Tool; Back-office,
Hospital Management Tool; Access User Roles;
etc.
• An online web 3.0 platform for the health
industry where treatment providers have their
own presence and they are being rated by the
patients.
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CEI Clients – Spirited Network
• Client: Spiritednetwork.com – B2B solutions for
the spiritual industry for guru’s, practitioners,
trainers, etc.
• Scope: Multi-tenant platform that offers online
presence, mobile apps, ecommerce, online
marketing tools, CRM, CMS and much more.
• Duration: Alpha in May of 2010. Beta in
October of 2010
• Partnership: CEI has 50% equity and profit
share
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CEI Clients - eFans
• Client: eFans.com (CEI owns 20%)
• Often described as Facebook for sports,
eFans gathers fans from all over the
world around their favorite athlete or
team. eFans has over 2,000 famous
athletes and teams with their profiles
and latest info, pictures, videos, twitter
etc.
• Scope: Design, Full Content
Management System, Customer
Relationship Manager, News Module,
User Profiles, Social Tools, Photo
Gallery, Video Gallery, Manage
Athlete/Team Profiles, Facebook
Connect, RSS, Blogs, Articles,
Newsletters.
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CEI Clients - AllGov
• Client: AllGov.com – non-partisan online portal presenting all of the governmental departments and agencies in the USA as
well as all of the US embassies, foreign embassies in the US and all of the government officials
• Scope: Product Design (excluding branding), Full Content Management System; Multi-lingual-ready Platform; News and
Newsletters Management Tool; Departments, Agencies, Nations, Embassies, Officials Management Tool; Access User Roles;
Forum; Blog; Community Sharing tools; Cartoon Management tool; Banner (advertising) Management tool, RSS
• Duration: Ongoing tech support and maintenance. (February 2008-present)
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CEI Clients - FTLF
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• Client: Feldesman Tucker Leifer Fidell,
the place for information on
government grants.
• Scope: Design, Full Content
Management System, Customer
Relationship Manager, News Module,
User Profiles including our latest Web
2.0 technology.
• Duration: (2008)

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About the CEI Educational Center
CEI Educational Center is the most
important part of the CEI’s intellectual
power. It creates the new experts with
young and ambitious vision. Its goal is to
educate the future of the company in
order to serve the new and current
products and clients.
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The Main Concept of CEI Education
• Students are trained within 6 months
• Training is consisted of all of the main elements of design
• They become ready to enter a real and serious
product/project
• They are mentored by most of the experts in the
company, not just one teacher.
• They receive knowledge from the most established
experts in the IT industry in Macedonia
• The best graduates receive possible employment offer
• All Students receive a Certificate of Achievement
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CEI Presence
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CEI Presence
- LA (HQ)
- NY
- Las Vegas
- Sydney
- Barcelona
- Copenhagen
- Skopje

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Benefits of Working with CEI
• We are a product-oriented company. Together with the client, we build
their business, we don’t just “rent” developers.
• Our business intelligence team brings together their knowledge and
experience from all over the world, making CEI a strong international
company that is easy to work with.
• We train our own employees in our Educational Center for at least six
months after they graduate from university and before they start working
with us. IT certification is optional, but knowledge is a must.
• Each member of the team speaks fluent English.
and finally:
• With the majority of our development teams in Southeastern Europe, our
rates are extremely cost effective. The average development hour in the
EU is $400/hour, with CEI, it can be a fraction of that cost.
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Welcome!
Welcome to CEI’s family!
CuttingEdgeIntelligence.com
usa@cuttingedgeintelligence.com
mkd@cuttingedgeintelligence.com
+1 323 384 7368
+389 71 323 470
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