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Mechanics
ActionProducts
over
Process
Products and People
over
Process and Dogma
What’s your story?
How do those words
help your product?
Choose a few words to
describe your process
Share, Compare, Learn
Learning
by
Comparing
Heart SurgeryBrown M and Ms
Why compare these?
B-17 Rialto Restaurant
Or these?
Simple - Complicated - Complex
Complex Adaptive Systems
Dave Snowden
Complexities We Face
Agility and Complexity
Creating Community (Common Vision)
Form	
  Communi*es	
   	
  (Chartering)	
  
Composing	
  Product	
   	
  (Personas	
  -­‐	
  Story	
  maps	
  -­‐	
  Sketching)	
  
Create	
  an	
  Eco-­‐System	
   	
  (Itera*on	
  0	
  -­‐	
  Common	
  Workspace)	
  
Delivery (Iterating)
Staying	
  Connected 	
  (Daily	
  Standup	
  -­‐	
  Common	
  Workspace)	
  
Tracking	
  Progress	
   	
  (Task	
  Walls	
  	
  -­‐	
  Burncharts	
  -­‐	
  Velocity)	
  
Technical	
  Agility 	
   	
  (Con*nuous	
  Integra*on	
  -­‐	
  Test	
  Driven)	
  
Delivering	
  Value 	
   	
  (Acceptance	
  Tests	
  -­‐	
  Con*nuous	
  Deploy)	
  
Learning (Tuning)
Valida*ng	
  	
  Progress 	
  (Itera*on	
  Reviews	
  -­‐	
  Users	
  -­‐	
  User	
  Tes*ng)	
  
Reflect	
  and	
  Improve 	
  (Retrospec*ve	
  –	
  Market	
  Feedback)	
  
Discovery (Planning)
Product	
  Releases 	
   	
  (Value	
  -­‐	
  Effort	
  -­‐	
  Dependencies)	
  
Itera*ve	
  Delivery 	
   	
  (Itera*ons	
  (cycles)	
  -­‐	
  Kanban	
  (flow))	
  
Discovery Delivery
What and Why How and When
Continuous (Product) Learning
“Pivot”
Do You Have a Good Story to Tell?
User Centered Delivery
When are you ready to iterate?
( an iteration checklist )
Rethinking Development
( product development )
Continuous Deployment
(extremely crazy or extremely powerful?)
Imagine your project is a start up?
How would your approach differ?
Where would you invest your money?
process (how) vs. product (why)
Intentional Investments
Build – Measure - Learn
A “Customer Checklist”
Customer Development
How do you measure progress?
Do you develop customer knowledge?
The Red Threads (so far)
Learning by Comparison
Checklists and Complexity
Product / User Focused Process
Customer Development
The Story of Brown M & Ms
( complex calls for simple )
So what about brown M & Ms?
Atul Gawande
(author Checklist Manifesto)Simple Process / Complex Environments
Learning From Scientists
( validate assumptions with evidence )
Wendy Freedman
(on the laws of gravity )
“Gravity is just a theory … there is always testing.”
V = GT F = MG
Earthly (Common) Laws
George
Ohm
Ohm’s
Law
What are the laws for agility?
What guides our thinking?
Dude’s Law
Discussions around ”are we doing Agile?”
{ Meaning = Intent / Action }
{ Worth = Purpose / Practice }
“Why are we doing what we are doing?”
Dude’s Law: Value = Why / How
V=
W
HV=
W
H
Ques%ons?	
  
Share, Compare, Learn
________________________________________
Coaching and Developing Agility
david.hussman@devjam.com
www.devjam.com
©	
  2010	
  DevJam	
  -­‐	
  All	
  rights	
  reserved.	
  	
  

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David Hussman - Products and People over Process and Dogma